Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'
[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with:
#beta testing
#measurement company
#nielsen
The Apple TV+ film Tetris was copied from a book written years ago, according to a lawsuit filed against the tech giant and the Tetris Company. Dan Ackerman, the editor-in-chief of Gizmodo, has accused the plaintiffs of ripping off his book The Tetris Effect, which tells the history of the game... Continue reading at Engadget
[ Engadget | 2023-08-09 06:17:44 UTC ]
More news stories like this | News stories tagged with:
#apple tv+
#tech giant
#desist letter
#major source
#point home
#lengthy list
#real life
#book written
People who encountered abuse and shame in their church or harsh religious teachings are speaking up and experts offer hope for healing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-09 04:00:00 UTC ]
More news stories like this |
Company also announced the sale of its Simon & Schuster publishing business to KKR & Co. for $1.62 billion. Continue reading at Advertising Age
[ Advertising Age | 2023-08-07 22:19:36 UTC ]
More news stories like this |
Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age
[ Advertising Age | 2023-07-27 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
In a week filled with bad book business news and a down year for the children's book market, Scholastic nonetheless delivered a generally upbeat financial report for its latest fiscal year—thanks in no small part to the company's booming book fair business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-20 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book market
#small part
#book fair
#children's book
#book business
#scholastic
As part of recent challenges, multiple services have removed TV and film from their libraries – in many cases, meaning they are gone forever, inaccessible to any fan. Continue reading at The Conversation
[ The Conversation | 2023-07-10 20:08:39 UTC ]
More news stories like this | News stories tagged with:
#streaming services
#cultural heritage
#multiple services
#libraries
Seattle’s new indie publisher, Hinton Publishing, is a partnership between 'South Seattle Emerald' founder Marcus Harrison Green and Vertvolta Press publisher Vladimir Verano. Its mission is to amplify the voices of BIPOC, LGBTQ, disabled, and low-income authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#indie publisher
Forthcoming spiritual memoirs and biographies include tales of turns toward God and descriptions of religious rigidity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-23 04:00:00 UTC ]
More news stories like this |
Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age
[ Advertising Age | 2023-06-22 07:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday
[ Digiday | 2023-06-20 13:41:01 UTC ]
More news stories like this | News stories tagged with:
#ad platforms
#playing field
#samba tv
#nielsen
Disney, Warner Bros. Discovery and Mediahub among early users of the integrated data from Nielsen and EDO. Continue reading at Advertising Age
[ Advertising Age | 2023-06-20 09:00:00 UTC ]
More news stories like this | News stories tagged with:
#warner bros
#nielsen
Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age
[ Advertising Age | 2023-05-24 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
For years, Gene Luen Yang was convinced a single character in his groundbreaking graphic novel would doom any attempt at an adaptation. What changed? Continue reading at The New York Times
[ The New York Times | 2023-05-24 09:00:29 UTC ]
More news stories like this | News stories tagged with:
#graphic novel
A combination of a 13.1% increase in the adult fiction category and flat sales in adult nonfiction was enough to lift unit sales of print books up 1.3% last week over the comparable week in 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-19 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#adult fiction
#1% increase
#flat sales
#adult nonfiction
#print books
#circana bookscan
#print book
In 'Life B: Overcoming Double Depression,' book critic Bethanne Patrick writes of a life stifled by family commitments and undiagnosed mental illness — until now. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-05-16 13:00:23 UTC ]
More news stories like this | News stories tagged with:
#family commitments
#book critic
The biggest news in tech this week came from Google's annual developer conference on Wednesday. They announced three new devices: The Pixel 7a smartphone, the Pixel Tablet and the Pixel Fold. Discounts on brand new products don't happen often, but both Amazon and Google were quick to bundle... Continue reading at Engadget
[ Engadget | 2023-05-12 15:15:04 UTC ]
More news stories like this | News stories tagged with:
#save money
#virtual assistant
#buying advice
#$100 cheaper
#follow @engadgetdeals
#ebooks
#kindle
Amazon just announced the impending launch of Fire TV Channels, allowing customers access to a wide variety of “premium, free content” on Fire streaming sticks, streaming boxes, and, of course, Fire-branded televisions. The company promises there will be no forced sign-ups or fees associated... Continue reading at Engadget
[ Engadget | 2023-05-01 23:00:56 UTC ]
More news stories like this | News stories tagged with:
#tv shows
#abc news
#major boost
#home screen
#publishing partners
Just a few short weeks after Nielsen CEO David Kenny told Adweek the company was "making real progress" on earning back its accreditation status, the Media Rating Council lifted its suspension imposed in 2021. Top line The MRC first stripped Nielsen's accreditation of its national ratings in... Continue reading at AdWeek
[ AdWeek | 2023-04-17 15:00:00 UTC ]
More news stories like this | News stories tagged with:
#top line
#nielsen
Ten years—ten years!—reliving JK Rowling’s journey from underdog pastiche to problematic bajillionaire seems like a lot, doesn’t it? And yet Max (formerly HBO Max) plans on sinking millions into a long-running reboot of the YA property. Obviously a lot happens in the books—frogs are eaten, naked... Continue reading at Literrary Hub
[ Literrary Hub | 2023-04-13 15:26:29 UTC ]
More news stories like this | News stories tagged with:
#harry potter
Service formerly known as HBO Max, rebranded Max, will host live-action showThe Harry Potter TV series is officially a go at Max, the streaming service known until today as HBO Max.The Warner Bros Discovery CEO, David Zaslav, announced the new service, which combines the original HBO Max with... Continue reading at The Guardian
[ The Guardian | 2023-04-12 19:48:47 UTC ]
More news stories like this | News stories tagged with:
#streaming service
#hbo max
#david zaslav
#jk rowling
#hollywood reporter
#harry potter