Talking, among other things, of developing an loyalty program for consumers based in blockchain tokens, a spokesman for Poland's Merlin.pl talks about its latest move to gain dominance in the market. The post Poland’s Online Bookseller Merlin.pl Acquires Profit M, Expanding Its Footprint in the Market appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2018-09-05 00:00:00 UTC ]
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#post poland
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When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
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#book marketing
Extrapolating from recent sales figures from ebook distributor DLD, we estimate ebook sales to reach some 3.57 million units—or 2.6% of the overall market—by the end of 2013. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-26 00:00:00 UTC ]
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Quercus has reported that it expects profit before tax in the year to 31st December 2012 to be... Continue reading at The Bookseller
[ The Bookseller | 2013-01-25 00:00:00 UTC ]
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Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine
[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
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#advance publications
HC imprint Avon has acquired the rights to two thrillers from blogger Luca Veste. Avon editor... Continue reading at The Bookseller
[ The Bookseller | 2013-01-24 00:00:00 UTC ]
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#avon acquires
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A tightly focused strategy on maintaining margins has enabled WHSmith to persist after than two centuries at the heart of UK bookselling, inspiring admiration and ire alike. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-24 00:00:00 UTC ]
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#remarkable story
Faber has bought non-fiction title Holloway by writers Robert MacFarlane (pictured) and Dan... Continue reading at The Bookseller
[ The Bookseller | 2013-01-24 00:00:00 UTC ]
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In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
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Smiths News has moved to further increase Bertrams' library sales to Northern Europe and... Continue reading at The Bookseller
[ The Bookseller | 2013-01-21 00:00:00 UTC ]
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Laura Hazard Owen sums up the problem with book discovery like this: “It doesn’t really work." She offers several solutions gleaned from Digital Book World 2013. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-19 00:00:00 UTC ]
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#book discovery
Penguin UK c.e.o. Tom Weldon has said he expects at least 15% of Penguin's profit... Continue reading at The Bookseller
[ The Bookseller | 2013-01-18 00:00:00 UTC ]
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Three CEOs at this year's Digital Book World conference spoke about how they are reaching out directly to consumers and what they can do better. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
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E-book sales at the top trade publishers doubled in 2012, meaning that the UK ebook market grew... Continue reading at The Bookseller
[ The Bookseller | 2013-01-17 00:00:00 UTC ]
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Bloomsbury has reported a year-on-year profit boost in the final quarter of 2012, at the same... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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#final quarter
Kobo increased its global e-ink device sales by 150% in December, making it the "biggest... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Granta has acquired a “searing short novel”, The Dig, by Welsh author Cynan Jones.... Continue reading at The Bookseller
[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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Union Books has acquired a "strikingly original" non-fiction debut, The Will to... Continue reading at The Bookseller
[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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#union books
HarperCollins saw a rise in turnover but a fall in profits last year, according to its results... Continue reading at The Bookseller
[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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#profits drop
The annual search to find the best publishers, retailers, agents, librarians and supply... Continue reading at The Bookseller
[ The Bookseller | 2013-01-11 00:00:00 UTC ]
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Pan Macmillan has restructured its sales, marketing and publicity teams, creating a single... Continue reading at The Bookseller
[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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#publicity teams
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