Elliott Management may think the market is undervaluing Nielsen One, whose chief just left for Meta. Continue reading at 'Advertising Age'
[ Advertising Age | 2022-03-15 13:42:32 UTC ]
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Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV... Continue reading at AdWeek
[ AdWeek | 2020-10-14 10:00:00 UTC ]
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What's reported to be the first study of audiobook consumer behavior in Australia points to a new, young audience for the format. The post Nielsen Book Releases Australian Audiobook Consumer Research appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-08 19:52:16 UTC ]
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Programming for this year's Weltempfang in the digital Frankfurt has Europe and its connections as the main focus. The post Weltempfang 2020: Issue-Driven Content Scheduled for Frankfurter Buchmesse appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-02 17:47:39 UTC ]
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Psychological surveys help John W. Dean and Bob Altemeyer explain his supporters. Continue reading at The Washington Post
[ The Washington Post | 2020-10-02 12:00:00 UTC ]
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K-Ming Chang’s debut novel tells the stories of three generations of Taiwanese women through the beasts, both real and mythical, they encounter. Continue reading at The New York Times
[ The New York Times | 2020-09-29 09:00:07 UTC ]
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The International Publishers Association and Frankfurter Buchmesse are planning a series of events for the fair's professional program to address global challenges and opportunities. The post IPA and Frankfurt Partner on Trend-Driven Events at Book Fair appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-09-17 12:05:00 UTC ]
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Chelsea Green Publishing will publish Corona, False Alarm? by Dr Sucharit Bhakdi and Dr Karina Reiss, which has been a bestseller in Germany. Continue reading at The Bookseller
[ The Bookseller | 2020-09-04 14:37:44 UTC ]
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The reading habits of people in the UK can provide golden insight for publishers. But they're all too often clouded by assumptions and anecdotes rather than actual research. Which generation reads the most? Can we predict which genres will be most popular in the near future? And what is the key... Continue reading at The Bookseller
[ The Bookseller | 2020-08-05 20:02:35 UTC ]
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"Meet the Snapchat Generation," Snap Inc.'s first-ever global business-to-business marketing campaign, is going live Monday across print, broadcast and digital media channels in the U.S., Canada and Australia. The campaign will be extended to the U.K. oh Aug. 17 and to the rest of Europe, as... Continue reading at AdWeek
[ AdWeek | 2020-08-03 04:00:52 UTC ]
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The primary imprint of 10-year-old Callisto Media began to dip its toes into the children’s sector just two years ago—and is now seeing big results. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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Nielsen Book has said it is restating Mark Dawson's sales figures, after the author admitted to making a bulk purchase of his own book The Cleaner to secure his status as a "top 10 bestseller". Continue reading at The Bookseller
[ The Bookseller | 2020-07-22 11:24:27 UTC ]
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Trade group calls for the measurement giant to propose an alternative method to reporting viewing metrics. Continue reading at Advertising Age
[ Advertising Age | 2020-07-20 13:00:00 UTC ]
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Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at The Bookseller
[ The Bookseller | 2020-07-17 09:56:49 UTC ]
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Nielsen Book's extensive survey of India's consumer behavior in and after lockdowns reveals shifts in the time spent reading–and listening–for publishers. The post Coronavirus Impact: Nielsen Book India on Readers in the Pandemic appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-15 14:45:54 UTC ]
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Book sales fell 11% by volume year-on-year in the second quarter of 2020, estimates by Nielsen suggest, although there have been gains on 2019 since bookshops reopened. Continue reading at The Bookseller
[ The Bookseller | 2020-07-05 21:42:39 UTC ]
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Three mission-driven indie bookstores well-known for their commitment to social justice have ceased stocking books written by J.K. Rowling, accusing the Harry Potter author of promoting hatred towards transgender people. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-03 04:00:00 UTC ]
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Clare Chambers’ latest novel, set in England in the 1950s, centres on a young woman’s mysterious claim of a ‘virgin birth’ Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 15:23:06 UTC ]
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Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now. And... Continue reading at Advertising Age
[ Advertising Age | 2020-06-23 20:11:12 UTC ]
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This quiet, Anne Tyler-esque novel is a reminder that gentler times were not always gentle, that life is filled with hardship even without existential threats. Continue reading at The Washington Post
[ The Washington Post | 2020-06-08 12:00:00 UTC ]
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