Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how they’re redesigning the magazine model and reading experience. Continue reading at 'Publishing Executive'
[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday
[ Digiday | 2016-05-11 00:00:00 UTC ]
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Every second counts with often impatient mobile users, so Google wants to help publishers reduce the time it takes their articles to load when viewed on smartphones. On Wednesday, Google launched a program called Accelerated Mobile Pages, or AMP, which speeds up load times by plugging a piece... Continue reading at AdWeek
[ AdWeek | 2015-10-08 00:00:00 UTC ]
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The former publisher of Penguin India, Chiki Sarkar, has founded her own publishing company, Juggernaut. Sarkar left Penguin Random House India in April this year and Juggernaut’s first 25 titles will be released in April next year. The company will publish in physical and digital, but with an... Continue reading at The Bookseller
[ The Bookseller | 2015-09-24 00:00:00 UTC ]
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Media General and Meredith Corp. are combining to form the third biggest TV broadcaster. What you need to know: This is the latest in a TV consolidation wave as broadcasters seek a hedge against declining audiences and a shift to digital and try to capitalize on political ad spending. It looks... Continue reading at Digiday
[ Digiday | 2015-09-08 00:00:00 UTC ]
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A longtime print magazine sales executive may not be the obvious choice to run ad sales for a digital video network aimed at millennial women. But that's the choice StyleHaul has made with the appointment of former Meredith exec Dick Porter as its cheif revenue officer. He fills a position... Continue reading at Advertising Age
[ Advertising Age | 2015-08-26 00:00:00 UTC ]
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After attracting more than 50m monthly readers on tablets and smartphones, US startup smashes down its walled garden and hopes partners will see the potentialFlipboard came to prominence as a news-reading app for tablets and smartphones, attracting more than 50 million monthly active readers by... Continue reading at The Guardian
[ The Guardian | 2015-02-10 00:00:00 UTC ]
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The Pulitzer Prizes in journalism, which honor the work of American newspapers and news sites, have expanded eligibility for two prize categories, Investigative Reporting and Feature Writing, to include many online and print magazines, the Pulitzer P ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-12-08 00:00:00 UTC ]
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Google has launched a new version of Google Play Books that it hopes will make for a better reading experience for nonfiction titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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Ads in tablet editions work pretty much as well as those in print magazines, at least when it comes to recall, according to a study released today by GfK.The research company's MRI Starch Advertising Research unit found ads in tablet versions of magazines had an average 52% level of recall, the... Continue reading at Advertising Age
[ Advertising Age | 2014-07-03 00:00:00 UTC ]
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In the world of print magazines, fashion remains a stalwart.Top fashion titles such as Vogue, Glamour, Marie Claire, Harper's Bazaar, Elle, InStyle and People StyleWatch all finished 2013 with growth in print ad pages, according to the Publishers Information Bureau, which released its end of... Continue reading at Advertising Age
[ Advertising Age | 2014-01-10 00:00:00 UTC ]
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While most online news outlets worry about their mobile-first strategy, Matter is trying to create a web-first reading experience. It doesn’t publish a print edition, present a bundled collection of news articles or host advertisements. It ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-27 00:00:00 UTC ]
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29th Street Publishing sees no reason why selling subscriptions shouldn’t be as easy as blogging. At a time when print magazines such as Newsweek and tablet publications like The Daily are shuttering, the team at 29th Street Publishing is betting on the future of magazines for iPad and... Continue reading at Fast Company
[ Fast Company | 2012-12-13 00:00:00 UTC ]
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Amazon has a bit of good news today for those that have opted for its least expensive e-reader. The company has just begun rolling out a new software update that brings with it a new reading font that's said to be "higher contrast and crisper" for an even more "paper-like reading experience."... Continue reading at Engadget
[ Engadget | 2012-06-05 00:00:00 UTC ]
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Ebooks aren't just electronic versions of printed books. They present a different reading experience and, in certain cases, demand their own reviews. Continue reading at The Atlantic
[ The Atlantic | 2012-03-01 00:00:00 UTC ]
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The idea of "social reading" has been around for years, but there's a cluster of new companies trying to make it actually work. Two of these startups, Subtext and Findings, launched Oct. 25. Another, Readmill, built around sharing clips/excerpts, is currently being tested. Subtext, for example,... Continue reading at AdWeek
[ AdWeek | 2011-11-08 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 01/04/2011 - 08:10 Transworld is to publish a limited edition scratch and sniff version of Dirty Tricks by Jo Carnegie. Managing director Larry Finlay said: "This is a new move for us and it's certainly been a challenge for our production... Continue reading at The Bookseller
[ The Bookseller | 2011-04-01 00:00:00 UTC ]
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