PTC Influencer Marketing Breakfast: Meet our Panelists

The first PubTech Connect Breakfast Panel will cover a topic that is changing book marketing. Meet our moderator and several of our esteemed panelists. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-10-11 00:00:00 UTC ]

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BookExpo's Librarians' Lounge 2019: An Author Meet-and-Greet with Harlequin

On Thursday, May 30, from 11:00 a.m. to noon, join Harlequin in the Librarians' Lounge (booth 557) to meet four great authors, and take home some signed copies. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Meet 'Artemis Fowl' Author Eoin Colfer, Courtesy of Disney

On Thursday, May 30, from 9:30-10:30 a.m. join Disney in the Librarians' Lounge for a chance to meet the author and take home a signed teachers' edition. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Meet Bestselling Science Writer for Kids Chris Ferrie, Courtesy of Sourcebooks

On Wednesday, May 29, from 2:00-3:00 p.m., join Sourcebooks in the Librarians' Lounge (booth 557) to meet the author famous for explaining big ideas to little kids. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Sweet Summer Reads, Courtesy of Penguin Random House Adult Library Marketing

On Thursday, May 30, from 3:30 to 4:30 p.m., join Penguin Random House in the Librarians' Lounge (Booth 557) for a meet and greet with some of the publishers' hottest authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Meet the Authors and Editors Behind Random House's New ‘Make Me a World’ Imprint

On Friday, May 31, from 9:30 to 10:30 a.m., join Random House Children's Books in the Librarians' Lounge (Booth 557) for an exclusive talk with some of the creators behind the publishers' inclusive new publishing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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BookExpo's Librarians' Lounge 2019: Meet These Great Vesuvian Books Authors

On Wednesday, May 29, from 3:30 to 4:30 p.m., you can meet some of Vesuvian’s top authors in the Librarians' Lounge (booth 557) and grab some of your first signed copies of the show. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-14 04:00:00 UTC ]
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Inside Open Road Integrated Media's Data Driven E-Book Marketing Success Story

Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
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Spain’s Readmagine and Digital Distributors Meeting Announce Programming

The Readmagine event in Madrid this June includes the International Digital Distributors Meeting and discussions on ebooks, AI, and other tech topics. The post Spain’s Readmagine and Digital Distributors Meeting Announce Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-07 00:00:00 UTC ]
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Go West: Publisher services operation looks to UK market to fuel growth

After tasking former History Press m.d. Tim Davies to lead its expansion in the UK, Westchester Publishing Services has signed up a number of clients from this side of the Atlantic.   Continue reading at The Bookseller

[ The Bookseller | 2019-05-04 00:00:00 UTC ]
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BISG Annual Meeting Tries to Make Sense of the Supply Chain

This year’s BISG annual meeting, held April 26 at the Harvard Club in New York City, surveyed a range of trends across the publishing supply chain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #make sense #supply chain #harvard club


Forget what you think you know about content marketing: B-to-B CMO Spotlight

There’s an old truism in the ad business that you can get people to remember an ad by showing something outrageous. David Ogilvy likened it to showing a gorilla in a jock strap. But these days, unless you’re selling jock straps for gorillas, it is unlikely that people will remember your brand.... Continue reading at Advertising Age

[ Advertising Age | 2019-05-01 00:00:00 UTC ]
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Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year

Credited by some to a growing post-Soviet interest in authoritative information, the Russian book business reportedly sees substantial gains for nonfiction. The post Nonfiction Sales Growth in the Russian Book Market Expected to Continue This Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-01 00:00:00 UTC ]
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BISG Annual Meeting Examines Paper and Printing Challenges

The BISG annual meeting, held April 26 at the Harvard Club in New York City, opened with a panel focused on the challenge of meeting demands for paper and printing after a year of dramatic declines in paper capacity in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-29 04:00:00 UTC ]
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Sharjah to be LBF 2020 market focus

Sharjah in the United Arab Emirates (UAE) will be the market focus for The London Book Fair 2020 (LBF), organisers have revealed.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-25 00:00:00 UTC ]
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Sharjah Is Announced London Book Fair’s Market Focus 2020

In an announcement made at Sharjah Publishing City this morning (April 25), Sharjah has been named the 2020 London Book Fair Market Focus. The post Sharjah Is Announced London Book Fair’s Market Focus 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-25 00:00:00 UTC ]
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‘Game Of Thrones’ Meets ‘This Is Us’ In Touching Story About George R.R. Martin

Dan Fogelman, the creator of “This is Us,” shared the story in a heartwarming Twitter thread. Continue reading at The Huffington Post

[ The Huffington Post | 2019-04-18 21:29:01 UTC ]
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Books Heard ‘Round the World: A New Survey of International Audiobook Markets

The Audio Publishers Association, Bookrepublic, and Bologna Children's Book Fair have begun surveying various audiobook markets. The post Books Heard ‘Round the World: A New Survey of International Audiobook Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-11 00:00:00 UTC ]
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The rise of the micro influencer

Caroline Duong thinks publishers should be looking to collaborate with micro—not macro—influencers online. Continue reading at The Bookseller

[ The Bookseller | 2019-04-11 00:00:00 UTC ]
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Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’

Talking with the Russian Book Union's Leonid Palko, we learn that the three-point shape of the national book market appears to be shifting, and publishers are looking to adapt. The post Interview: Leonid Palko of the Russian Book Union on ‘Distinctive Market Trends’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-10 00:00:00 UTC ]
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The stars of ‘Shazam!’ on bringing the ‘Big’-meets-Superman comic book film to life

Sitting down in a back room at a Dave & Buster’s restaurant in Hollywood, actors Zachary Levi, Asher Angel and Jack Dylan Grazer are amped-up — and not just because they’ve been playing Tomb Raider and Space Invaders arcade games for 20 minutes. In recent days, the three have been watching... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-04 00:00:00 UTC ]
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