Pan Mac restructures sales, marketing, publicity

Pan Macmillan has restructured its sales, marketing and publicity teams, creating a single... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
News tagged with: #publicity teams #pan macmillan

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January Bookstore Sales Fell 3.7%

After rising 2.5% in 2016, bookstore sales fell 3.7% in January, according to preliminary estimates released by the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #census bureau


Snapchat Receives Poor Grades From Marketers

It might be early days, but marketers are seeing little return when advertising on Snapchat. They also seem more interested in spending ad dollars on the company's newfound rival: Instagram.That's according to a series of studies published by RBC Capital Markets in partnership with Ad Age, where... Continue reading at Advertising Age

[ Advertising Age | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook-owned instagram #early days #studies published


Ebook sales continue to fall as younger generations drive appetite for print

Nielsen survey finds UK ebook sales declined by 4% in 2016, the second consecutive year digital has shrunkReaders committed to physical books can give a sigh of relief, as new figures reveal that ebook sales are falling while sales of paper books are growing – and the shift is being driven by... Continue reading at The Guardian

[ The Guardian | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual books #younger generations #ebook formats #consumer survey #bricks-and-mortar bookshops #4% rise


BookMachine hires five for marketing arm

BookMachine is launching a marketing arm, BookMachine Works, and has hired five people from across the industry to staff it. Continue reading at The Bookseller

[ The Bookseller | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing arm


High street sees 4% rise in book sales

The British high street saw a 4% rise in book volume purchases through physical stores last year, while online sales flatlined. However, online retailers continued to grow their market share of the print market with a 1% rise to 32% of volume purchases in 2016. Continue reading at The Bookseller

[ The Bookseller | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #4% rise #physical stores #market share #print market #1% rise


Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market

Instead of coloring-in, adults—Quarto's team hopes—will want to scratch-off. The company has eight titles in the pipeline for this year. The post Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-14 00:00:00 UTC ]
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London Digital 2017: Can Self-Publishing Crack the Academic Market?

PW talks to Daniel Berze, senior v-p of academic publishing for Glasstree, who says the traditional scholarly publishing model is broken—and self-publishing can help fix it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic market #academic publishing


Print Sales Down at Wiley in Q3

Sales of higher education textbooks fell 27% at John Wiley in the third quarter ended January 31, compared to the third period of fiscal 2016. Sales of STM and professional books fell 12%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print sales #john wiley


Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’

'We've ceased to be anonymous migrants,' says Dariusz Jaworski. London Book Fair attendees next week will be greeted by Books From Poland. The post Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
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Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak

As do many parts of the international marketplace, India's book retail districts like Delhi's Nai Sarak face growing competition from online retail. The post Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retail


Newsstand Sales Drop Another 12.4 Percent in 2016

The rapid rise of SIPs continues to mask further deterioration of print magazine sales at retail. The post Newsstand Sales Drop Another 12.4 Percent in 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rapid rise


B&N Still Searching For ‘Magic Bullet’ to Stop Sales Slide

On a call about its just-reported disappointing third-quarter financial performance, Barnes & Noble CEO Len Riggio said that although the company has found success with some new categories, it still hasn’t found a "magic bullet" to end the overall sales slide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #found success #sales slide


Disappointing Holiday Sales Contribute to B&N's Down Q3

Barnes & Noble reported an 8.0% decline in third quarter sales. The retailer said that, with trends softening, it was lowering its revenue and earnings projections for the fiscal year ending in April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter sales


Marketers are still into Facebook Live

Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post marketers #facebook live #recent months #marketing side


News Corp sales exec on the duopoly: ‘That threat is not going away’

News UK's chief commercial director, Dominic Carter, believes there is threat and opportunity in equal measure from the Facebook-Google duopoly for publishers. The post News Corp sales exec on the duopoly: ‘That threat is not going away’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook-google duopoly #news uk #equal measure


How the NAACP’s Reggie Thomas Navigates Ad Sales and Event Sponsorships

A Q&A with the Folio: Association Media Summit panelist on the nuances of selling ads and event sponsorships for the non-profit association's for-profit magazine, The Crisis. The post How the NAACP’s Reggie Thomas Navigates Ad Sales and Event Sponsorships appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling ads


Bargain hunters strike book bonanza on opening day of City Library sale

When Palmerston North City Library staff arrived at work on Friday morning, the queue for the first day of the three-day book sale had already formed. Continue reading at Stuff

[ Stuff | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening day #friday morning


Adult Trade Sales Slipped in First Nine Months of 2016

Sales of adult trade books fell 1.6% in the first nine months of 2016 compared to the same period in 2015, according to figures released by the AAP as part of its StatShot program. Sales of children’s and young adult books increased 4.9% in the same period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures released


Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market

Despite its stance among the top three children's publishers in Russia, the Danish media corporation Egmont has sold its Russian operation to shareholders. The post Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post denmark #russian children #book market


Clays restructure as Kate McFarlan steps down

Book printing company Clays will restructure when strategic director Kate McFarlan steps down in April after 20 years with the company. Continue reading at The Bookseller

[ The Bookseller | 2017-02-23 00:00:00 UTC ]
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