More than 30 years ago Annika Pergament drove up the coast, starting in Florida, in search of her first journalism job after graduate school—her trunk filled with tapes of herself as a news anchor. She landed a gig in television news just several hundred miles later."I hit every news station on the way. And by the time I got to South Carolina, I got a job," she said.It wasn't the exact position she wanted, which would have been on the air, but it was a morning producer for the CBS affiliate in Florence and Myrtle Beach. And it wasn't long until a reporter quit and she got a seat in front of the camera."I think the immediacy of television journalism just really appealed to me," she said.Pergament, who attended high school in Switzerland and grew up speaking Swedish and French, says her interest in journalism started with taking photos when she was an undergrad at Duke University, where she snapped a couple of shots for the school newspaper. A history major, Pergament took a job as a paralegal for the summer at a New York law firm before graduation and considered attending law school. But an attorney at the firm suggested she pursue a different career.Pergament listened. After just about five months in South Carolina, She eventually landed a job in New York at NY1 — then owned by Time Warner Cable — in 1994. Her first day was Aug. 29."I know the date by heart because Aug. 30 is my birthday," she said.She started off covering state politics, dabbled in live trial coverage,... Continue reading at 'Crains New York'
[ Crains New York | 2024-04-23 20:44:42 UTC ]
After putting in a quarter-century as the head of CBS’s marketing efforts, George Schweitzer has begun mapping out his final campaign. The network’s marketing director will step down from his post at the end of the 2019-20 broadcast season, whereupon he’ll transition to a new role as a special... Continue reading at Advertising Age
[ Advertising Age | 2019-09-17 18:55:53 UTC ]
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Philip Morris International, the maker of Marlboro cigarettes in overseas markets, is in talks to reunite with Altria Group more than 10 years after the tobacco giants split their operations. The deal would be the biggest since AT&T Inc. bid for Time Warner in 2016. Philip Morris had a... Continue reading at Advertising Age
[ Advertising Age | 2019-08-27 18:36:32 UTC ]
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Ann Cleeves' latest book The Long Call (Pan Macmillan) has been snapped up for a television series by Silverprint Pictures. Continue reading at The Bookseller
[ The Bookseller | 2019-08-27 07:15:07 UTC ]
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Notice more TV ads lately? You’re not imagining it. The amount of commercial time on cable TV keeps increasing as networks try to make up for shrinking audiences by stuffing more ads into every hour of television. That’s despite years of promises to cut back on ads. Last quarter, commercial... Continue reading at Advertising Age
[ Advertising Age | 2019-08-02 17:18:39 UTC ]
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could reportedly further shrink its future offices at the Time Warner Center amid a global restructuring. The embattled financial institution signed a lease in May 2018 to move into a roughly 1.1... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-07-30 12:59:30 UTC ]
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could reportedly further shrink its future offices at the Time Warner Center amid a global restructuring. The embattled financial institution signed a lease in May 2018 to move into a roughly 1.1... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-07-30 12:59:30 UTC ]
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As ad-tech outfits face a tighter and tighter squeeze from industry consolidation and impending regulations surrounding data privacy, investors are starting to take notice and funnel their dollars elsewhere. This was the sentiment heard across the stage at Adweek's NexTech Conference this week,... Continue reading at AdWeek
[ AdWeek | 2019-07-26 18:48:49 UTC ]
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If you can find a bookie who’ll take some action on the latest pay-TV carriage dispute, bet everything you have that the stalemate between AT&T and CBS will end before the 2019 NFL season kicks off in September. Like Time Warner Cable before them, the phone company and its DirecTV subsidiary... Continue reading at Advertising Age
[ Advertising Age | 2019-07-22 20:52:00 UTC ]
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Charter Communications Inc., the largest cable provider in New York, will be allowed to continue operating in New York after reaching an agreement with regulators. The state Public Service Commission approved a settlement with Charter today, reversing a decision it made a year earlier to kick... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-07-12 11:59:24 UTC ]
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Charter Communications Inc., the largest cable provider in New York state, will be allowed to continue operating in New York after reaching an agreement with regulators. The state Public Service Commission approved a settlement with Charter today, reversing a decision it made a year earlier to... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-07-12 11:50:50 UTC ]
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The aftershocks of AT&T’s acquisition of Time Warner continue to rumble through the WarnerMedia unit, as longtime ad sales chief Donna Speciale is parting ways with the company just one week after she closed out the last bit of its upfront business. Speciale, who joined WarnerMedia... Continue reading at Advertising Age
[ Advertising Age | 2019-07-11 01:55:08 UTC ]
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AT&T Inc. is weighing a sale of its regional sports networks as part of a plan to cut as much as $8 billion in debt by the end of the year, according to people familiar with the matter. The four regional networks, which includes rights to teams such as the hockey’s Pittsburgh Penguins,... Continue reading at Advertising Age
[ Advertising Age | 2019-07-02 19:54:11 UTC ]
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If you want to see what’s driving ad spending, just look at the gains: The biggest U.S. internet companies—including the likes of Amazon, Facebook and Uber—are powering the ad market as they double down on their own marketing. That’s the key takeaway from the 64th annual Ad Age Leading National... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 09:00:00 UTC ]
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When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at Advertising Age
[ Advertising Age | 2019-06-25 07:00:00 UTC ]
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AT&T Inc. named Ann Sarnoff as the first woman to lead Warner Bros., filling a key vacancy created by the departure of Kevin Tsujihara following a sex scandal. Sarnoff is currently president of BBC Studios America and has more than 30 years of business and media experience, AT&T’s... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 21:32:18 UTC ]
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AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age
[ Advertising Age | 2019-06-21 21:00:51 UTC ]
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[caption id="attachment_160093" align="alignright" width="150"] Jon Werther[/caption] National Media Group president Jon Werther is out at Meredith Corp. after seven years with the company, effective immediately. In a statement from president and CEO Tom Harty, he said that there aren’t any... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-12 20:33:28 UTC ]
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New York City-based bookseller Shakespeare & Co. will open a store in Brookfield Place, a retail mall in lower Manhattan, in January 2020. There, it plans to host large scale author events. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-02 00:00:00 UTC ]
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The audio edition of Margaret Atwood’s The Handmaid’s Tale will be narrated by Elisabeth Moss, who starred as Offred in the television series, it has been announced. Continue reading at The Bookseller
[ The Bookseller | 2019-05-01 00:00:00 UTC ]
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From the day in 2016 when AT&T announced its $85.4-billion merger with Time Warner, through three years of antitrust wrangling over the deal, the big telecommunications company promised that it would mean lower prices and more choices for consumers. Now AT&T has a message for everyone... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-03-19 00:00:00 UTC ]
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