Political parties pledge to support literacy campaign

The three leading UK political parties have pledged to support the National Literacy Forum’s campaign to improve literacy in the UK.   The National Literacy Forum, led by the National Literacy Trust and supported by organisations such as Booktrust and The Reading Agency, yesterday (29th October), presented its “Vision for Literacy 2025”– for all children born this year to have the literacy skills they need to succeed by the time they finish secondary school – to parliament.   Continue reading at 'The Bookseller'

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
News tagged with: #improve literacy #literacy skills #reading agency

Other news stories related to: "Political parties pledge to support literacy campaign"


Rollout of Boxed Out Campaign Questioned at GLIBA Meeting

Great Lakes Independent Booksellers Association members raised concerns during its annual membership meeting about the strategy behind the rollout to the ABA's Boxed Out marketing campaign. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #booksellers association #marketing campaign


How an Agency Cut Through ‘Purpose Clutter’ With Its Bookstore Campaign Trolling Amazon

In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came... Continue reading at AdWeek

[ AdWeek | 2020-10-19 20:06:41 UTC ]
More news stories like this | All news stories tagged with: #bookstore #shop local #retail giant


ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #shop local #prime day #marketing campaign


Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
More news stories like this | All news stories tagged with: #amazon publishing #ad campaign


Roxane Gay, Margaret Atwood sign open letter supporting trans and nonbinary people

Between 1,500 and 2,000 members of the North American literary world signed an open letter offering support to trans and nonbinary communities. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-10-09 21:31:58 UTC ]
More news stories like this | All news stories tagged with: #literary world #roxane gay


A New Relief Fund from Sharjah Supports Publishers Affected by the Beirut Blast

The Sharjah World Book Capital Office and Sharjah Book Authority are providing new grants to support Lebanese publishers and book fairs. The post A New Relief Fund from Sharjah Supports Publishers Affected by the Beirut Blast appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-07 19:01:26 UTC ]
More news stories like this | All news stories tagged with: #world book #book fairs


In ‘Fauci,’ a Doctor Whose Work and Mission Have Been Shaped by Politics

Michael Specter’s audiobook biography shapes the story of Anthony Fauci into a stirring, and very American, morality play. Continue reading at The New York Times

[ The New York Times | 2020-10-06 20:52:57 UTC ]
More news stories like this | All news stories tagged with: #audiobook #michael specter #anthony fauci


Cowell launches campaign to highlight children's authors and illustrators of colour

A campaign designed to help create visibility and generate book sales for emerging children's authors and illustrators of colour has been launched by BookTrust Represents and Waterstones children’s laureate Cressida Cowell. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 01:01:07 UTC ]
More news stories like this | All news stories tagged with: #waterstones children #booktrust represents


Craig asked to step down as Myslexia judge after signing Rowling support letter

Amanda Craig has been dropped as a competition judge by women’s writing magazine Mslexia over her signing of a letter to the Times in defence of J K Rowling. Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 08:48:57 UTC ]
More news stories like this | All news stories tagged with: #amanda craig


Tbilisi Book Fair States Support for Belarus Opposition; PEN America Backs Alexievich

Georgia's book fair surveyed the impact of the pandemic and issued a statement of support for Belarusian writers and publishers. The post Tbilisi Book Fair States Support for Belarus Opposition; PEN America Backs Alexievich appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-28 19:12:36 UTC ]
More news stories like this | All news stories tagged with: #book fair


Publishers and authors show support for Tsitsi Dangarembga

A growing number of publishers and prominent authors have added their voices of support for Booker Prize-shortlisted author Tsitsi Dangarembga, who was arrested in Harare in July.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 09:46:55 UTC ]
More news stories like this | All news stories tagged with: #growing number #tsitsi dangarembga


Sunak's Job Support Scheme welcomed by PA

Chancellor Rishi Sunak's new Job Support Scheme has been broadly welcomed by the Publishers Association and Creative Industries Federation. Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 06:13:43 UTC ]
More news stories like this | All news stories tagged with: #publishers association


NSC Official Details a Politically Tainted Review Process for Bolton Memoir

In a bombshell letter filed with the court this week, attorneys for the National Security Council official who led the prepublication review of John Bolton’s bestselling memoir 'The Room Where It Happened' confirmed the official's position that the book was cleared of classified information... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-23 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #political appointees #classified information #bestselling memoir #john bolton #bolton memoir


Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | All news stories tagged with: #nielsen #sales data #global measurement #ad budgets


‘That’s A Cult’: Bestselling Author Hits Trump-Supporting Coronavirus Deniers

Don Winslow calls out Trump for his botched coronavirus response, and his supporters for living in denial. Continue reading at HuffPost

[ HuffPost | 2020-09-16 09:43:06 UTC ]
More news stories like this | All news stories tagged with: #bestselling author


Mackesy illustrations to feature in PHE mental health campaign

Illustrations by Charlie Mackesy are to appear in a Public Health England video, as part of a campaign encouraging better mental health in young people, children and their parents.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 20:59:22 UTC ]
More news stories like this | All news stories tagged with: #mental health #campaign encouraging #charlie mackesy


August Religion Bestsellers: Politics Pushes to the Top

An evangelical "manifesto" from Phil Robertson nudges Christian advice and inspiration aside on the nonfiction list while fiction readers escape with romance, suspense and mystery. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-08 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #nonfiction list


Tinder Press pre-empts Mahfouz's 'personal and political' look at British Empire

Tinder has acquired These Bodies of Water: Navigating Britain's Imprint on the Middle East by Sabrina Mahfouz, a "powerful meditation" on the influence of the British Empire.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-07 13:05:17 UTC ]
More news stories like this | All news stories tagged with: #powerful meditation #british empire


US govt plans mega $250m ‘defeat despair’ Covid-19 campaign

Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states. Continue reading at Media Week

[ Media Week | 2020-09-02 14:20:09 UTC ]
More news stories like this | All news stories tagged with: #digital media #including tv


Blackman and Cottrell-Boyce support LoveMyRead subscription service

Malorie Blackman and Frank Cottrell-Boyce are supporting a book subscription service that launches today (3rd September). Continue reading at The Bookseller

[ The Bookseller | 2020-09-02 13:55:58 UTC ]
More news stories like this | All news stories tagged with: #malorie blackman