Cravebox Markets Old-Fashioned Product in New-Fashioned Way

The Colorado-based marketing company Cravebox, which has just begun to work with publishers, is something of an oddity. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2013-02-16 00:00:00 UTC ]

Other news stories related to: "Cravebox Markets Old-Fashioned Product in New-Fashioned Way"


Cravebox Markets Old-Fashioned Product in New-Fashioned Way

The Colorado-based marketing company Cravebox, which has just begun to work with publishers, is something of an oddity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-16 00:00:00 UTC ]
More news stories like this |


How the Book Industry Turns Its Own Racism into a Marketable Product

The failure of progressive change in contemporary book publishing is so total that there is now a whole string of books about the failure of progressive change in contemporary book publishing, often backed enthusiastically by big corporate publishers, in an elaborate circuit of denial and... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-20 08:55:05 UTC ]
More news stories like this | News stories tagged with: #book industry #book publishing


8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the... Continue reading at AdWeek

[ AdWeek | 2020-05-01 20:05:11 UTC ]
More news stories like this | News stories tagged with: #nielsen #sports fans


Juno Dawson’s 'Meat Market' acquired by TV production company

Unstoppable Film & Television has acquired the production rights to Juno Dawson’s upcoming YA novel Meat Market (Quercus Children’s Books), about a 16-year-old girl who is catapulted from her South London council estate to the international world of fashion. Continue reading at The Bookseller

[ The Bookseller | 2018-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming ya #meat market #juno dawson


Pinterest Enlists Top Creators and Production Shops to Craft Posts for Marketers

As Pinterest works to build an advertising business that rivals heavyweights like Facebook and Google, it's launching a creative program with a handful of production shops, publishers and creators aimed at making it easier for brands to create posts for the platform. The new program is called... Continue reading at AdWeek

[ AdWeek | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #automated fashion #media companies #long term


My Job In 5, Sarah Sleath, production and editorial assistant/ publicity and marketing assistant, Swales and Willis/Impress Books

This week I asked Sarah Sleath about he dual role as both production and editorial assistant and publicity and marketing assistant at both Swales and Willis and Impress Books. Continue reading at The Bookseller

[ The Bookseller | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dual role #marketing assistant


Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #bestselling author #industry professionals


New York Fashion Week gets a fashionable pop-up newsstand

Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-10 17:20:34 UTC ]
More news stories like this | News stories tagged with: #hearst #perfect moment #hearst autos


Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer spending #e-book market #firm grip


Best Practices: Three Ways Marketers Can Go Back to Basics to Regain Market Share

When Led Zepplin wrote its iconic rock anthem in 1970, "Dazed and Confused," it could've been describing today's marketing landscape. I believe many marketers are simply scratching their heads about the right ways to reach consumers today. Billions of ad dollars are being thrown at a wide... Continue reading at Advertising Age

[ Advertising Age | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holy grail #simply isn #things digital #disappointing results #search engines


Macmillan Marketing VP’s Election Post Stirs Anger

In response to president-elect Donald Trump’s win on Election Day, Mariel Dawson, VP of marketing at Macmillan Children’s Publishing Group, posted a pro-Trump graphic on a personal account, raising concerns of bias among Macmillan authors and readers and prompting a response from the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan #raising concerns #personal account #macmillan children #election day


EARS Aims to Streamline Global Audiobook Production

The new cloud-based software platform, founded by Spanish-language audiobook industry veteran Juliana Rueda Gutierrez, offers an audiobook production option that integrates management, recording, and quality control into a single interface. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #quality control


Mondadori’s Miriam Spinnato: ‘Audio Production Has Increased Significantly’

The director of digital publishing for Mondadori Libri in Italy, Miriam Spinnato, talks about audiobooks' 'inherently accessible' format. The post Mondadori’s Miriam Spinnato: ‘Audio Production Has Increased Significantly’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-25 15:24:25 UTC ]
More news stories like this | News stories tagged with: #digital publishing #mondadori


Brazilian Publishers Set Sights on Global Market at Frankfurt Book Fair

Brazil's publishers this year are proud of their editorial maturity and their investment in international activities, with 38 publishers at Brazil's Frankfurt Book Fair stand. The post Brazilian Publishers Set Sights on Global Market at Frankfurt Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-17 08:56:47 UTC ]
More news stories like this | News stories tagged with: #frankfurt book fair #global market


Frankfurt Book Fair: FEP’s Data ‘Story’ of the European Book Market

The ‘story’ being told by FEP book industry data, says Enrico Turrin, shows a stable, post-pandemic book market across Europe. By Brianna Robles | @breesharraine uring the opening day (October 16) of the Frankfurt Book Fair, the Federation of European Publishers (FEP) presented key data about... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-17 07:37:57 UTC ]
More news stories like this | News stories tagged with: #book industry #book market #european publishing


Panos Panay on launching his first products since moving to Amazon

Panos Panay has a Diet Coke problem. It’s a topic that quickly came up when I walked into the small interview room, after he offered me a choice of beverages and I said my partner has a similar addiction. After a quick conversation on the advantages of drinking plain water over diet colas, I... Continue reading at Engadget

[ Engadget | 2024-10-16 16:30:24 UTC ]
More news stories like this | News stories tagged with: #kindle #cherlynn low #fire tvs #handwritten notes


Nielsen BookData Releases Book Sales Data on Several Markets

January to August, Nielsen BookData and GfK Entertainment report on fiction and nonfiction sales 'in many regions.' The post Nielsen BookData Releases Book Sales Data on Several Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-15 14:26:13 UTC ]
More news stories like this | News stories tagged with: #nielsen #nielsen bookdata #markets appeared


Production studio to replace former Bushwick bread lab

A massive industrial complex in Bushwick that once served as a bread-making facility and bakery is slated for the wrecking ball to make way for one of two sprawling production studios a firm plans in the borough, records show.Manhattan-based real estate firm Bungalow Projects, which is focused... Continue reading at Crains New York

[ Crains New York | 2024-10-11 17:17:08 UTC ]
More news stories like this | News stories tagged with: #digital content #immediately return #red hook #travis feehan #press time #making bread


A Look at Crime and Mystery in the Philippines’ Book Market

Organizers of Frankfurt’s 2025 Guest of Honor Philippines program describe crime and mystery writing in the Philippine market. Sponsored. Publishing Perspectives Staff Report ‘More Than Solving a Mystery’ hile much of the book world is focused on the upcoming 76th edition of  Frankfurter... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-04 12:00:59 UTC ]
More news stories like this | News stories tagged with: #book world #frankfurter buchmesse #book business #book market #mystery writing


Production Linked to Neil Gaiman Is Halted Amid Sexual Assault Claims

The British author of dozens of literary works has denied the allegations that five women made against him on a podcast series. Continue reading at The New York Times

[ The New York Times | 2024-09-26 23:08:48 UTC ]
More news stories like this | News stories tagged with: #british author #podcast series #women made #literary works #neil gaiman