NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan Stephanopoulos, on the job for five months, has done the research and revealed that education content "hit a chord with our demographic." NowThis boldly proclaims on its homepage that it doesn't have a homepage—"even the word sounds old," the site states. Instead, publishes all its short-form videos directly to Facebook, Twitter and Snapchat's Discover channel. At its first NewFronts presentation, at New York's New Museum Thursday night, Stephanopoulos explained to ad buyers how, even now, the digital media industry is "changing at light speed." After all, it was that rapid change that led former Huffington Post executives Ken Lerer and Eric Hippeau to found the company, first known as NowThisNews, in 2012. "A lot of people mention these changes to induce fear and say to you 'Trust us with your advertising budgets—we'll help you navigate these uncharted territories,'" he said. "We're not scared of these changes; we don't think you should be either." NowThis recently hired former MTV CMO Tina Exarhos as its first head of marketing, and says it gets more than 1.6 billion views a month and 8 billion monthly impressions. In addition to the Williams news, NowThis announced it... Continue reading at 'AdWeek'
[ AdWeek | 2016-05-13 00:00:00 UTC ]
News tagged with:
#ad buyers
#rapid change
Penguin is to release a series of audio study guides to accompany key English literature A-level texts. Continue reading at The Bookseller
[ The Bookseller | 2020-08-11 19:08:23 UTC ]
More news stories like this |
Ben Fogle's Inspire: Life Lessons from the Wilderness has been acquired by publisher William Collins, to be published this October. Continue reading at The Bookseller
[ The Bookseller | 2020-08-11 16:39:53 UTC ]
More news stories like this | News stories tagged with:
#william collins
#life lessons
The director of an international publishing consultancy company has launched a crowdfunding campaign to support those who work in Beirut's book industry, following an explosion that killed over 200 people in the Lebanese capital last week. Continue reading at The Bookseller
[ The Bookseller | 2020-08-11 02:48:14 UTC ]
More news stories like this | News stories tagged with:
#crowdfunding campaign
#international publishing
#book industry
A new independent political press, run by and for people of colour, is to focus on tackling institutional racism in the industry. Continue reading at The Bookseller
[ The Bookseller | 2020-08-10 00:55:40 UTC ]
More news stories like this |
The Society of Authors is launching a fundraising drive to help top up its Authors’ Contingency Fund, ensuring it can continue to offer hardship grants to authors as the effects of the health crisis continue to be felt. Continue reading at The Bookseller
[ The Bookseller | 2020-08-09 17:04:03 UTC ]
More news stories like this | News stories tagged with:
#fundraising drive
Tiny Tree has acquired a new junior fiction series from Bonnie Bridgman, featuring fun, adventure and a strong female lead. Continue reading at The Bookseller
[ The Bookseller | 2020-08-07 03:55:34 UTC ]
More news stories like this |
Movie animal trainer Julie Tottman has signed with Sphere to author two books, about two of the deserving animals she has rescued, loved and trained to appear in films over the past 20 years. Continue reading at The Bookseller
[ The Bookseller | 2020-08-06 21:16:42 UTC ]
More news stories like this |
Macmillan Children's Books has won a multi-publisher auction for a young fiction series by debut author Lola Morayo. Continue reading at The Bookseller
[ The Bookseller | 2020-08-06 14:22:34 UTC ]
More news stories like this | News stories tagged with:
#macmillan children
#multi-publisher auction
#debut author
#macmillan
NBCUniversal's streaming service Peacock has an original science fiction series, Brave New World. Netflix is prepping Away, an upcoming sci-fi drama following a group of astronauts on a journey to Mars. Now, HBO Max has announced the premiere date of its own ambitious sci-fi show. Raised by... Continue reading at AdWeek
[ AdWeek | 2020-08-05 21:37:25 UTC ]
More news stories like this | News stories tagged with:
#hbo max
#premiere date
#science fiction
Authors for Black Voices is a silent auction offering exclusive book-related collectibles and services in order to raise funds to benefit nonprofits working to fight racism in publishing, education, and literacy. The auction will run from August 3-31. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-04 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#fight racism
#black voices
#raise funds
Penguin is to relaunch its non-fiction Great Ideas series after a decade's hiatus, with a new selection of 20 pocket-sized titles, featuring bespoke cover designs. Continue reading at The Bookseller
[ The Bookseller | 2020-08-04 02:20:41 UTC ]
More news stories like this |
With retail on lockdown "Working in skincare, samples are the number-one way to get people into a product." The post ‘No brainer’: Marie Claire launches sampling business to boost revenue and data practice appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-03 04:01:29 UTC ]
More news stories like this | News stories tagged with:
#boost revenue
#marie claire
Walker Books has landed a “brilliantly funny” diary-style Norse Gods series, written and illustrated by Ladybird publisher Louie Stowell. Continue reading at The Bookseller
[ The Bookseller | 2020-07-29 18:05:48 UTC ]
More news stories like this | News stories tagged with:
#walker books
Mental health experts published by Jessica Kingsley Publishers, Sheldon Press and John Murray Learning are participating in a new weekly online video series offering free mental health support, an initiative devised for the "tough times" many are experiencing during the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-07-29 07:05:00 UTC ]
More news stories like this | News stories tagged with:
#video series
#tough times
Renard Press has made its first acquisition, landing Iain Hood's debut novel This Good Book. Continue reading at The Bookseller
[ The Bookseller | 2020-07-28 22:40:39 UTC ]
More news stories like this | News stories tagged with:
#renard press
#good book
#debut novel
Crime fiction house Crooked Lane Books is launching Alcove Press, an imprint that will focus on commercial fiction. Its first list will be released this fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-28 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#commercial fiction
Capital Crime is launching a monthly subscription service, providing two curated paperbacks alongside exclusive author content and access to community activities. Continue reading at The Bookseller
[ The Bookseller | 2020-07-28 02:25:45 UTC ]
More news stories like this | News stories tagged with:
#capital crime
#community activities
#book club
David Walliams and Tony Ross' The World's Worst Parents (HarperCollins Children's) has notched up a fourth week as the UK Official Top 50 number one, selling 22,993 copies through Nielsen BookScan's TCM. Continue reading at The Bookseller
[ The Bookseller | 2020-07-27 18:50:07 UTC ]
More news stories like this | News stories tagged with:
#david walliams
#fourth week
#nielsen bookscan
#nielsen
Following a record first quarter, sales at Educational Development Corp. posted another record in June, with revenue jumping 157% over June 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-27 04:00:00 UTC ]
More news stories like this |
A new 'Books From Spain' portal has opened to encourage translation and rights trades for the Frankfurter Buchmesse 2022 Guest of Honor Spain. The post ‘Books From Spain’ Launches To Support Frankfurt’s 2022 Guest of Honor appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-24 16:50:05 UTC ]
More news stories like this | News stories tagged with:
#post books
#honor appeared
#frankfurter buchmesse