Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Penguin Random House has unveiled two new voice-activated 'skills' for Amazon’s Alexa devices. Continue reading at The Bookseller
[ The Bookseller | 2018-10-19 00:00:00 UTC ]
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The full programme for this year’s FutureBook Live Conference has been released, including speakers from across the tech, media, consumer and books space. Continue reading at The Bookseller
[ The Bookseller | 2018-10-19 00:00:00 UTC ]
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Translator Daniel Hahn is organizing a UK editors' trip to the Bologna Children's Book Fair 2019 with support from several literary organizations. The post Ticket to Bologna: Daniel Hahn Announces Editors’ Translation Trip appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-19 00:00:00 UTC ]
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New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at AdWeek
[ AdWeek | 2018-10-19 00:00:00 UTC ]
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Pan Macmillan has launched a significant pre-publication audiobook campaign to accompany the new novel in C J Sansom’s Shardlake series, Tombland. Continue reading at The Bookseller
[ The Bookseller | 2018-10-16 00:00:00 UTC ]
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“In a year that has been so improbable, the impossible has happened.” —Vin Scully Dodger Stadium had seen its share of oddities, all right. One umpire ejected two others. A tiger mauled a base runner sliding into second base. An outfielder tried to assassinate Queen Elizabeth. Only months before... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-10-16 00:00:00 UTC ]
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A fundraising appeal has been launched to support Nosy Crow's 32-year-old rights manager Ola Gotkowska, who was diagnosed with the degenerative illness Motor Neurone Disease earlier this year. Continue reading at The Bookseller
[ The Bookseller | 2018-10-16 00:00:00 UTC ]
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Social network hopes launch of transparency tools will restore trust after series of scandalsFacebook will no longer allow British political groups to publish “dark ads” on its network, in an attempt to restore public trust after the Cambridge Analytica scandal and questions over its influence... Continue reading at The Guardian
[ The Guardian | 2018-10-16 00:00:00 UTC ]
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With close to 30 speakers announced so far, the FutureBook Live conference in London on November 30 will have three strands again and will name award recipients in five categories. The post FutureBook Awards 2018 Shortlists Announced at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-16 00:00:00 UTC ]
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Marketers are clamoring for the opportunities internet-connected TVs and over-the-top platforms like Roku and Amazon Fire provide, namely to reach audiences who are unsubscribing to traditional cable and the targeting capabilities that come from IP-delivered content. But currently it's extremely... Continue reading at Advertising Age
[ Advertising Age | 2018-10-15 00:00:00 UTC ]
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The Bright Agency is launching an in-house film and TV division and has hired Courtney Arumugam, formerly of Mattel Creations, to match Bright’s creators with studios and broadcasters. Continue reading at The Bookseller
[ The Bookseller | 2018-10-11 00:00:00 UTC ]
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The five finalists in the five categories have been named. The winner in each category will be announced at a ceremony in New York City on November 14. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-10 00:00:00 UTC ]
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Months after Troy Young was named president of Hearst Magazines, the company announced a series of sweeping leadership changes across brands today. "Our magazines will always play an integral role, and we are fully committed to them. The complementary strengths of our offerings are what gives us... Continue reading at AdWeek
[ AdWeek | 2018-10-10 00:00:00 UTC ]
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Curtis Brown, which celebrates its 120th anniversary next year, is launching a new division to manage literary estates. Continue reading at The Bookseller
[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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Hachette UK chief executive David Shelley, spoken-word poet Sophia Thakur, executive digital producer Muki Kulhan, and trends forecaster Tracey Follows, are to headline this year’s FutureBook Live Conference. Continue reading at The Bookseller
[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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W F Howes general manager Miles Stevens-Hoare and Enders Analysis’ Joseph Evans are to join radio futurologist James Cridland as the keynote speakers at The Bookseller’s AudioBook conference, held as part of FutureBook Live 2018 (30th November). Continue reading at The Bookseller
[ The Bookseller | 2018-10-03 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. Get all the news on Advertising Week each evening this week in our pop-up email newsletter. Sign up right here What people are talking about today: Remember the "Choose Your Own Adventure"... Continue reading at Advertising Age
[ Advertising Age | 2018-10-02 00:00:00 UTC ]
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In opening her bid for leadership in the International Publishers Association, the UAE's Bodour Al Qasimi says publishing 'shouldn't be an industry stuck in time in how it treats the majority of its workforce.' The post Bodour Al Qasimi Announces Candidacy for Vice President of the International... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-01 00:00:00 UTC ]
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#vice president
Hannibal Boxing, a Boston-based, boxing-focused media company founded by book business veteran Kyle Sarofeen and partner Andy Komack, will launch a boxing book imprint this fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
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School library supplier Peters is sponsoring a campaign, spearheaded by the School Library Association, CILIP and CILIP’s School Libraries Group, to make libraries a statutory requirement in schools. Continue reading at The Bookseller
[ The Bookseller | 2018-09-28 00:00:00 UTC ]
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#make libraries