Publishers try to use ad annoyance as a lure to subscribers

Publishers including the Guardian, USA Today and Salon let readers turn off mobile ads for a price. The post Publishers try to use ad annoyance as a lure to subscribers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-05-22 00:00:00 UTC ]
News tagged with: #publishers including #post publishers #usa today #readers turn #mobile ads

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Content Marketing Has Arrived. Should Publishers Be Worried?

September 6th was a coming out party for content marketing. Over 600 marketing professionals came together in Cleveland from 18 different countries for Content Marketing World to learn how to create and grow their own publishing and storytelling platforms. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content marketing

Waterstone's strikes publishers' agreement

Written By: Benedicte Page and Lisa Campbell Publication Date: Fri, 07/10/2011 - 08:30 A "gentleman's agreement" is allowing trade to continue over the crucial pre-Christmas period between Waterstone's and publishers with which it has not yet agreed terms. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #agreed terms #benedicte page

Children's publishers positive about FBF deals

Written By: Caroline Horn Publication Date: Fri, 07/10/2011 - 08:05 Children's publishers are upbeat about this year's Frankfurt Book Fair, despite the turbulent impact of the uncertain financial markets across Europe. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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Publishers ready Diamond Jubilee titles

Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 14:31 Publishers are preparing a raft of titles ahead of the Queen’s diamond jubilee in 2013. Big names will be penning their take on the Queen’s 60-year reign, with broadcaster Andrew Marr’s title The Diamond Queen (27th... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big names #titles ahead

New Kindle with Special Offers E-book Feature: Remove Ads for $30

Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World

[ PC World | 2011-10-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #remove ads

Adobe Releases Single Edition in Digital Publishing Suite

In an expanded effort to support all of publishers’ app needs, Adobe’s Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
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Publishing Scotland to launch digital fund for indies

Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital audience #publishing scotland

Time Inc. Launches PinPoint For Ad Clients

As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meredith launched #ad clients

Perseus Creates New Service for Authors Seeking to Self-Publish

David Steinberger of Perseus, which will offer distribution and marketing to authors. Continue reading at The New York Times

[ The New York Times | 2011-10-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #offer distribution #david steinberger #authors seeking

Perseus launches self-publishing ebook service

Written By: Charlotte Williams Publication Date: Mon, 03/10/2011 - 08:01 US independent publisher Perseus Books Group has launched a distribution and marketing service for authors wanting to self-publish their own ebooks, offering a 70% royalty rate to the author. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
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Canongate sells controlling stake in Text Publishing

Written By: Graeme Neill Publication Date: Mon, 03/10/2011 - 15:21 Canongate has sold its controlling stake in Australian publisher Text Publishing to Maureen and Tony Wheeler, the founders of Lonely Planet. The deal, for an undisclosed sum, generates a "sizeable" amount of cash to invest into... Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lonely planet #controlling stake #text publishing

Another Rodale Exec’s Exit Points to Changes at Publisher

Gregg Michaelson, the integrated marketing president and chief marketing office with Rodale, has left the company. Michaelson was with the publisher since 2001, beginning his tenure with Rodale’s book division. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-30 00:00:00 UTC ]
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British Museum to publish first manga title

Written By: Charlotte Williams Publication Date: Fri, 30/09/2011 - 15:26 The British Museum Press is teaming up with Japanese star Hoshino Yukinobu to publish its first manga book, featuring the artist’s most famous character, Professor Munakata. Marketing and publicity executive Sarah Morgan... Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #31st october #single volume #famous character #british museum

How Publishers Are Reacting to Facebook’s New Features

Last week, Facebook rolled out several new features during its fourth annual F8 Developer Conference that could change the way the magazine industry interacts with the social media platform. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook rolled

Most – But Not All – Big Magazine Publishers Sign On For Amazon's Tablet

Conde Nast, Hearst and Meredith are in for Wednesday's launch. Time Inc. isn't, and may not get there for a while. Continue reading at AllThingsD

[ AllThingsD | 2011-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #conde nast

Publishers gear up for Super Thursday

Written By: Charlotte Williams and Philip Stone Publication Date: Mon, 26/09/2011 - 09:00 Publishers are looking to make their mark with blockbuster titles from day one of release, as the most important day of autumn hardback releases, Super Thursday, looms this week. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #blockbuster titles #charlotte williams #super thursday

Simon & Schuster to publish Country Life titles

Written By: Graeme Neill Publication Date: Thu, 22/09/2011 - 08:48 Simon & Schuster has signed a deal with Country Life magazine to publish a new series of tie-in books, beginning this autumn with Curious Observations: A Country Miscellany. The book will comprise writings, articles and... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster

Dennis Publishing Ramps Up App Production

The Week publisher Dennis Publishing has teamed up with app developer Toura to begin plugging content from its magazines into a wider array of apps. The first, called How To Add Value To Your Car, is a 99-cent spin-off of the publisher's Auto Express brand. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wider array

Get author consent in writing, publisher agents told

Written By: Benedicte Page Publication Date: Thu, 22/09/2011 - 15:46 Agents who wish to publish their clients’ work must offer them a detailed explanation of what they will personally gain from the arrangement and obtain their full and written agreement, the president of the Association of... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #detailed explanation #authors agents

HC to publish Christie's Grand Tour

Written By: Graeme Neill Publication Date: Thu, 22/09/2011 - 08:50 HarperCollins is publishing a collection of letters and photographs by Agatha Christie from a year-long trip she took around the world in a new book lined up for next year. The publisher signed a worldwide deal with Christie's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #worldwide deal #publisher signed #agatha christie