Nielsen buyout may be driven by doubts about its next-generation measurement

Elliott Management may think the market is undervaluing Nielsen One, whose chief just left for Meta.  Continue reading at 'Advertising Age'

[ Advertising Age | 2022-03-15 13:42:32 UTC ]
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Melissa Cummings-Quarry and Natalie A Carter: Turning the focus on the next generation

Though Black Girls Book Club (BGBC) founders Melissa Cummings-Quarry and Natalie A Carter inked the deal for their upcoming first book last year, it was not quite a recent development. Continue reading at The Bookseller

[ The Bookseller | 2021-05-28 23:44:22 UTC ]
More news stories like this | News stories tagged with: #book club


High court casts doubt on media companies’ claim of not being responsible for defamatory comments on social media posts

News Corp and Fairfax Media challenge ruling they are liable for defamatory comments on their Facebook postsThe high court has cast doubt on media companies’ claims that they are not responsible for defamatory comments on their social media posts. Fairfax Media and News Corp have taken the... Continue reading at The Guardian

[ The Guardian | 2021-05-18 07:19:27 UTC ]
More news stories like this | News stories tagged with: #media companies #fairfax media #high court #defamatory material #facebook comments #northern territory #royal commission #fairfax #news corp


Borough Press pre-empts Erlick's 'riveting' The Measure

The Borough Press has pre-empted The Measure by Nikki Erlick, a "riveting" novel set in a world where people can find out how much time they have left to live.   Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 05:39:44 UTC ]
More news stories like this | News stories tagged with: #borough press


Nielsen, networks clash on stats showing fewer viewers

It's a reliable sign of spring: television networks are grumbling that the Nielsen company is not accurately measuring how many people are watching their programs Continue reading at ABC News

[ ABC News | 2021-04-13 20:52:43 UTC ]
More news stories like this | News stories tagged with: #nielsen company #television networks #nielsen


In Gabriela Garcia’s ‘Of Women and Salt,’ five generations of mothers and daughters fight to stay afloat

Her debut stretches from 1866 Cuba to the present-day United States, chronicling traumas both experienced and inherited. Continue reading at The Washington Post

[ The Washington Post | 2021-03-30 08:29:10 UTC ]
More news stories like this | News stories tagged with: #gabriela garcia #stay afloat


For three generations of Bush women, personal pain and a public spotlight

J. Randy Taraborrelli details the struggles of the political clan’s matriarchs and wives. Continue reading at The Washington Post

[ The Washington Post | 2021-03-19 12:00:00 UTC ]
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In London, Nielsen Announces Its 2021 Bestseller Awards

UK book sales tracked by the Nielsen Bestseller Awards in 2020 produced eight new platinum-sellers, bringing the total since 2000 to 149. The post In London, Nielsen Announces Its 2021 Bestseller Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-18 00:44:43 UTC ]
More news stories like this | News stories tagged with: #uk book #nielsen


Purpose driven

Brand has always been a complex thing in the book world. Most publishers lack widespread brand recognition beyond the industry, with the obvious exception of Penguin. Many prefer to dilute their brand with numerous sub-brands in the form of imprints, rather than consolidate under one bigger... Continue reading at The Bookseller

[ The Bookseller | 2021-03-11 13:19:53 UTC ]
More news stories like this | News stories tagged with: #book world


Roku Buys Nielsen’s Advanced Video Advertising Business, Accelerating DAI Capabilities

Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek

[ AdWeek | 2021-03-01 21:30:00 UTC ]
More news stories like this | News stories tagged with: #connected tv #popular platform #landmark deal #strategic alliance #measurement company #nielsen


How this year’s lousy Super Bowl ratings measure up to past games

Nielsen put out a list of the Super Bowl’s TV audience going back to 1967. You were not alone in not watching Super Bowl LV last Sunday. The uneven matchup, in which the Tampa Bay Buccaneers trounced the Kansas City Chiefs, was among the least-watched Super Bowls in recent memory, even as more... Continue reading at Fast Company

[ Fast Company | 2021-02-09 13:39:34 UTC ]
More news stories like this | News stories tagged with: #past games #super bowl #tv audience #recent memory #streaming platforms #nielsen


Were human innovations driven by autism?

Simon Baron-Cohen offers a sweeping survey of the types of thinking that spark inventing. Continue reading at The Washington Post

[ The Washington Post | 2021-01-08 13:00:00 UTC ]
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Italy’s Fifth ‘Why I Read’ Campaign Generates Broad-Based Response

The results of the AIE's fifth annual #IoLeggoPerché book donation program for schools and libraries surprised organizers with 300,000 books. The post Italy’s Fifth ‘Why I Read’ Campaign Generates Broad-Based Response appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-04 09:46:32 UTC ]
More news stories like this | News stories tagged with: #post italy #libraries


Low infection rate shows safety measures work, Libraries Connected says

A survey of library services shows 1.4% of staff have tested positive for Covid-19 since reopening in July, suggesting safety measures have worked, according to Libraries Connected. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 11:43:42 UTC ]
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Black America, White violence and generations of unhealed wounds

In visceral essays, Michael Eric Dyson explains the unrest after George Floyd’s killing. Continue reading at The Washington Post

[ The Washington Post | 2020-12-04 13:00:00 UTC ]
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Generational shift in the Covid-challenged Bookseller 150

The Bookseller's 12th annual list of the industry's most influential people reveals a spate of pandemic heroes. Continue reading at The Bookseller

[ The Bookseller | 2020-12-03 23:15:34 UTC ]
More news stories like this | News stories tagged with: #generational shift #bookseller


Nielsen details lockdown impact on audio consumption at FutureBook

Lockdown was a key factor driving new consumers to try audiobooks in 2020 and helped increase listening among longer term listeners, according to hot-off-the-press data from Nielsen. Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 01:26:41 UTC ]
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Aspen Words’ Issue-Driven Literary Prize: The 2021 Longlist

The Aspen Words Literary Prize is focused on authors whose work deals in cultural relevance and contemporary conditions. The post Aspen Words’ Issue-Driven Literary Prize: The 2021 Longlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-10 18:06:42 UTC ]
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Nielsen Is the Latest Company to Join The Trade Desk’s Cookie-less Unified ID 2.0

The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:23:42 UTC ]
More news stories like this | News stories tagged with: #latest company #trade desk #open web #nielsen


The Book That Brought Writers’ Fears and Self-Doubt Into the Open

HarperCollins recently reissued Writing Past Dark, by Bonnie Friedman, the classic, bestselling guide to the emotional side of the writer’s life, marking the book’s 25th anniversary. Three decades ago, when Friedman was fresh out of the Iowa Writers Workshop, the New York Times Book Review... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-29 08:48:36 UTC ]
More news stories like this | News stories tagged with: #25th anniversary #decades ago #literary hub #times book #harpercollins


Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV... Continue reading at AdWeek

[ AdWeek | 2020-10-14 10:00:00 UTC ]
More news stories like this | News stories tagged with: #beta testing #measurement company #nielsen