Publishers’ Revenues From Audience Extension Poised to Double in 2014

Online publishers who use audience extension expect their revenues from this practice to at least double in 2014. And, more than half of digital ad buyers (54 percent) plan to spend more on the technique in the year ahead as a substitute for ad networks to assure that their brand advertising is associated with premium content. Sponsored by Audience Accelerator.The post Publishers’ Revenues From Audience Extension Poised to Double in 2014 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2013-10-25 00:00:00 UTC ]
News tagged with: #online publishers #post publishers #year ahead #ad networks #brand advertising #premium content

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Ad revenue falls again at The New York Times Co.

Ad revenue at The New York Times Co. declined 8.9% in the third quarter from the quarter a year earlier as print ad revenue dropped 10.9% and digital ad revenue slipped 2.2%, the company said today. Circulation revenue, however, increased 7.4% on the strength of growing digital subscriptions and... Continue reading at Crains New York

[ Crains New York | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital subscribers #operating profit


Cruise sues magazine publisher

An attorney for Tom Cruise said he filed a US$50 million defamation lawsuit Wednesday against the publishers of Life & Style magazine for articles that said the actor has abandoned his 6-year-old daughter, Suri. Continue reading at Stuff

[ Stuff | 2012-10-25 00:00:00 UTC ]
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India vs. China? To Publishers, India Wins

A rising middle class, looser regulations and ebook growth puts India ahead of China on many publishers agendas, says OUP's group strategist. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
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Confronting the Big Issues in Indian Publishing

A lack of trained professionals, of distribution channels for books, of good infrastructure, and piracy plague Indian publishers, but a dialogue for change has begun. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
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Shifting Strategies Lead to Success for US Small Publishers

At the Frankfurt Book Fair this year, representatives from a number of indie publishers demonstrated the impact they are having on the industry as a whole. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-23 00:00:00 UTC ]
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Publishing in Israel: A Snapshot Overview

With competitive bookstores, strong sales and three major languages - Hebrew, Arabic and Russian - Israel's small but vibrant publishing industry is on the rise. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-22 00:00:00 UTC ]
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Amazon 'charging publishers 20% for ebook VAT'

Amazon is forcing publishers to start negotiations over ebook prices exclusive of the full 20%... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Publishers must engage with children's book buyers

The recommendations of friends was the top driver behind children's discovery of new titles,... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Publishers look for author 'staying power'

Publishers are still prepared to pay good money up front for the right books, agents have told... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Publishers agree Kindle lending 'experiment'

Amazon has been approaching UK publishers ahead of the launch of its Kindle lending service, with... Continue reading at The Bookseller

[ The Bookseller | 2012-10-19 00:00:00 UTC ]
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US Publishing Leaders Unite To Denounce Saudi Textbook Bigotry

Seven current and former heads of major American publishing houses have published a joint statement opposing hate speech in Saudi textbooks. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-19 00:00:00 UTC ]
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Self-published crime for TFP

The Friday Project has signed up a self-published crime writer who sets her novels among London... Continue reading at The Bookseller

[ The Bookseller | 2012-10-19 00:00:00 UTC ]
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Content Newswire NewsCred Buys Cloud Publisher Daylife

NewsCred is a media upstart that offers a one-stop shop for high quality content from the likes of the Economist and Bloomberg. After relaunching less than a year ago with a $4 million investment, the company’s technology-driven syndication ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-18 00:00:00 UTC ]
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Dunham’s $3.7m Advance: Everything Wrong With Publishing Today?

Lena Dunham, creator of HBO’s Girls, signed a $3.7 million book deal with Random House. Rob Spillman says it is emblematic of all that is wrong with corporate publishing today. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-18 00:00:00 UTC ]
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Australia to Play Big Role in News Corp.'s Publishing SpinOff

In splitting News Corp. into two companies, Rupert Murdoch is creating something he hasn't had in years: an Australian media company. By some measures, the publishing company to emerge from the division of News Corp. sometime next year will have ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-17 00:00:00 UTC ]
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Depp steps into book publishing

Johnny Depp launches his own book imprint with publishing company HarperCollins. Continue reading at BBC News

[ BBC News | 2012-10-17 00:00:00 UTC ]
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Hilary Does It Again, First British Double Booker Winner

Hilary Mantel has been named the winner of the 2012 Man Booker Price for her novel, Bring Up The Bodies, making her the first British author to win the prestigious award twice. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-17 00:00:00 UTC ]
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Johnny Depp will launch a publishing imprint

Infinitum Nihi – Johnny Depp's new publishing imprint with partner HarperCollins – will publish titles including a Bob Dylan biography and a novel by Woody Guthrie. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-16 00:00:00 UTC ]
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Geras new Arrow publishing director

Cornerstone has appointed Jenny Geras as publishing director of Arrow, with Geras moving from Pan... Continue reading at The Bookseller

[ The Bookseller | 2012-10-16 00:00:00 UTC ]
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Times Publishing Company Selects Brainworks Advertising

Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
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