Nielsen's new measurement solution takes shape with custom audiences and ROI options

Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at 'Advertising Age'

[ Advertising Age | 2022-06-15 13:00:00 UTC ]
News tagged with: #nielsen

Other news stories related to: "Nielsen's new measurement solution takes shape with custom audiences and ROI options"


Report Finds Customer Traffic Rising at Barnes & Noble

A new report by a market intelligence firm, whose services include store foot traffic analysis, found that customer visits at Barnes & Noble locations have increased every month but one since November 2023 compared to the prior year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes #prior year #barnes noble


Column: Anthony Fauci has a right to savage Trump. His memoir takes a different and telling approach

The physician and researcher who weathered the COVID pandemic, the HIV/AIDS crisis and countless Republican conspiracy theories has a new book. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-06-23 10:30:27 UTC ]
More news stories like this | News stories tagged with: #memoir #covid pandemic #memoir takes #anthony fauci


Delivering Ever-Evolving Digital Solutions for Publishing

Adapt, adopt, assimilate—that is the way digital solutions vendors are going about making technologies, new and proven, work for them and their publishing clients. This method also applies to their stance on three hot industry topics: accessibility, artificial intelligence, and automation.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence


Book Bans, Gaza Take Center Stage at Lambda Literary Awards

At the June 11 ceremony honoring LGBTQ literature, Catherine Lacey and Bryan Washington took home top prizes in an evening otherwise dominated by small and independent presses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent presses #bryan washington #center stage #book bans


Save $110 on a Kindle Scribe and start taking easy digital notes

Looking for a productive way to read and take notes at the same time? Then you probably need this Kindle Scribe that’s currently only $280, way down from its usual price tag of $390. Unlike the other Kindle devices that are mainly for reading, the Kindle Scribe is designed for jotting... Continue reading at PC World

[ PC World | 2024-06-10 14:21:42 UTC ]
More news stories like this | News stories tagged with: #kindle #great deal #coolest part #kindle devices #kindle scribe #taking notes


John Kaag on the Bloods, the Little-Known Dynasty that Shaped American Life and Philosophy

There are times when a writer encounters the work of a contemporary at the ideal time. In my case, this writer was John Kaag and the book was his 2018 philosophical memoir Hiking with Nietzsche: On Becoming Who You Are. I had been studying philosophy in graduate school, but had left to pursue... Continue reading at Literrary Hub

[ Literrary Hub | 2024-06-07 08:55:26 UTC ]
More news stories like this | News stories tagged with: #memoir #graduate school


Yepoka Yeebo takes home 2024 Jhalak prize for writers of colour

Author of Anansi’s Gold, a nonfiction account of a notorious Ghanian conman ‘told with biting wit’, wins £1,000 awardYepoka Yeebo has won the 2024 Jhalak prize for her nonfiction book about a Ghanaian con artist.Anansi’s Gold is an “exhilarating journey” through the life and “almost... Continue reading at The Guardian

[ The Guardian | 2024-05-30 18:30:16 UTC ]
More news stories like this | News stories tagged with: #nonfiction book #nonfiction account


Arm’s new Cortex X925 takes on AI, and could land in PCs

Arm has confirmed that it will be offering its next-gen Arm compute platform, called Arm CSS for Client, at Android smartphones. Executives also mentioned that they could be used for PCs as well. The announcement follows an earlier report that indicated that Arm might expand its... Continue reading at PC World

[ PC World | 2024-05-29 22:44:57 UTC ]
More news stories like this | News stories tagged with: #libraries #considerable amount #wide range #keynote address


BuzzFeed shares soar as Vivek Ramaswamy takes activist stake

BuzzFeed shares soared early Wednesday after the entrepreneur and former presidential candidate Vivek Ramaswamy reported a stake in the online media company and asked for talks with the board.Ramaswamy, who ended his candidacy in January and threw his support behind Donald Trump, has taken a... Continue reading at Crains New York

[ Crains New York | 2024-05-22 14:46:15 UTC ]
More news stories like this | News stories tagged with: #hearst #pop culture #political campaign #latest move #presidential run #exchange commission


Less Travel, More Hybrid Work Among Most Popular Book Business Sustainability Options

A new survey conducted by the Green Book Alliance found that a reduction in business travel has gained popularity as a way for publishing companies to reduce their carbon footprint, while the use of carbon offsets and recycled paper has declined. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #popular book #publishing companies #recycled paper #carbon footprint #survey conducted


Confronting the audience and breaking the fourth wall: why Black drama is getting meta

On stage and screen, self-referential works such as A Strange Loop and American Fiction are on the rise, with playful postmodernism a potent weapon in the fight against inequalityOfficers storm a ballroom, releasing a flurry of bullets that pierce through a Black man as he collapses in a pool of... Continue reading at The Guardian

[ The Guardian | 2024-05-06 08:00:34 UTC ]
More news stories like this | News stories tagged with: #books published #final act #spoiler alert #american fiction


AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
More news stories like this | News stories tagged with: #nielsen #asian american


Adams' $112B budget takes sunny view but rebuffs council push for more money

Mayor Eric Adams announced a revised $111.6 billion budget plan on Wednesday that avoids new spending cuts and increases estimates of the city’s tax haul, reflecting his administration’s increasingly sunny view of New York’s finances. But the proposal rebuffs the City Council’s request to undo... Continue reading at Crains New York

[ Crains New York | 2024-04-24 16:53:57 UTC ]
More news stories like this | News stories tagged with: #libraries #federal aid #told reporters #slightly higher


Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great... Continue reading at AdWeek

[ AdWeek | 2024-04-04 19:17:06 UTC ]
More news stories like this | News stories tagged with: #nielsen #big data


Q&A: Nielsen’s CEO on Rolling With Massive Changes in 2024

The measurement industry is at an inflection point. In 2021, measurement giant Nielsen lost its third-party accreditation from the Media Rating Council after the company admitted to undercounting audiences, which could've translated to hundreds of millions of dollars in... Continue reading at AdWeek

[ AdWeek | 2024-03-12 10:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen #inflection point


Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
More news stories like this | News stories tagged with: #nielsen #book markets #report appeared


Counterfeit Books Are a Growing Problem, but a Solution May Be Near

New tools could finally help publishers stem the flow of counterfeit editions online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers stem #growing problem #counterfeit books


Counterfeit Books Are a Growing Problem, but a Solution May Be Near

New tools could finally help publishers stem the flow of counterfeit editions online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers stem #growing problem #counterfeit books


The Barefoot Memoirist: Ina Garten Takes Her Story to a New Publisher

Garten, the Food Network star and best-selling cookbook author, has moved her highly anticipated fall autobiography from Celadon to Crown. Continue reading at The New York Times

[ The New York Times | 2024-02-15 22:42:34 UTC ]
More news stories like this | News stories tagged with: #cookbook


Stories That Astonish and Take Risks: Ten New Children’s Books Out in February

Whenever I get a chance to talk to young readers about books, I come away marveling: Kids are interested in so many things, and they’re interested in those things all at once! Do they want to read an illustrated book about bugs? Yes! Do they want to read a novel about monsters from Greek... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-12 09:54:27 UTC ]
More news stories like this | News stories tagged with: #illustrated book #greek mythology #young readers