Whether you're a real estate agent, an advertising executive, or an up–and–coming blogger, now is absolutely the time to start using Pinterest to build your personal brand. Although the image–based social network is still struggling to generate significant revenue, its user base continues to grow well beyond just home decor lovers, brides–to–be, and food enthusiasts. There are currently about 25 million people using Pinterest, and more and more, these pinners are small business owners looking to build their personal brand. While you might think that what you do professionally doesn't lend itself to such a visual platform, think again. There are plenty of ways you can pin your profession, such as posting a reading list of books you like, sharing photos from your office space, or posting testimonials and tweets from clients and customers. For example, check out how agency executive Paul Biedermann uses Pinterest to share everything from his favorite infographics to photos of people who inspire him. "Pinterest is the perfect visual complement to the rest of my social media presence, rounding out my personal brand," says Biedermann, owner and creative director of re:DESIGN. "As a designer and visual communicator, not only can I feature my own work––showing rather than telling––but I also bring attention to the kind of work I support and believe in." Here are seven steps to get your Pinterest presence up and thriving. 1. Know your audience. You've probably heard stories... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-30 00:00:00 UTC ]
News tagged with:
#big brands
#canine companions
#business partner
#news sites
When World Book Night organizers expanded the book-giving event from the U.K. to the U.S. for 2012 they knew that generating buzz—and understanding—about a program with the goal of giving away 500,000 copies of 30 titles on a single day would be a challenge, given the limited budget available.... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#single day
#andrea chambers
Diane Banks at Diane Banks Associates has sold the memoirs of a 95-year-old former domestic... Continue reading at The Bookseller
[ The Bookseller | 2012-04-11 00:00:00 UTC ]
More news stories like this |
The first quarter of 2012 saw a seven percent gain in media and marketing M&A transaction volume from fourth quarter 2011, according to investment advisory firm Berkery Noyes. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-11 00:00:00 UTC ]
More news stories like this |
Figment is a website that gives teenagers and young adults a forum for posting their work and giving advice to others. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#young adults
#giving advice
Publishing companies typically incorporate publishing and marketing departments into their business models. February Partners, however, is doing things a little differently: the Manhattan boutique book publicity and marketing firm founded in the fall of 2010 by two industry veterans has just... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing division
#marketing departments
#business models
#industry veterans
A coming-of-age story by former Angels pitcher Abbott is at its best when describing his influence as a role model off the field.Imperfect Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book review
#coming-of-age story
#role model
The literary genre is white-hot in Hollywood, with filmmakers bidding on unpublished books and paying as much as $1 million for the rights to relatively modest sellers.The back-to-back blockbuster successes of "Harry Potter," "Twilight" and now "The Hunger Games" have turned the hunt for fresh... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hunger games
#$1 million
#harry potter
A Vonnegut novella titled 'Basic Training,' about a young man visiting an eccentric relative, is available through Kindle only. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kurt vonnegut
Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller
[ The Bookseller | 2012-03-23 00:00:00 UTC ]
More news stories like this |
Google may have started out as a search engine, but the scope of its services has grown considerably in the 20-plus years since its origin. Of the many products in its grand stable, Google Translate has become a workhorse platform, lending its multi-lingual chops to Chrome, Google +, Android,... Continue reading at Engadget
[ Engadget | 2012-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#search engine
#grown considerably
#core mission
#video interview
The Works is enhancing its retail experience around books, creating genre sections, themed window... Continue reading at The Bookseller
[ The Bookseller | 2012-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#retail experience
This is a brilliant collection of writings on politics, social and cultural engagement and literary life.Reading for My Life Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#literary life
#book review
BuzzFeed, the meme-centric social news site known for its reserves of offbeat content and silly cat photos, is stockpiling journalists—serious ones. Last week, it announced the hire of award-winning Rolling Stone writer Michael Hastings, adding to an impressive roster of reporters that include... Continue reading at AdWeek
[ AdWeek | 2012-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#japanese earthquake
#steve jobs
#april issue
#poynter institute
It's a case of having one's cake and eating it, too. Or, in this instance, digitizing the works of others and reselling them online for a 40 percent cut. According to Le Temps, a controversial new law recently passed by the French government will see out-of-print books from the 20th century... Continue reading at Engadget
[ Engadget | 2012-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#french government
#ebook format
#image credit
The vice-president of the Chartered Institute of Library and Information Professionals [CILIP],... Continue reading at The Bookseller
[ The Bookseller | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#chartered institute
Lee Child is the most successful British Kindle book author worldwide, followed by Stephen... Continue reading at The Bookseller
[ The Bookseller | 2012-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lee child
While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become a traffic boon for women’s lifestyle magazines, even if the site doesn’t make it easy for brands to stand... Continue reading at AdWeek
[ AdWeek | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#associate director
#web traffic
#sit back
For Square One Publishers’ founder Rudy Shur, Beyond the Magic Bullet—The Anti-Cancer Cocktail: A New Approach to Beating Cancer, which his company released earlier this month, is the culmination of a three-year personal connection he forged with the book’s author, Dr. Raymond Chang. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-24 00:00:00 UTC ]
More news stories like this |
French authors have been signing a petition contesting a law for scanning and selling orphan and... Continue reading at The Bookseller
[ The Bookseller | 2012-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#orphan works
#french authors
The Works is heralding a revived "commitment to books" after appointing a new c.e.o.... Continue reading at The Bookseller
[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this |