Prevention Magazine Grows a Digital Network

Prevention magazine's new digital advertising network of niche health sites, dubbed the Healthy Living Group, is now in full swing since its May launch, with about 12 million monthly unique visiting the 35 sites in the network. The digital network is also now ranked 11th in the health category, according to comScore. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
News tagged with: #digital network #prevention magazine #full swing

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News Magazines Resist Print Declines; Digital Editions Show Growth

Pew Research Center reports print circulation fell an average of just two percent last year for 14 of the largest news magazines. The post News Magazines Resist Print Declines; Digital Editions Show Growth appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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Sweeping CPG Study Finds Magazines Deliver Biggest Bang for Buck, Digital Video Lags

What medium delivers the biggest bang for the buck? A new study provides a definitive answer, at least for packaged goods, and it's probably not the one anyone expected.Magazines deliver by far the best return on ad spending when compared to TV, digital display and video, mobile and cross-media... Continue reading at Advertising Age

[ Advertising Age | 2016-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #cross-media campaigns #marketing world


Prevention Magazine Will Become Ad-Free

Maria Rodale, the chairwoman and chief executive of the magazine’s publishing company, said that going ad-free would reduce Prevention’s operating expenses by more than 50 percent. Continue reading at The New York Times

[ The New York Times | 2016-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prevention magazine #maria rodale


London Digital 2016: Take Note: Virtual Reality Is Growing Up Fast

In October, the New York Times launched its first immersive virtual reality (VR) application, creating an engaging new kind of journalism that suddenly, jarringly, placed viewers alongside the children displaced by Syria’s civil war. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #virtual reality #civil war


Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice media #smaller publishers #selling ads #industry observers


PubMatch to Be Part of New BEA Digital Network

BookExpo America will introduce a new digital network at this year’s event that organizers say will help facilitate communication among attendees.The BEA Network will include access to PubMatch. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #digital network #include access


CIO Magazine Goes Digital-Only

Print edition will close as of November 2015 issue. The post CIO Magazine Goes Digital-Only appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-30 00:00:00 UTC ]
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Zoe Saldana to create digital content for AwesomenessTV's Millennial Mom network

Actress Zoe Saldana is teaming up with new millennial mom-geared network AweStruck to create digital content. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-25 00:00:00 UTC ]
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Fitness Magazine Launches Digital Video Channel SweatTV

Leverages 'engagement player' tech from Selectable Media deal. The post Fitness Magazine Launches Digital Video Channel SweatTV appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-02 00:00:00 UTC ]
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Unionized Newsrooms Threaten the Very Thing That Helped Digital Media Grow

With unions cropping up in digital newsrooms across the media landscape, publishers have to be wondering if they should be worried. Could their staff be next?     For those who have grown their businesses on the back of a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-13 00:00:00 UTC ]
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Survey: Digital Magazines Still Not a Break-Out Platform

Responses point to moderate interaction, but reader monetization and advertising still have a lot of catching up to do. The post Survey: Digital Magazines Still Not a Break-Out Platform appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post survey #platform appeared #digital magazines


Veterans of Glenn Beck’s The Blaze Launch Digital Magazine

A handful of veterans of Glenn Beck’s The Blaze website are setting up shop on Medium today, with the launch of a new publication called Autonomous.   The publication, led by former Blaze V.P. of digital content Steve Krakauer, will fo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glenn beck


What Scribd’s Growing Pains Mean for the Future of Digital Content Subscription Models

Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music.   That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing pains #$5 billion


Fewer print magazines, digital-only titles launched in first half of 2015

In the first half of 2015, 52 print magazines launched and 21 shut down, and—in a demonstration of the volatility of print media and the willingness of publishers to throw titles against the... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print media


5 Digital Magazine Trends to Keep an Eye On in 2015

By Ron Matejko A fter speaking to numerous professionals within various segments of the publishing industry, there's a clear consensus about the key trend for digital magazines in 2015 and it can be summed up in... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #key trend #digital magazines


Complex Buys Fanboy Site Collider for Growing Media Network

Complex Media, a network of lifestyle and culture websites for young men, has acquired Collider.com, a news and information site that covers movies, television and video games.Founded by Steve "Frosty" Weintraub, Collider reports on the entertainment industry with an emphasis on fanboy culture,... Continue reading at Advertising Age

[ Advertising Age | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment industry #sales force #terms weren #online publishers #sees potential


Print and digital help grow the book market in 2014

Last year the book trade “rekindled its love affair with the physical book”, Pan Macmillan’s m.d Anthony Forbes Watson has told The Bookseller. “Previous years have all been about growing ebook sales, but in 2014, in a market where ebook sales were plateauing, suddenly it was all about forward... Continue reading at The Bookseller

[ The Bookseller | 2015-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #love affair #physical book #pan macmillan #previous years #ebook sales


1105’s Ed Tech Magazine Returns to Print After 2 Digital-Only Years

Digital-to-print launches like Allrecipes, POLITICO Magazine and The Pitchfork Review are becoming increasingly common, but it's rare when a brand that decided to abandon ink and paper returns to it. T.H.E. Journal, 1105 Media's magazine about K-12 education technology, is doing just that though. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #politico magazine #pitchfork review #increasingly common


This woman is Hearst Magazines’ secret digital weapon

Kate Lewis is a print veteran, but she may be Hearst's savior in its bid to boost its digital business. The post This woman is Hearst Magazines’ secret digital weapon appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-17 00:00:00 UTC ]
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Head of Print and Digital Sales at Time Magazine to Exit

Moritz Loew, VP-sales and marketing at Time Inc. and a key architect of Time.com's ambitious redesign this year, is leaving the company, Ad Age has learned. His last day is Friday.A veteran of the digital media world, Mr. Loew led U.S. ad sales for Time magazine in both print and digital. Jed... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #ad sales #group publisher