News organizations want Facebook to stop treating them like political and issues-based advertisers, claiming that the social network's new rules could negatively impact how the public views journalism.On Monday, media advocacy groups addressed a letter to CEO Mark Zuckerberg requesting that Facebook exempt most newspapers, news sites and magazines from the company's new political ad policies. The letter was signed by American Society of News Editors, Digital Content Next, The Association of Magazine Media, News Media Alliance and several other organization representing journalists and media."It is from our view of highest importance that the framework, which is currently being developed by Facebook, recognizes and values high-quality journalism separately and apart from political or issue-based advocacy found across the platform," the letter says. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-06-12 00:00:00 UTC ]
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Deposed editor still has old job title in Twitter bio as he thanks 'the hundreds who have emailed/tweeted/texted/DMed me'After three days' Twitter silence, deposed Daily Telegraph editor Tony Gallagher has returned to thank the "hundreds" of well-wishers who mourned his defenestration. "To the... Continue reading at The Guardian
[ The Guardian | 2014-01-23 00:00:00 UTC ]
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Publishing Perspectives's latest column for the Italy's Giornale della Libreria looks at whether social media really influences readers to buy books. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-23 00:00:00 UTC ]
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The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday
[ Digiday | 2014-01-22 00:00:00 UTC ]
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Coe named president, CEO of B&T and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
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Ecommerce has become an oasis for many publishers looking to diversify revenue streams in a downward ad market. Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-17 00:00:00 UTC ]
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As part of its transition to a lifestyle company, the Cambridge, Mass.-based publisher terminated its contracts with sales reps. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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Delegation from the World Association of Newspapers and News Publishers will investigate press regulationAn "unprecedented" press freedom mission to Britain by the World Association of Newspapers and News Publishers (WAN-IFRA) begins today.Representatives of the organisation are holding a series... Continue reading at The Guardian
[ The Guardian | 2014-01-15 00:00:00 UTC ]
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In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-15 00:00:00 UTC ]
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O’Reilly Media is using this year’s DBW to launch Atlas, a new online service aimed at streamlining the workflow in digital publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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Publisher of enthusiast consumer content Evolve Media, LLC has lured Geoff Schiller from his position as Hearst Digital Media’s chief sales officer to join the company as chief revenue officer. Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-14 00:00:00 UTC ]
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A new senior role is rapidly emerging at the top of digital publishers’ sales organizations: the programmatic czar. Publishers initially approached programmatic advertising warily, concerned it would do little more than drive down their ad prices and further commoditize their inventory. That... Continue reading at Digiday
[ Digiday | 2014-01-14 00:00:00 UTC ]
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Dow Jones has sued a London-based aggregation service, Ransquawk, for allegedly accessing its news feed and publishing its content within seconds of its original publication.The legal action - as reported by Reuters - accuses Ransquawk (Real-Time Analysis & News) of "hot news"... Continue reading at The Guardian
[ The Guardian | 2014-01-10 00:00:00 UTC ]
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Holiday retail sales dip at B&N, Nook sales plunge and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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The demand for print advertising continued to fall in 2013, but the pace of those losses has slowed, according to a year-end report from the MPA-The Association for Magazine Media. Total ad pages for the 207 consumer magazines tracked fell 4.1 percent year-over-ye Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-10 00:00:00 UTC ]
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It’s not news that hard-pressed editors are being stretched in many different directions these days, but no challenges seem as complex and vexing at times as how to divvy up the resources to devout to social media. Facebook, Twitter, Instag ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-01-09 00:00:00 UTC ]
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The Guardian's flagship summit convenes in March 2014, bringing together media and technology companies from across the world to discuss the creative and commercial future of mediaChanging Media Summit 2014Disruption to disruptor: taking control of your digital strategyDay one - 18th March... Continue reading at The Guardian
[ The Guardian | 2014-01-06 00:00:00 UTC ]
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HarperCollins' forthcoming move to London Bridge will mean a greater level of collaboration... Continue reading at The Bookseller
[ The Bookseller | 2014-01-06 00:00:00 UTC ]
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Dakota News, which distributes magazines and popular titles to mass market outlets in parts of the Midwest, is expanding into Minnesota since Gopher News recently went out of business after 112 years servicing Minnesota accounts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-06 00:00:00 UTC ]
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The world of traditional media suffered so many earthquakes in 2013—Time Inc. getting set to spin off from Time Warner, The Washington Post selling for a song, New York magazine announcing the end of its weekly status—that one could be forgiven for thinking the sky will fall on the industry in... Continue reading at Crains New York
[ Crains New York | 2014-01-05 00:00:00 UTC ]
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