Publishers shrug off concerns, eager to publish on Facebook

Facebook launched its Instant Articles product with a select group of prestige publishers last week. Now, others, if they had any reservations before, are determined not to be left behind. Other big-name publishers including Time Inc., Hearst Magazines and CNN are expected to start publishing directly to the platform themselves in the coming months. Said digital-news vet Vivian Schiller: "I can’t imagine there’s any news publisher that’s not reaching out to or in conversations with Facebook." The post Publishers shrug off concerns, eager to publish on Facebook appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-05-18 00:00:00 UTC ]

Other news stories related to: "Publishers shrug off concerns, eager to publish on Facebook"


HuffPost UK falls in line with 'premium' Verizon Media strategy after axing blogs

News publisher has departed from beginnings as a 'blogging-for-all' platform under Arianna Huffington. Continue reading at Media Week

[ Media Week | 2019-07-17 08:32:08 UTC ]
More news stories like this


Hearst’s latest digital subs foray is $100 per year exercise videos

A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-07-11 04:01:02 UTC ]
More news stories like this


Hearst Magazines Enters SVOD Space With New Fitness App

Hearst Magazines is getting into the SVOD (subscription video on demand) space with a new fitness app, called "All Out Studio." The app, downloadable July 11 on mobile and Apple TV, has more than 35 hours of video content from Hearst brands, including Men's Health, Women's Health, Cosmopolitan,... Continue reading at AdWeek

[ AdWeek | 2019-07-01 11:00:38 UTC ]
More news stories like this


Quartz lays off business-side employees for second time this year

The business news publisher has laid off 11 commercial-side employees over two stints in 2019. Some of those roles remain unfilled, as Quartz pours more resources into its nascent membership program. The post Quartz lays off business-side employees for second time this year appeared first on... Continue reading at Digiday

[ Digiday | 2019-06-28 04:01:26 UTC ]
More news stories like this


Ozone Project to sell ads on self-serve basis after striking OpenX deal

UK news publishers want to make it easier for advertisers to buy directly and keep control of their data. Continue reading at Media Week

[ Media Week | 2019-06-26 08:28:48 UTC ]
More news stories like this


Quartz Is Shutting Down its Quartz Brief Mobile App July 1

Quartz Brief, the award-winning news mobile app, is being put out to pasture so the digital news publisher can focus Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-24 17:45:29 UTC ]
More news stories like this


Mobile Matters—and Publishers Must Remember That, Even When Resources Are Limited

A smartphone alert to local news publishers: Mobile matters! It matters to your readers, to your revenue streams and to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-21 15:22:29 UTC ]
More news stories like this


Hearst Names Michael Sebastian New Esquire Editor in Chief

Three weeks after Esquire editor in chief Jay Fielden announced his exit, Hearst Magazines has named his successor. Michael Sebastian has been tapped as the new editor in chief for Esquire, overseeing its print and digital content, strategy and operations, said Hearst president and CEO Steven R.... Continue reading at AdWeek

[ AdWeek | 2019-06-10 15:12:45 UTC ]
More news stories like this


Google Made $4.7 Billion From the News Industry in 2018, Study Says

Journalists create the content, and big tech companies are profiting off it, according to a new analysis. “We need to share the revenue,” a news publisher says. Continue reading at The New York Times

[ The New York Times | 2019-06-10 04:21:34 UTC ]
More news stories like this


Hearst Magazines Hires Its First VP for Experiential

Hearst Magazines is looking to invest further in experiential events with a new hire: Liz Morley-Ehrlich, who was named the company's first vp of experiential and brand partnerships. The appointment comes as publishers, especially those in the magazine industry, look to expand their reach in... Continue reading at AdWeek

[ AdWeek | 2019-05-30 17:37:00 UTC ]
More news stories like this


‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook

At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:01:33 UTC ]
More news stories like this


Esquire’s Editor Is Out in Reshuffling at Hearst Magazines

Jay Fielden makes his exit from the venerable men’s publication after a three-year run, as the executive Troy Young puts his stamp on the division. Continue reading at The New York Times

[ The New York Times | 2019-05-23 20:12:41 UTC ]
More news stories like this


How The Guardian is looking to boost reader donations in the US

American readers provide 30% of the Guardian's audience, but they account over 50% of the donations the news publisher has received this year. The post How The Guardian is looking to boost reader donations in the US appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-22 04:01:58 UTC ]
More news stories like this


The New York Post vs. the (non-Murdoch) media, Google backs local news: Publisher's Brief

Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age

[ Advertising Age | 2019-03-26 00:00:00 UTC ]
More news stories like this


Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand

The Gawker alumna has focused on diversifying the midsize news publisher's revenue streams and growing the size of its loyal audience. The post Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-25 00:00:00 UTC ]
More news stories like this


Facebook tests empowering publishers to deliver ads to Watch

Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age

[ Advertising Age | 2019-02-15 00:00:00 UTC ]
More news stories like this


Hearst Magazines Announces Sweeping Staffing Changes

Months after Troy Young was named president of Hearst Magazines, the company announced a series of sweeping leadership changes across brands today. "Our magazines will always play an integral role, and we are fully committed to them. The complementary strengths of our offerings are what gives us... Continue reading at AdWeek

[ AdWeek | 2018-10-10 00:00:00 UTC ]
More news stories like this


‘We’re giving them a harder time’: Axel Springer tries to turn up heat on Facebook

Publishers like Axel Springer are giving Facebook a harder time after user trust in Facebook dipped following the Cambridge Analytica scandal. The post ‘We’re giving them a harder time’: Axel Springer tries to turn up heat on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-02 00:00:00 UTC ]
More news stories like this


BuzzFeed News quietly tests a membership program

The news publisher is testing a membership program that will let readers contribute $5 to $100 to support its journalism. The post BuzzFeed News quietly tests a membership program appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-28 00:00:00 UTC ]
More news stories like this