Publishers Watch Closely as Adoption of Ad Blocking Tech Grows

Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock and Adblock Plus -- and they are being installed in droves.Adblock Plus, for instance, recently surpassed 300 million installs, according to spokesman Mark Addison, who said it stood at 200 million roughly a year ago. Mozilla has seen more than 200,000 downloads of Adblock Plus nearly every day since Sept. 1. Mr. Addison attributed the extension's popularity primarily to the fact that it is now available on every browser. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-13 00:00:00 UTC ]
News tagged with: #browser extension #digital publishers

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AIE: Italy’s Trade Book Publishing Sales Grow 2.4 Percent in 2020

Overall in 2020, the AIE and ALI with Nielsen have reported, Italians purchased 104.5 million book in 2020. The post AIE: Italy’s Trade Book Publishing Sales Grow 2.4 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-29 21:50:15 UTC ]
More news stories like this | News stories tagged with: #million book #nielsen #trade book


‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind

Digital publishers have invested in providing employees with more virtual wellness services and career development programs in order to ease staffer stress levels. The post ‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-01-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #mind appeared #digital publishers


Puffin to publish 'eye-opening' true story of growing up with autism

Puffin has announced it is publishing A Different Sort of Normal, written and illustrated by debut talent Abigail Balfe – the true story of one girl's journey growing up with autism. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 08:28:31 UTC ]
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Their Publishing Imprint Closed. Now They’re Bringing It Back.

In a literary landscape dominated by the biggest players, Cindy Spiegel and Julie Grau are among the executives rejecting the corporate publishing model and instead starting their own companies. Continue reading at The New York Times

[ The New York Times | 2020-12-18 10:00:29 UTC ]
More news stories like this | News stories tagged with: #biggest players #cindy spiegel #julie grau #publishing imprint


ACCC puts News Corp on notice that it's closely watching newswire duel

Rod Sims signals he will monitor the newswire situation, but is broadly positive about media diversity in AustraliaAustralia’s competition watchdog has put News Corp on notice, warning it will closely monitor how the company’s recently established newswire competes with the salvaged news agency... Continue reading at The Guardian

[ The Guardian | 2020-10-21 08:56:47 UTC ]
More news stories like this | News stories tagged with: #media diversity #rod sims #australian competition #consumer commission #news corp


Macmillan Children's Publishing Group Closing Imprint

The Macmillan Children’s Publishing Group is closing Imprint, a move that will eliminate six editorial positions and three in marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #closing imprint #editorial positions #macmillan #children's publishing


Self-censorship a growing threat to publishing freedom, warns IPA

Self-censorship on sensitive issues like religion and sexuality is a growing threat to the freedom to publish, the International Publishers Assocation has said. Continue reading at The Bookseller

[ The Bookseller | 2020-10-16 07:59:13 UTC ]
More news stories like this | News stories tagged with: #publishing freedom


Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’

The next Publishing Perspectives Talk at the 2020 Frankfurt Book Fair is on the digital-format usage by consumers during pandemic lockdowns. The post Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 20:46:14 UTC ]
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Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Children's publishers reflect on growing readerships in lockdown

Children’s publishers grew readerships during lockdown across subject areas, extending to renewed interest in their backlists as well as in their online educational resources, delegates heard at The Bookseller’s Children’s Conference this week. Continue reading at The Bookseller

[ The Bookseller | 2020-09-29 06:08:42 UTC ]
More news stories like this | News stories tagged with: #subject areas #renewed interest


Black Lumascape Compiles All Black-Owned Ad-Tech Firms in a Continuously Updating Chart

As the founder and CEO of digital media investment bank Luma Partners LLC, Terence Kawaja is a problem solver by nature. But earlier this summer, as Kawaja watched his news feed, he found himself hearing about problems that left him at a loss. He read about the killing of George Floyd and police... Continue reading at AdWeek

[ AdWeek | 2020-09-03 12:30:00 UTC ]
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Trump Family Doubles Down, Urges Court to Block S&S from Publishing Mary Trump’s Tell-All

In an unusually massive reply brief, Trump family attorney Charles B. Harder ripped publisher Simon & Schuster for rushing ahead with the publication of Mary L. Trump’s explosive tell-all. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-08 04:00:00 UTC ]
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Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with: #marketing spend #vox media #ad dollars #public interest #entire industry #digital content #hearst #digital media


U.S. judge rules John Bolton can publish book despite efforts by Trump administration to block it

A federal judge ruled Saturday that former U.S. national security adviser John Bolton can move forward in publishing his tell-all book despite efforts by the Trump administration to block the release because of concerns that classified... Continue reading at CBC

[ CBC | 2020-06-20 14:56:06 UTC ]
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B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
More news stories like this | News stories tagged with: #ip addresses #article pages #ad revenue #demand-side platform #held accountable #bad actors #publishing industry


‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales

The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday

[ Digiday | 2020-05-18 04:00:00 UTC ]
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Why Do Publishers Only Get Half of Online Ad Spend?

A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at AdWeek

[ AdWeek | 2020-05-06 20:21:44 UTC ]
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Hodder & Stoughton to publish unseen diaries of Princess Elizabeth's close friend

Previously unseen diaries of Alathea Fitzalan Howard, who spent the war years alongside the Royal family at Windsor, are to be published by Hodder & Stoughton.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-30 08:29:15 UTC ]
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Ross MacKenzie | 'publishers north of the border seem to be growing in confidence'

Ten years after his award-winning début burst onto the scene, Ross MacKenzie looks back on how his writing, and the Scottish children’s scene, has grown Continue reading at The Bookseller

[ The Bookseller | 2020-04-21 13:33:13 UTC ]
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As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with: #bad news #digital publisher