Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
News tagged with: #james patterson #selling books

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Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

When third-party cookies vanish, publishers will need to find alternatives for a host of functions, including user profiling and audience analytics. The post Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-29 05:01:53 UTC ]
More news stories like this | News stories tagged with: #ad targeting #third-party cookie #find alternatives #digital media

PW Notables: Our Readers Pick Their Industry MVPs

This year, we asked our readers to tell us who they think are some of the industry’s most valuable players. Here’s what some of them wrote. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #pw notables

'In 24 hours, people gave us £40,000': how readers rescued a small press

Galley Beggar Press was facing ruin after the collapse of The Book People, but the public has supplied Christmas magic of a kind I don’t usually buy intoIf a novelist had submitted a story to my publishing company about someone losing £40,000 one day and then regaining it the next, thanks to the... Continue reading at The Guardian

[ The Guardian | 2019-12-19 17:31:08 UTC ]
More news stories like this | News stories tagged with: #small press #phone call #small publisher #book people

Your Ultimate Guide To Harry Potter Goods at Target

What could be better than Harry Potter or Target? The answer is, of course, Harry Potter at Target. Over the ... Continue reading at Book Riot

[ Book Riot | 2019-11-29 11:32:47 UTC ]
More news stories like this | News stories tagged with: #ultimate guide #harry potter

'Booker Prize is for readers first and publishers last', says Wood

Gaby Wood, literary director of the Booker Prize Foundation, has said prizes like the Booker are for readers first and foremost, and that they should be treated as an investigation rather than an act of judgement shaping the canon. Continue reading at The Bookseller

[ The Bookseller | 2019-11-25 12:59:25 UTC ]
More news stories like this | News stories tagged with: #gaby wood #booker prize #literary director

Serving Writers and Readers: African American Publishing

From student workshops and academic conferences to literary awards and book clubs, African American literary organizations work to support writers and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #literary awards #book clubs #support writers

University presses launch new initiatives to reach readers with ‘experts’ in vogue

The boom in "smart non-fiction" has been a boon to university presses, with several publishers investing in new or ramped-up trade crossover lists. Continue reading at The Bookseller

[ The Bookseller | 2019-11-21 12:05:56 UTC ]
More news stories like this | News stories tagged with: #reach readers #university presses

Gannett, Now Largest U.S. Newspaper Chain, Targets ‘Inefficiencies’

The merger of GateHouse Media and Gannett is now final, creating the largest newspaper publisher in the nation and raising concerns about the industry’s future. Continue reading at The New York Times

[ The New York Times | 2019-11-19 23:46:16 UTC ]
More news stories like this | News stories tagged with: #newspaper chain #raising concerns

Two accounts of Watergate remind readers: No one knew how it would end

Journalists Tom Brokaw and James Reston Jr. capture the tumult and uncertainty of the scandal. Continue reading at The Washington Post

[ The Washington Post | 2019-11-15 14:22:49 UTC ]
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Fact-Checking Help from Readers: A Conversation with Ann Patchett on “The Dutch House”

ANN PATCHETT IS an American writer and independent bookseller who has authored eight novels, three books of nonfiction, co-authored a children’s book, and edited two books of essays. Her latest novel is The Dutch House, which was released this September. Patchett has received numerous awards and... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-11-12 20:00:45 UTC ]
More news stories like this | News stories tagged with: #ann patchett #dutch house #american writer #orange prize #pen/faulkner award #independent bookseller

In Germany, Focusing on This Metric Let a Newspaper Increase Reader Loyalty (and Subscribers Too)

The German publisher DuMont didn’t always track loyalty among its readers. Instead, its editors did what many in the news Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-12 16:04:08 UTC ]
More news stories like this | News stories tagged with: #german publisher

The Woman Who Brought Dostoevsky and Chekhov to English Readers

My first publication was a translation, not something I wrote myself. It was an essay in Greek about the poet C.P. Cavafy for a literary anthology of that kind of thing. Before taking up Modern Greek I had spent thousands of hours of my youth translating Homer for my studies—probably too many... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-12 09:50:58 UTC ]
More news stories like this | News stories tagged with: #english readers #anthology

‘Consistent’ T&F likely to hit 2% growth target for 2019

Parent company Informa has said Taylor & Francis "continues to perform consistently", expressing confidence that it will hit its annual target of 2% underlying growth for the full year. Continue reading at The Bookseller

[ The Bookseller | 2019-11-12 06:30:02 UTC ]
More news stories like this | News stories tagged with: #taylor francis #full year

‘From Hell to Breakfast’ takes readers on a sometimes confounding journey. It’s worth the ride.

The novel opens with Dracula arguing with his girlfriend and gets weirder from there. Continue reading at The Washington Post

[ The Washington Post | 2019-11-04 21:45:57 UTC ]
More news stories like this | News stories tagged with: #takes readers

There’s now an e-reader just for kids, and it misses what children love about books

Kids don’t feel burdened by carrying physical books; they feel girded with the tools of their own entertainment. Continue reading at The Washington Post

[ The Washington Post | 2019-11-01 11:00:00 UTC ]
More news stories like this | News stories tagged with: #kids don

12 Of The Best Cookbook Stands for Readers and Cooks

Cookbook stands make the perfect gift and we've got the 12 best cookbook stands for readers and cooks who want to scan through books and recipes hands-free. Continue reading at Book Riot

[ Book Riot | 2019-11-01 10:36:18 UTC ]
More news stories like this | News stories tagged with: #perfect gift #cookbook

Walker signs Sir Chris Hoy to inspire young readers

Sir Chris Hoy is publishing a new non-fiction book for children with Walker Books called Be Amazing! to show young readers nothing is impossible. Continue reading at The Bookseller

[ The Bookseller | 2019-10-30 05:49:35 UTC ]
More news stories like this | News stories tagged with: #non-fiction book

Direct Line Group is shifting digital ad spending to targeted TV ads

Insurance group Direct Line dumped a large chunk of its digital media for TV in 2017 and could move even more over. The company is one of the largest TV advertisers in the U.K. As Direct Line upped its spending on TV, the business cut the number of display and programmatic online video ads it... Continue reading at Digiday

[ Digiday | 2019-10-24 04:00:05 UTC ]
More news stories like this | News stories tagged with: #large chunk #digital media

Digiday Research: Reader revenue is the top publisher priority for 2020

Growing direct reader revenue remains the biggest priority for publishers heading into 2020. The post Digiday Research: Reader revenue is the top publisher priority for 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-22 04:01:38 UTC ]
More news stories like this | News stories tagged with: #digiday research #reader revenue #top publisher