Nielsen Is Partnering With Riot Games to Measure Esports Sponsorships

Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and competitions. The deal, announced today, could help show... Continue reading at 'AdWeek'

[ AdWeek | 2019-06-27 20:44:59 UTC ]
News tagged with: #announced today #nielsen

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Bedford Square partners with Open Road in US

Written By: Charlotte Williams Publication Date: Wed, 29/06/2011 - 14:10 Open Road has entered into a partnership with Ed Victor's Bedford Square Books, making the publishing venture's list available in the US as ebooks and print on demand volumes. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open road #ed victor #publishing venture


Booktrust partners with Pearson

Written By: Charlotte Williams Publication Date: Fri, 24/06/2011 - 13:29 Booktrust and Pearson will be giving two free books to every child starting school in England this autumn, as part of 2011's Booktime scheme. Puffin title Tinga Tinga Tales-Why Elephant has a Trunk and Face Painting, from... Continue reading at The Bookseller

[ The Bookseller | 2011-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booktrust partners #booktime scheme #free books


Zinio Partners with Recorded Books for Digital Mags in Libraries

Zinio announced today its partnership with Recorded Books, making thousands of digital magazines accessible in public libraries throughout the US, Canada, Australia and UK. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #recorded books


Cartier ends CWA sponsorship

Written By: Katie Allen Publication Date: Thu, 19/05/2011 - 17:03 Jeweller Cartier has stepped down from sponsoring the Crime Writers Association (CWA)’s Diamond Dagger prize after 26 years. The final Diamond Dagger, awarded for sustained excellence in crime-writing, was presented to Lindsey... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sustained excellence #lindsey davis #monday 16th


Google partners with Telegraph for Ways with Words festival

Written By: Katie Allen Publication Date: Wed, 18/05/2011 - 14:46 Google is to partner with the Telegraph Ways with Words Literature Festival, as it celebrates its 20th year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google partners #words festival #20th year


Hearst Partner With Pictela’s IAB Portrait Advertising

After a successful initial partnership with Pictela with the OPA Push Down advertising unit, Hearst has decided to give Pictela’s Interactive Advertising Bureau (IAB) Portrait technology a try. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-11 00:00:00 UTC ]
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Hearst Partners With Apple on Subscription Offering

In the wake of Time Inc.’s announcement of the agreement with Apple that allows print subscribers to access iPad editions of magazines, Hearst has struck a deal with Apple to sell subscriptions through the iTunes store. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription offering #print subscribers #sell subscriptions #itunes store


Nielsen’s Events Group Reports Solid First Quarter

Nielsen reported its first quarter results this morning and overall revenue was up 7 percent to $1.3 billion and adjusted EBITDA grew 8.5 percent to $320 million compared to Q1 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter results


ComScore Inc. To Measure Multiplatform Traffic

ComScore Inc. is expanding its measurement services with a new tool that will increase the ability to provide specific and targeted content to audiences. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #targeted content


Hodder partners with Bentley for Bond special edition

Written By: Jenny Roper Publication Date: Tue, 26/04/2011 - 08:26 Hodder has paired up with Bentley Motors to create an exclusive edition of the new James Bond novel Carte Blanche by Jeffrey Deaver, available to pre-order from today (26th April). The 500 limited edition copies, each priced at... Continue reading at The Bookseller

[ The Bookseller | 2011-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bentley motors #james bond


Nielsen Media and Reed Business Information

The breakup of these former media powerhouses exemplified the industry’s creative chaos: divestment, downsizing and dissolution, followed, perhaps, by opportunity. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-21 00:00:00 UTC ]
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20 Game-Changing Events That Shaped the Internet, Part 2

We continue to look at the events that made the Internet into what it is today. In this part we examine blogs, Napster, Skype, online books, Facebook, and more. Continue reading at PC World

[ PC World | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online books


The Winning Game: 2010 Hardcovers: Facts & Figures 2011

What's new in the hardcover fiction bestsellers of 2010? Very little. Almost every author in the fiction top 30 has been on these charts in previous years—most several times. The sole exception is the #1 fiction bestseller, The Girl Who Kicked the Hornet's Nest, with sales of 1.9 million. Stieg... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mass market #trade paper #ebook list


Entertainment Weekly to Partner with GetGlue.com

Entertainment Weekly announced its partnership with GetGlue.com, an entertainment-based social network. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment weekly


IPA vice-president's offices come under attack amid Egyptian rioting

Written By: Lisa Campbell The vice-president of the International Publishing Association's offices came under heavy attack from government forces in Egypt this afternoon. A reporter at the Al Shorouk newspaper, owned by IPA vice-president Ibrahim El Moallem, said she and her colleagues,... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipa vice-president #lisa campbell #tahrir square