PayPal's David Marcus Will Lead Mobile Messaging at Facebook

PayPal president David Marcus has left to steer mobile messaging at Facebook. Facebook claims that its standalone messaging app, called Messenger, is now used by more than 200 million people monthly. And the company's blog post today suggested that Marcus would lead that specific part of the business as well as Facebook's larger mobile messaging endeavors. In March, Forbes coverboy Marcus told the magazine that PayPal wanted "to redefine money." Well, it appears he will bring the same ambitions to CEO Mark Zuckerberg's social media giant, which—while a mobile advertising juggernaut—has never gotten a firm grip on the commerce game. Since Facebook doesn't run ads in Messenger, it's reasonable to wonder if they want to monetize the app with a payments play of some kind. Marcus' experience in that regard would seem to be extremely handy. Financial details of the Marcus hiring were not disclosed. PayPal compensated Marcus with a $6 million salary last year, so the tech exec didn't likely come cheaply when he signed up to work under Zuckerberg and COO Sheryl Sandberg. Continue reading at 'AdWeek'

[ AdWeek | 2014-06-10 00:00:00 UTC ]
News tagged with: #firm grip #run ads #financial details

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Digital Publishing: Mobile vs. App is the Wrong Question

In January, CNN announced staggering growth in the number of users accessing their content on mobile devices. For 2013, the company averaged 30 million monthly unique visitors on mobile, an increase of 40 percent over 2012.     ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-14 00:00:00 UTC ]
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Zuckerberg responds to 'frustrating' reports of NSA spoofing Facebook, while the agency denies them

Yesterday a report from The Intercept exposed NSA documents apparently showing how it could infect "millions" of computers with malware and even masquerade as a Facebook server. Now, Facebook CEO Mark Zuckerberg and the NSA have both published... Continue reading at Engadget

[ Engadget | 2014-03-14 00:00:00 UTC ]
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UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
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David Nicholls moves on from One Day with new novel

After his bestselling love story about finding a partner, Nicholls' new book Us will look at holding on to oneIn his hugely popular novel One Day, David Nicholls explored the search for a soulmate through the long-drawn-out love affair between Em and Dex. Five years on, Nicholls is set to take... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
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Time Inc. Taps Defy Media CRO to Lead Fortune's Business Side

Time Inc. has raided the digital world to land a new publisher for Fortune magazine, naming Eric Danetz to the post on Friday. Mr. Danetz had been chief revenue officer at Defy Media, the web video and branded entertainment company created when Break Media and Alloy Digital merged last fall.The... Continue reading at Advertising Age

[ Advertising Age | 2014-03-07 00:00:00 UTC ]
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SCIBA Mobilizes Against Festival of Books Amazon Connection

Partnering with Amazon for Festival of Books website sales makes L.A. Times an increasingly bitter target for SCIBA members. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Can A Startup Help Publishers Cut Out Twitter, Facebook, And Flipboard?

Connecting content creators and consumers would be an enormous coup for news sites, magazines, TV networks, and other media. We look at three startups that could help.At magazines like Fast Company, we rely on distribution networks to get our articles to our readers. In print, the primary... Continue reading at Fast Company

[ Fast Company | 2014-03-07 00:00:00 UTC ]
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Broadchurch leads RTS Programme Awards nominations

Olivia Colman and Jodie Whittaker hailed for ITV crime drama, while Channel 4 receives more nods than any other broadcasterITV's murder mystery drama Broadchurch is leading the field in the Royal Television Society Programme Awards nominations with a quartet of nods.With 19 nominations, Channel... Continue reading at The Guardian

[ The Guardian | 2014-03-04 00:00:00 UTC ]
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Premiership rugby: Sun and Times subscribers get online and mobile clips

News UK extends digital sport offering beyond Premier League and Champions League football, with BT retaining TV rightsSun and Times publisher News UK has snapped up the online and mobile clip rights to Aviva Premiership rugby, bolstering its online sports content following its aquisition of... Continue reading at The Guardian

[ The Guardian | 2014-02-28 00:00:00 UTC ]
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David Walliams to star as BBC bags Agatha Christie drama deal

Corporation's contract with Christie estate will bring new series and documentaries coinciding with author's 125th anniversaryDavid Walliams will star in a new Agatha Christie adaptation on BBC1 under a new deal to bring some of the author's best-known works to the small screen in the 125th... Continue reading at The Guardian

[ The Guardian | 2014-02-28 00:00:00 UTC ]
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Look Ahead: Going Mobile First

After developing mobile solutions for companies in healthcare, government and entertainment, KiwiTech now wants to help newspaper publishers with their mobile strategies. With headquarters in New York City and offices in San Francisco, Washington D.C ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-27 00:00:00 UTC ]
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Does Winning a Literary Award Lead to Negative Reviews?

A new study reports that after a book wins an award its social media ratings tend to dip. The Guardian explains why. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-26 00:00:00 UTC ]
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Facebook rewards brands for tagging

Facebook is allowing to Pages to tag one another, but brands and publishers need to judicious in how they use the new feature.The post Facebook rewards brands for tagging appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-26 00:00:00 UTC ]
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Deutsche Telekom, Paypal offer carrier billing for digital purchases

Through a deal with PayPal, Deutsche Telekom is letting mobile users purchase digital goods and get billed on their regular mobile phone accounts.Deutsche Telekom has a presence in 14 markets throughout Europe, with some 144 million mobile customers, and is working with PayPal to offer the... Continue reading at PC World

[ PC World | 2014-02-25 00:00:00 UTC ]
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Neknominate needs health warnings on Twitter and Facebook, say councils

Local Government Association calls on websites to highlight dangers of drinking game linked to several deathsTwitter and Facebook should introduce warnings about the drinking game neknominate, which has been linked to several deaths, councils have said. The Local Government Association (LGA),... Continue reading at The Guardian

[ The Guardian | 2014-02-22 00:00:00 UTC ]
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WhatsApp is the first of several big acquisitions for Facebook

If the announcement of Facebook paying $19 billion in cash and stock for WhatsApp surprised you then maybe you’d forgotten this prediction I published on January 8th: #6 -- Facebook transforms itself (or tries to) with a huge acquisition. I wrote long ago that we’d never see Facebook in the Dow... Continue reading at Betanews

[ Betanews | 2014-02-21 00:00:00 UTC ]
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Facebook must comply with German data protection law, court rules

Facebook has to comply with German data protection law, the Higher Court of Berlin ruled in a decision that directly contradicted an earlier decision by another court.The Berlin court confirmed a 2012 verdict that found that Facebook’s Friend Finder violated German law because it was unclear to... Continue reading at PC World

[ PC World | 2014-02-18 00:00:00 UTC ]
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Meredith’s latest mobile ad strategy: rewards for taps

Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
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Press freedom groups urge David Cameron to lay off The Guardian

A group of the world's leading press freedom bodies is calling on prime minister David Cameron to distance himself from the investigation into The Guardian over the leaks by the NSA whistleblower Edward Snowden.The seven organisations also want Cameron to urge parliament to repeal the statute... Continue reading at The Guardian

[ The Guardian | 2014-02-18 00:00:00 UTC ]
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These top publishers are still mobile Web holdouts

The mobile Web experience has improved significantly over the past few years as publishers have come to the realization that this smartphone and tablet thing isn't going away. But there are still some responsive design holdouts. The post These top publishers are still mobile Web holdouts... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
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