Nielsen Expands Nielsen One Alpha by Adding End-to-End Measurement

Nielsen One isn't fully rolling out until December, but the measurement company is gearing up with an expanded rollout of Nielsen One Alpha, its early version of the offering. The cross-platform tool is designed to enable publishers and marketers to transact on a single metric across linear and digital platforms. The first version was first... Continue reading at 'AdWeek'

[ AdWeek | 2022-06-15 13:00:00 UTC ]
News tagged with: #early version #measurement company #cross-platform tool #enable publishers #single metric #digital platforms #nielsen

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UK: Nielsen BookData Bestseller Awards Go to 22 Titles

The Neilsen Bestseller Awards for 2023 installed four new titles and their authors in the top category's 'Hall of Fame.' The post UK: Nielsen BookData Bestseller Awards Go to 22 Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-23 14:06:09 UTC ]
More news stories like this | News stories tagged with: #post uk #top category #nielsen


How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #media companies #growing number #independent publisher


Twitch Quietly Ends Partnerships With Rolling Stone, Complex, Vice

Livestream platform Twitch quietly ended a series of multiyear partnerships in 2023 that it brokered with publishers including Rolling Stone, Complex and Vice, according to three people familiar with the agreements. Twitch invited the publishers to establish channels on... Continue reading at AdWeek

[ AdWeek | 2024-01-18 10:34:51 UTC ]
More news stories like this | News stories tagged with: #rolling stone #people familiar #publishers including


In the Western U.S., Holiday Sales Ended 2023 on an Up Note

Independent bookstores in the western U.S. came through the holidays with boosted balance sheets and tales of community connection. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #community connection


End Notes: 'The Women' by Kristin Hannah

An inside look at the publication process for the bestselling author’s latest novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #end notes #kristin hannah #publication process #bestselling author


‘I am so tired’: YouTuber Tom Scott ends Things You Might Not Know

British influencer posted a weekly video for 10 years, about everything from pegasus crossings to the National GridTen years ago, Tom Scott held up his phone camera and recorded a 90-second video about traffic lights on bridleways. In Britain, we have pelican crossings, toucan crossings and... Continue reading at The Guardian

[ The Guardian | 2024-01-05 12:00:22 UTC ]
More news stories like this | News stories tagged with: #phone camera #puffin


End Notes: 'Wandering Stars' by Tommy Orange

An inside look at the publication process for the PEN/Hemingway Award-winning author's second novel Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #end notes #tommy orange #publication process


‘Where does the bot end and human begin?’: what the legendary @Horse_ebooks can teach us about AI

By reusing and repurposing existing writing into viral fragments on Twitter, the account functioned like today’s chatbots. The Guardian spoke to Jacob Bakkila, the human behind the accountMore than a decade before an AI-powered chatbot could do your homework, help you make dinner or pass the bar... Continue reading at The Guardian

[ The Guardian | 2024-01-03 15:00:04 UTC ]
More news stories like this | News stories tagged with: #ebooks


Skyhorse Expands Its Footprint in Conservative Publishing

An independent publishing company known for releasing books with opposing political viewpoints is buying Regnery, a well-known conservative press. Continue reading at The New York Times

[ The New York Times | 2023-12-22 15:21:07 UTC ]
More news stories like this | News stories tagged with: #conservative publishing #releasing books #conservative press #independent publishing


Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #final episode #oral history #privacy reckoning #blurred lines #digital media


A History of Ad Tech Chapter 4: The Privacy Reckoning

How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #privacy reckoning #digital media


Bobby Kotick's reign at Activision Blizzard ends December 29, 2023

We knew it was coming, but now we have a date: Bobby Kotick will officially step down as CEO of Activision Blizzard on December 29, 2023. Blizzard and King vice chairman Humam Sakhnini will also leave at the end of December, Activision Blizzard chief communications officer Lulu Meservey is out... Continue reading at Engadget

[ Engadget | 2023-12-20 19:42:25 UTC ]
More news stories like this | News stories tagged with: #leadership teams #white men #days ago #companies involved #lulu


The End of the Holiday Print Book Sales Streak

Sales of Liz Cheney's new book got off to a good start and three titles by Rebecca Yarros continued to be hot, but print sales dipped 1.1% last week from a year ago. The decline put an end to two weeks of higher sales over 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #higher sales #liz cheney #good start #decline put #print sales #print book


Year End: Cambridge University Press Reports Record £1 Billion in Revenue

England's merged Cambridge University Press & and Assessment reports record revenues and numbers of users in 2022-2023. The post Year End: Cambridge University Press Reports Record £1 Billion in Revenue appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-12 20:15:01 UTC ]
More news stories like this | News stories tagged with: #revenue appeared #year end #cambridge university press


Webtoon Entertainment Expands Leadership Team

David J. Lee, previously of Impossible Foods, has joined Webtoon as its first enterprise-wide CFO and COO, and Yongsoo Kim has been promoted to chief strategy officer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-12 05:00:00 UTC ]
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Digiday’s Oral History of Ad Tech podcast, episode 2, with Ari Paparo

There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday

[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #oral history #ad tech #digital media


Opening in the States: Italy’s 21lettere Expands With 26Letters

Independent book publisher Alberto Bisi brings his meticulous '21lettere' approach to the States, opening his new 26Letters. The post Opening in the States: Italy’s 21lettere Expands With 26Letters appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-05 23:40:01 UTC ]
More news stories like this | News stories tagged with: #book publisher


Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry