Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock and Adblock Plus -- and they are being installed in droves.Adblock Plus, for instance, recently surpassed 300 million installs, according to spokesman Mark Addison, who said it stood at 200 million roughly a year ago. Mozilla has seen more than 200,000 downloads of Adblock Plus nearly every day since Sept. 1. Mr. Addison attributed the extension's popularity primarily to the fact that it is now available on every browser. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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Selected from a total 469 nominations, these are the shortlists of three of the Sheikh Zayed Book Award's nine categories in its 17th edition. The post Sheikh Zayed Shortlists: Translation, Publishing and Tech, and Arab Culture appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-20 09:32:21 UTC ]
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Publishers used different strategies to maintain, and extend, sales gains in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek
[ AdWeek | 2023-03-13 10:21:33 UTC ]
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The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
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NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
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At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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Our annual celebration of the rising stars of book publishing features profiles of 36 honorees and five finalists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-28 04:00:00 UTC ]
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This year's honorees come from all parts of the publishing industry and will be saluted at an event set for November 15 in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-19 04:00:00 UTC ]
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Book piracy in France has taken a hit, with court action led by the SNE and 12 publishing companies against 'Z-Library.' The post French Publishers Cheer a Court’s Order to Block a Book Piracy Site appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-09-19 20:26:31 UTC ]
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A Virginia state judge has set an August 30 hearing for two lawsuits that seek to ban two popular books from bookshelves across the state, alleging they are “obscene” under an obscure state obscenity law. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-03 04:00:00 UTC ]
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Microcosm Publishing, of Portland, Ore., makes its debut on our list of fast-growing independent publishers, landing with a bang at #1: net revenue spiked 106% in 2021 over 2020 and was up 207% over 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-22 04:00:00 UTC ]
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PW sat down with Christy Ottaviano, vice president and publisher of Christy Ottaviano Books, to talk about her new eponymous imprint, the type of books she wants to publish, and what she's planning for the year to come.(Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-11 05:00:00 UTC ]
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Industry sales have increased only once since 2016—but 2021 is one strange year. Anything could happen. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian
[ The Guardian | 2021-11-16 14:46:45 UTC ]
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The drumbeat against Google's cookieless tracking and ad targeting method gets louder as publishers including The Guardian and The Markup block FLoC. The post Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech... Continue reading at Digiday
[ Digiday | 2021-04-26 04:01:00 UTC ]
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Presses used new and old business models to post solid gains in a pandemic year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
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A first look at the new report on Europe's book publishing markets highlights the range of impact felt in the first year of the pandemic. The post Federation of European Publishers’ New COVID-19 Impact Report: Europe Closes 2020 Down 2 to 5 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-26 15:57:21 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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Days after Canada pledged to make Facebook pay for news content amid an ongoing media battle with tech giants, a Winnipeg newspaper publisher is warning local news could be in trouble if the government doesn’t take bold action. Continue reading at CBC
[ CBC | 2021-02-21 22:04:21 UTC ]
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