NPD BookScan: The US Market, Early 2022 Holidays

In a trend reflecting reader behavior more than supply-chain issues, the American book market heads downward in NPD's BookScan data. The post NPD BookScan: The US Market, Early 2022 Holidays appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2022-11-07 18:29:40 UTC ]
News tagged with: #supply-chain issues #bookscan data #bookscan #book market

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Connect gauges children’s market

The Bologna Children’s Book Fair and Publishers Weekly joint-sponsored their first children’s conference, Global Kids Connect, followed by a half-day focus on the Chinese children’s market. Continue reading at The Bookseller

[ The Bookseller | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #chinese children #book fair


How Publishers Are Marketing Digital Audiobooks

Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowded market


6 Email Marketing Myths Debunked

HarperCollins executives Sam Missingham and Jim Hanas debunk 6 myths about email marketing for book publishers and share best practices. The post 6 Email Marketing Myths Debunked appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


Germany: Slow Start to Holiday Book Sales

Crucial holiday book sales in Germany have been low so far. We’re taking a closer look at Germany’s holiday spending behavior this year. The post Germany: Slow Start to Holiday Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post germany #slow start


Frankfurt Book Fair Considers an Early Start for Agents

Frankfurt Book Fair officials this week confirmed that talks are underway to possibly open the Frankfurt Book Fair Literary Agents & Scouts Centre (LitAg) at a day earlier in 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early start #day earlier


The Persistence of Email Marketing for Book Publishers

Email marketing is still very good for books — particularly ebooks — and has arguably never been better, argues HaperCollins' Jim Hanas. The post The Persistence of Email Marketing for Book Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


Holiday Sales 2015: Picture Books and Middle Grade Top YA

Although retail sales over the Thanksgiving weekend often receive a lot of attention, the fourth quarter as a whole continues to be vital for independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #retail sales #thanksgiving weekend #fourth quarter #independent bookstores


Coloring Books Drive Big Holiday Sales at Independent Booksellers

The enduring popularity of coloring books for adults and a successful Small Business Saturday got the holiday season off to a strong start for independent booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers #coloring books #holiday season #strong start


Holiday books: Our 31 nonfiction picks

Entertainers share their secrets, scientists tell it like it is (and historians like it was), while Robert Reich and Bill O'Reilly dig in. Skip to: Entertainment | Current Affairs | History | Memoir/Bio | Science/Technology | Sports | Complete list Entertainment Unfaithful Music and Diasppearing... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-12-04 00:00:00 UTC ]
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The Task of a Translator in Today’s Market

As more German translations are published in the USA, the German Book Office New York supports the growing community of German-to-English literary translators. The post The Task of a Translator in Today’s Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market appeared


Ebook Market Share in Germany Shows Slow Growth

The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Snapchat plans to add holiday-themed content from Brit + Co

On Snapchat's Discover feature, users get quick app access to a wide variety of mobile video channels from the likes of CNN, Vice, Buzzfeed and a dozen other media brands. Starting Friday, U.S. users get an option just for the holidays.Online publishing and retail start-up Brit + Co will deliver... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat plans #brit + #discover feature #wide variety #media brands #online publishing


Google’s Answer to Facebook Instant Articles — The AMP Project — is Coming Early Next Year

Google introduced its Accelerated Mobile Pages (AMP) program to allow publishers and advertisers to create good-looking mobile content that loads very quickly.   The company launched the program in early October with a select set of pa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content #company launched #early october


NRF Predicts Increased Spending for Holiday Season

The world's largest retail trade association predicted that 135.8 million people will shop this weekend, and that total holiday sales will increase 3.7% to reach $630.5 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday season


Did Someone Say #BlackFriday? Facebook, Instagram Wrap Up Holiday Audiences for Ad Targeting

For any brands still looking to do some holiday shopping, Facebook is making a list of people whose attentions they might want to buy.Starting on Thanksgiving and running through New Year's Day, Facebook and its photo-sharing app Instagram will let brands target ads to people who publish posts... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #holiday shopping #black friday #ad format


Family Christian Stores Plans a Holiday Rebound

Four months after emerging from bankruptcy, Family Christian Stores is counting on better customer service, no active solicitation for its charities, and improved merchandising and product mix to lift year-end sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday rebound #customer service #active solicitation #improved merchandising #product mix


Bankrupt Family Christian Stores Plans a Holiday Rebound

Family Christian Stores is reemerging with pledges of better customer service, no active solicitation for its charities, and improved merchandising and product mix. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday rebound #customer service #active solicitation #improved merchandising #product mix


A Vibrant Shanghai Fair for a Booming Children's Market

At the just-concluded Shanghai International Children's Book Fair, held from November 13 to 15, first-time exhibitors and seasoned participants were afforded yet another close-up look at the booming Chinese children's market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booming children #book fair


Germany's Thalia 'back on the market'

Speculations are bubbling up again in Germany that a sale of book chain Thalia is on the horizon. Continue reading at The Bookseller

[ The Bookseller | 2015-11-14 00:00:00 UTC ]
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Target's Holiday Campaign Brings a Magical Story to Life Across TV, Digital and Its Stores

Target's taking kids and grown-ups alike on a "holiday odyssey," one that brings shopping and storytelling together in digitally fueled new ways. The Minneapolis-based retailer's 2015 campaign from 72andSunny is rooted in a digital children's book narrated by actor Neil Patrick Harris. The... Continue reading at AdWeek

[ AdWeek | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wonderful world #mary poppins #early december #retail experience