Nielsen and Netflix Expand Partnership for Global Measurement

Netflix and Nielsen are marching closer toward measurement solutions for the streaming service's new ad-supported tier. Top line Today, the two companies announced they're expanding their partnership with a multiyear agreement allowing Nielsen to provide linear and streaming audience data throughout the U.S., Mexico and Poland. As a result, the streaming giant will have a... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-18 12:00:00 UTC ]

Other news stories related to: "Nielsen and Netflix Expand Partnership for Global Measurement"


Has Spotify just changed podcasting forever? Podcasts of the week

In a game-changing move, the streaming giant just bought Homecoming creators Gimlet. Plus: the pod going behind the scenes at the Mueller probeIn what is comfortably the biggest deal in the history of podcasting to date, streaming giant Spotify has bought Gimlet Media, the company behind series... Continue reading at The Guardian

[ The Guardian | 2019-02-08 00:00:00 UTC ]
More news stories like this


'Choose Your Own Adventure' publisher sues Netflix over 'Bandersnatch'

Netflix's choose-your-own-adventure style film Black Mirror: Bandersnatch is the subject of a new lawsuit, brought against the streaming giant by Chooseco LLC. The company is known for publishing the "Choose Your Own Adventure" book series popular in... Continue reading at Engadget

[ Engadget | 2019-01-12 00:00:00 UTC ]
More news stories like this


Amazon, JPMorgan and Berkshire Hathaway pick CEO for joint healthcare venture

Dr. Atul Gawande, a surgeon and bestselling author, has been named chief executive of a venture sponsored by Amazon.com Inc., JPMorgan Chase & Co. and Warren Buffett’s Berkshire Hathaway Inc. that aims to bring down those three firms’ healthcare costs. The companies announced the appointment... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-20 00:00:00 UTC ]
More news stories like this


Netflix releases a trailer for 'The Magic Order' comic book

If you still can't wrap your head around the fact that Netflix is publishing a comic book, maybe this trailer can help. The streaming giant has released an animated trailer for The Magic Order by Mark Millar's comic book empire, which Netflix snapped... Continue reading at Engadget

[ Engadget | 2018-05-31 00:00:00 UTC ]
More news stories like this


Netflix orders King Arthur series from comic legend Frank Miller

Netflix's fondness for comic book industry veterans isn't cooling off any time soon. The streaming giant has ordered Cursed, an Arthurian drama based on an impending novel co-authored by comic legend Frank Miller (of 300 and Sin City fame) and produ... Continue reading at Engadget

[ Engadget | 2018-03-29 00:00:00 UTC ]
More news stories like this


Netflix's first comic book is Mark Millar's 'The Magic Order'

When Netflix acquired Mark Millar's comic book empire in August, many assumed the streaming service would just adapt his various works for the screen. That isn't quite the case: Netflix announced today that it will publish The Magic Order as a comic... Continue reading at Engadget

[ Engadget | 2017-11-08 00:00:00 UTC ]
More news stories like this


Netflix Makes First Acquisition With Comic-Book Publisher

Netflix announced its first-ever acquisition, snapping up a comic-book publisher and pushing a strategy that has also been popular with major Hollywood studios for years: Superheroes.Netflix agreed to buy Millarworld, the publisher behind characters and stories like "Kingsman" and "Old Man... Continue reading at Advertising Age

[ Advertising Age | 2017-08-08 00:00:00 UTC ]
More news stories like this


Netflix’s First Acquisition Is Comic Book Publisher Millarworld

Netflix has acquired the comic book publisher Millarworld, giving the streaming service a handful of new titles even as it continues to build out its Marvel world. Today, Netflix announced the deal as its first acquisition, which gives it comic titles such as Kick-Ass, Kingsman and Wanted. Terms... Continue reading at AdWeek

[ AdWeek | 2017-08-07 00:00:00 UTC ]
More news stories like this


The Tick’s Next Adventure? Saving One Amazon Viewer’s City

The weirdest superhero to ever cross over into the mainstream returns on Amazon in August, and the streaming service wants him to do some good. Before the superhero boom of the ’00s led to the superhero glut of the ’10s, there was The Tick. The character, created by cartoonist Ben Edlund to... Continue reading at Fast Company

[ Fast Company | 2017-07-11 00:00:00 UTC ]
More news stories like this


Netflix Launches Video Previews: How The Company Landed On Its Biggest Redesign Ever

The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing time. The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing... Continue reading at Fast Company

[ Fast Company | 2016-12-06 00:00:00 UTC ]
More news stories like this


New Netflix logo has UK publishing company seeing double

Independent company, Prolific North, is unhappy about the streaming giant’s new ‘N’ logo, unveiled this week.The Netflix logo is at the centre of a David and Goliath tussle with a digital media company in the north of England which said it bears a striking resemblance to its own company... Continue reading at The Guardian

[ The Guardian | 2016-06-22 00:00:00 UTC ]
More news stories like this


Spotify agrees to pay millions for unmatched royalties

Spotify has come an agreement with NMPA (National Music Publishers Association) over unpaid royalties for music on the streaming service that didn't have copyright owner information. According to The Verge, the company will pay $21 million. Continue reading at Engadget

[ Engadget | 2016-03-18 00:00:00 UTC ]
More news stories like this


Why TV Is Still the Most Effective Advertising Medium

With competition from Netflix and a host of new digital video providers, the television industry has undergone seismic changes over the last five years. But one thing has remained constant: TV is still by far the most effective advertising medium. That's the finding of a new study Turner... Continue reading at AdWeek

[ AdWeek | 2015-06-09 00:00:00 UTC ]
More news stories like this


Stirring Things Up

HarperCollins and Simon & Schuster had a busy few days last week: the two companies announced their quarterly earnings, received words of encouragement from their corporate owners, and made changes in their Canadian operations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
More news stories like this


Storia Moves to Streaming Model

With the September release of Storia School Edition, Scholastic will move its digital reading platform to a streaming service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
More news stories like this


Advance Buys Digital Ad Agency Pop

Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
More news stories like this