Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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You won’t find Dave Eggers’s new book on Amazon. That’s the most interesting thing about it.

“The Every,” a sequel to “The Circle,” suffers from the Web’s worst quality: unlimited space. Continue reading at The Washington Post

[ The Washington Post | 2021-10-19 12:00:00 UTC ]
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TV trade group forms measurement task force amid Nielsen issues

VAB announces new group dedicated to forwarding video measurement, with NBCUniversal signing on as a partner.  Continue reading at Advertising Age

[ Advertising Age | 2021-09-09 17:20:46 UTC ]
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Amazon Charts: One August Night sails into the top

Victoria Hislop's One August Night (Headline) has climbed 15 places to hit the Amazon Charts' Most-Sold: Fiction number one spot, as its Kindle price dropped to 99p. Continue reading at The Bookseller

[ The Bookseller | 2021-09-08 02:00:28 UTC ]
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Amazon Charts: McAllister's That Night dawns atop Most-Sold: Fiction

Gillian McAllister's That Night (Penguin) has leapfrogged Stephen King's Billy Summers (Hodder & Stoughton) to take the Amazon Charts' Most-Sold: Fiction number one spot.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 03:59:25 UTC ]
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Internet Archive Seeking 10 Years of Publisher Sales Data for Its Fair Use Defense

In their filing August 9, IA lawyers insist the sales data is crucial to its fair use defense in a lawsuit filed last year, while the plaintiff publishers have balked at the extraordinary request. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-09 04:00:00 UTC ]
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You Won’t Find the Hardcover of Dave Eggers’s Next Novel on Amazon

“The Every,” a follow-up to his hit book “The Circle,” will be available in independent bookstores in October. The paperback will arrive just six weeks later, but the hardcover will remain exclusive to independent stores. Continue reading at The New York Times

[ The New York Times | 2021-06-09 14:00:08 UTC ]
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Eso Won and Crockett Named PW’s Bookstore and Sales Rep of the Year

Publishers Weekly has named the L.A.-based indie bookstore Eso Won Books its Bookstore of the Year, and Simon & Schuster sales rep Toi Crockett has been named PW Sales Rep of the Year. The announcement was made at the inaugural U.S. Book Show. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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Amazon Publishing, DPLA Ink Deal to Lend E-books in Libraries

The deal represents a major step forward for the digital library market. Not only is Amazon Publishing finally making its digital content available to libraries, the deal also gives libraries a range of models through which it can license the content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-18 04:00:00 UTC ]
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Question of the Day: How did data shape content creation in a year of change?

In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of... Continue reading at Digiday

[ Digiday | 2021-03-10 02:00:00 UTC ]
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‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
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Forced into camps, Japanese Americans found respite in football

In “The Eagles of Heart Mountain,” Bradford Pearson provides a compelling and necessary history of Japanese American incarceration in World War II. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2021-01-13 16:04:01 UTC ]
More news stories like this | News stories tagged with: #heart mountain #bradford pearson #pearson


Forced into camps, Japanese Americans found respite in football

In “The Eagles of Heart Mountain,” Bradford Pearson provides a compelling and necessary history of Japanese American incarceration in World War II. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2021-01-13 16:04:01 UTC ]
More news stories like this | News stories tagged with: #heart mountain #bradford pearson #pearson


Amazon Charts: Thursday Murder Club and A Promised Land continue to dominate

Richard Osman's The Thursday Murder Club (Penguin) and Barack Obama's A Promised Land (Penguin) have topped the Amazon Charts for the last full week before Christmas. Continue reading at The Bookseller

[ The Bookseller | 2020-12-22 23:53:25 UTC ]
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National TV Ad Sales Shrank 11% This Year, But Are Bouncing Back

In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek

[ AdWeek | 2020-12-07 02:00:00 UTC ]
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Sarah Frier’s No Filter has won the 2020 FT and McKinsey Business Book of the Year Award.

Today, The Financial Times and McKinsey & Company announced the winner of its 2020 Business Book of the Year Award, which recognizes a work that provides the “most compelling and enjoyable insight into modern business issues.” The prize comes with £30,000 prize and each of the five... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-01 20:59:19 UTC ]
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‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
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Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | News stories tagged with: #ad budgets #global measurement #sales data #nielsen


Only 9% of Ad Buyers Have a Clear Budget for Next Year

Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at AdWeek

[ AdWeek | 2020-09-02 14:20:11 UTC ]
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How to write about a 4-year-old poet’s book deal without getting sad.

This is definitely a clickbait title because I don’t really know the answer. In contemplating Nadim Shamma-Sourgen’s recently announced book deal with Walker Books (who will publish a collection of his “astonishing” poetry next summer) I have spent the last 15 minutes of my life cycling through... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-22 15:38:53 UTC ]
More news stories like this | News stories tagged with: #walker books #book deal