PayPal president David Marcus has left to steer mobile messaging at Facebook. Facebook claims that its standalone messaging app, called Messenger, is now used by more than 200 million people monthly. And the company's blog post today suggested that Marcus would lead that specific part of the business as well as Facebook's larger mobile messaging endeavors. In March, Forbes coverboy Marcus told the magazine that PayPal wanted "to redefine money." Well, it appears he will bring the same ambitions to CEO Mark Zuckerberg's social media giant, which—while a mobile advertising juggernaut—has never gotten a firm grip on the commerce game. Since Facebook doesn't run ads in Messenger, it's reasonable to wonder if they want to monetize the app with a payments play of some kind. Marcus' experience in that regard would seem to be extremely handy. Financial details of the Marcus hiring were not disclosed. PayPal compensated Marcus with a $6 million salary last year, so the tech exec didn't likely come cheaply when he signed up to work under Zuckerberg and COO Sheryl Sandberg. Continue reading at 'AdWeek'
[ AdWeek | 2014-06-10 00:00:00 UTC ]
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Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
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Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
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The program, which features international work experience and travel, supports literary agents and rights directors in their formative professional years and is an initiative of the Deborah Rogers Foundation. The post Heath Agency’s Prema Raj Wins Second DRF David Miller Bursary appeared first... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-21 00:00:00 UTC ]
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Prema Raj, a rights assistant at A M Heath, has won this year’s £10,000 Deborah Rogers Foundation David Miller Bursary. Continue reading at The Bookseller
[ The Bookseller | 2019-02-21 00:00:00 UTC ]
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Facebook is still paying for Facebook Watch shows. But the company is increasingly talking about Watch content that can be supported entirely by sharing ad revenue. The post Video Briefing: Beware, Facebook Watch publishers, the subsidies will not last appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-20 00:00:00 UTC ]
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Operating on patients in war zones has put David Nott in peril across the globe. His memoir explains why he continues to put himself in harm’s way. Continue reading at The Bookseller
[ The Bookseller | 2019-02-19 00:00:00 UTC ]
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The House of Commons publishes its report into fake news with some strong criticism of Facebook. Continue reading at BBC News
[ BBC News | 2019-02-18 00:00:00 UTC ]
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Tom Fickling is to lead his father’s publisher as its new managing director, in addition to his work at the helm of sister company The Phoenix, after he succeeded Simon Mason in the role. Continue reading at The Bookseller
[ The Bookseller | 2019-02-18 00:00:00 UTC ]
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Mark Zuckerberg’s mentor and an early investor in Facebook on why his book Zucked urges people to turn away from big tech’s toxic business modelRoger McNamee is an American fund manager and venture capitalist who has made investments in, among others, Electronic Arts, Sybase, Palm Inc and... Continue reading at The Guardian
[ The Guardian | 2019-02-16 00:00:00 UTC ]
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Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age
[ Advertising Age | 2019-02-15 00:00:00 UTC ]
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Facebook wants to connect publishers and other studio production partners with influencers to make new shows for Facebook Watch. The post Facebook Watch has a new program to fund publisher shows starring influencers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-14 00:00:00 UTC ]
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3Doodler is finally launching a mobile app, and it'll come with step-by-step instructions you can follow to hone your 3D-printing skills. The company will also roll out a new project every week to give you something fresh to work on after you've alre... Continue reading at Engadget
[ Engadget | 2019-02-13 00:00:00 UTC ]
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The spotlight was on musicians at Sunday's Grammy Awards presentation, but the Recording Academy found time to honor some writers as well. Former president Jimmy Carter took home the Grammy for spoken word album, a category that includes poetry, audiobooks and storytelling. Carter won for the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-12 00:00:00 UTC ]
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Facebook released new features that gives Pages the power to join Groups, which means publishers and brands can officially participate in the group activity that is increasingly becoming a core focus for the company.On Wednesday, Facebook announced a slate of new tools, including the ability for... Continue reading at Advertising Age
[ Advertising Age | 2019-02-08 00:00:00 UTC ]
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Facebook Inc. is pushing back against a German ruling that could make it harder for the social media giant to combine data from all the services it runs in order to target ads even more precisely. Thursday’s ruling, though aimed at current practices, hints at potential troubles ahead if... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-07 22:10:00 UTC ]
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When Facebook's Campbell Brown addressed an auditorium full of magazine executives in New York Tuesday, she did not mince words: The social network is not here to save their businesses.Facebook's head of global news partnerships was addressing an audience of print media professionals at the... Continue reading at Advertising Age
[ Advertising Age | 2019-02-06 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today"Facebook cannot be the entire... Continue reading at Advertising Age
[ Advertising Age | 2019-02-06 00:00:00 UTC ]
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The former New York Times editor skewers everyone in her new book, but ‘there isn’t one business model that’s going to save journalism’, she saysMerchants of Truth, the new book by the former New York Times executive editor Jill Abramson, is a deep dive into multiple crises that have bedeviled... Continue reading at The Guardian
[ The Guardian | 2019-02-05 00:00:00 UTC ]
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It’s been over six weeks since I got good and fed up. Facebook has been a garbage company for most of its 15 years; while I’m prone to an “overboard gripe” (phrase provided by a former editor), this increasingly feels less a position than a statement of fact. Many more principled friends had left... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-05 00:00:00 UTC ]
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You say you care about privacy, but you don’t really, and neither do millions of other Americans. This collective indifference is what keeps Big Data in business and keeps consumers constantly scrambling to find out who has access to their personal information. Worse, privacy experts tell me that... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-04 00:00:00 UTC ]
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