Pan Mac restructures sales, marketing, publicity

Pan Macmillan has restructured its sales, marketing and publicity teams, creating a single... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
News tagged with: #publicity teams #pan macmillan

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Print Unit Sales Up 1% in First Half of 2014

Sales of both hardcovers and trade paperbacks, the industry’s two largest print categories, were up 2% in the first six months of this year, compared to the first half of 2013, leading to an overall 1% gain in print unit sales at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade paperbacks #nielsen bookscan


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
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How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #studies show


Indiana's Viewpoint Books Is For Sale

Viewpoint Books in Columbus, Ind., which was founded in 1973, has been placed on the market by its current owners, Terry and Susan Whittaker. The Whittakers have owned the store since 1979 and want to retire. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
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US book publishers now make more money from online sales than physical stores

Brick-and-mortar book stores have clearly been on the decline for a while -- just look at Barnes & Noble's rocky finances. However, there's now some tangible evidence that the pendulum has swung in favor of internet-based sales. BookStats estimates... Continue reading at Engadget

[ Engadget | 2014-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #online sales #physical stores #barnes noble


Book Sales Dipped in 2013

Industry sales had a small decline in 2013, falling to $27.01 billion from $27.12 billion in 2012, according to figures released last week by BookStats, the statistics program run by the AAP and BISG. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry sales #small decline #figures released


Oak Park's Magic Tree Bookstore for Sale

The Magic Tree in Oak Park, Ill. is for sale. The two owners are looking for "a booklover who has energy and innovative ideas” to buy the 30-year-old children's bookstore. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Digital sales outstrip bricks and mortar in US

The US book and journal publishing industry sold $27.01bn of books in 2013, with ebooks hitting... Continue reading at The Bookseller

[ The Bookseller | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks hitting


The 2014 Sales Salary Survey

  Factors like experience played a bigger role, while others like company size took a back seat, but pay is staying consistent for advertising sales directors in publishing. Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company size #back seat


Industry Sales Flat in 2013; Trade Dropped 2.3%

Industry sales were just about flat in 2013, falling by less than 1%, to $27.01 billion, from $27.12 billion in 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry sales


The CW Wraps Upfront Sales

The CW has finished its upfront sales, making Fox the last man standing in this year's ad sales bazaar. Volume for the network was down slightly (as it has been everywhere but NBCU, this season's first-place finisher), with CPM bumps up between three and four percent, said a source familiar with... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial services


Surprise, Doubt as US Publishers Learn of Perseus Sale to Hachette

A publishing dinner party in Berlin went glum as six independent publishers learned they would suddenly have a new distributor, a result of Hachette's acquisition of Perseus. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #perseus sale


S&S Touts 'Hard Choices' Sales Performance

According to S&S, the memoir has been an "instant international bestseller" in all of the territories in which it has been published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hard choices #sales performance


Perseus Sale to Hachette Near Completion

Almost since the death of Perseus Books Group founder Frank Pearl in May 2012, speculation has swirled that the company would be sold. Now, it seems, the rumors have come to fruition, with word leaking that Hachette Book Group has acquired the publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #perseus sale


Authorbuddies.com Offers Book Marketing Assistance Abroad

Matthias Matting introduces Authorbuddies.com, a new web site that connects authors from across the world to assist each other with marketing efforts. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web site #marketing efforts


Black confirms 'strategic review, potential sale' at Osprey

The chairman of the Osprey Group has confirmed the company is undergoing a “strategic... Continue reading at The Bookseller

[ The Bookseller | 2014-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic review #osprey group #potential sale


'Hard Choices' Print Sales Top 85,000 in First Week

Hillary Clinton’s "Hard Choices" sold 85,721 copies in its first week on sale at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hard choices #hillary clinton #nielsen bookscan


Marissa Mayer: Marketers Need to Embrace Native Ads

CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or less, Yahoo CEO Marissa Mayer's advice to brands and advertisers attending the Cannes Lions... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range #general mills #hunger games


Hachette UK merges sales teams

Hachette UK is to create a new sales structure, merging the teams of Little, Brown and Orion, and... Continue reading at The Bookseller

[ The Bookseller | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk #sales structure


Wiley sees print sales drop in 2014

Wiley is positioned to “become a solutions leader in professional learning and development... Continue reading at The Bookseller

[ The Bookseller | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional learning