Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how marketers can do their jobs better.... Continue reading at 'AdWeek'
[ AdWeek | 2020-03-18 20:43:09 UTC ]
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#bestselling author
HarperCollins is creating a new digital imprint—HarperTeen Impulse—focusing on young adult short stories and novellas, which sell for .99 cents to $2.99. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-29 00:00:00 UTC ]
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#harpercollins launches
#ya market
Johnston Press, the regional newspaper publisher of The Scotsman and the Yorkshire Post, has appointed BBC digital marketer Lucy Sinclair to the new role of group audience development and marketing director. Continue reading at Media Week
[ Media Week | 2012-11-27 00:00:00 UTC ]
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#marketing director
#johnston press
#yorkshire post
The rise of easy-to-use ebook publishing platforms that distribute globally, the inherent speed of digital publishing, and the low cost and ever-rising demand for ebooks in both the developing world, as well as from developed but remote economies like Australia, offer the potential of vibrant... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-11-09 00:00:00 UTC ]
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#digital publishing
#low cost
#developing world
#revenue streams
Sales of children's books soared last week as schools broke for the first holiday of the new... Continue reading at The Bookseller
[ The Bookseller | 2012-11-06 00:00:00 UTC ]
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#schools broke
Publishers and library suppliers say the UK academic library market is faring better than... Continue reading at The Bookseller
[ The Bookseller | 2012-11-05 00:00:00 UTC ]
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#library suppliers
Evidence suggests that the most successful ebook retailers build on the mistakes of the predecessors and being first-to-market isn't a key to success. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-05 00:00:00 UTC ]
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#evidence suggests
Addressing the differences between the various international book markets is one of the missions we have here at Publishing Perspectives. It's perhaps the key reason we exist. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-02 00:00:00 UTC ]
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Overlooked in the much of the discussion of the Penguin Random House merger is just how important Latin America, China and India are to the deal. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
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#emerging markets
At Frankfurt's annual Rights Directors Meeting, Wuping Zhao told the audience that Chinese publishers acquired rights to 15,592 foreign titles in 2011, up from just 1,664 in 1995. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-10-26 00:00:00 UTC ]
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#rights market
Fifty Shades of Grey has sold more than 28 million physical copies around the world, though... Continue reading at The Bookseller
[ The Bookseller | 2012-10-12 00:00:00 UTC ]
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#fifty shades
BookNet Canada’s first survey of where Canadians buy books and what types of books they buy found that about 16% of purchases in the first half of 2012 were of ebooks, while paperback remained the most popular format, with a 57% share. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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#booknet canada
#popular format
Amazon's market share of book sales significantly increases once a customer buys a Kindle... Continue reading at The Bookseller
[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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#market share
Morris Publishing Group is establishing a partnership with the local digital marketing team of magazine and newspaper publishing firm Hearst. Morris announced today that it reached an agreement with LocalEdge, a Hearst Media Services company, to re ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-26 00:00:00 UTC ]
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Comixology, a digital comics distributor and marketplace, marks its fifth anniversary this year as it emerges as the clear leader in the digital comics space. The company’s Guided View technology, a much imitated function on its Comics by Comixology app, which allows readers to read digital... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-21 00:00:00 UTC ]
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#e-comics market
#mobile devices
#kindle fire
#including marvel
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The top US regional book markets have seen print sales drop year on year at a far greater rate... Continue reading at The Bookseller
[ The Bookseller | 2012-09-07 00:00:00 UTC ]
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#sales plunge
#biggest markets
The Android OS may dominate the smartphone market, but figures released by Google tell a different story on the tablet front. Stats from Google Play, Google's one-stop shop for apps, movies, books and music, show that, while normal-sized devices - ie phones - account for 86 per cent of... Continue reading at Fast Company
[ Fast Company | 2012-09-07 00:00:00 UTC ]
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Despite shrinking sales, declining shelf space, and the rise in popularity of relatively inexpensive ebook editions, mass market paperback is still a category that can be used to break out an author—especially in tandem with other publishing formats. A number of publishers contacted by PW said... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-01 00:00:00 UTC ]
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For a limited time, you can score a free copy of "Get Up to Speed with Online Marketing," by Jon Reed. Read it on your PC, your Kindle, or any device that can run a Kindle app. Continue reading at PC World
[ PC World | 2012-08-28 00:00:00 UTC ]
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#kindle app
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The newspaper business’s reliance on the industrial machine of printing and distributing is often understated. It’s a delicate ecosystem that can have a real effect on publisher margins – as the fluctuation in newsprint ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-24 00:00:00 UTC ]
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#increased competition
#marketing spend
#bad news
#print media
You've bought rope for that special someone, picked up a few sex toys and read those Fifty Shades of Grey books a time or three. You know who you are. Well, no need to skulk about at naughty shops or the hardware store as Fifty Shades of Consumption makes it further into the mainstream. Stuart... Continue reading at Crains New York
[ Crains New York | 2012-08-16 00:00:00 UTC ]
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#free events
#brooklyn location