NewFronts day 1: 'Game of Thrones' jokes abound, NYT talks privacy

Welcome to Day 1 of the Digital Content NewFronts. Ad Age’s Jeanine Poggi, Ilyse Liffreing and Garett Sloane will be live-blogging the week-long dog-and-pony show where digital publishers, from YouTube and Twitter to Condé Nast and Meredith, are presenting buzzy new content and ad products to media buyers and marketers. While it’s expected much of the conversations happening this week will be similar to years past, the inclusion of big-box retailers Walmart and Target to the event is a sign the NewFronts are evolving beyond content into a showcase for commerce as well. Today we will hear from The New York Times, Viacom and Twitter, among others.  Every year there’s one word or phrase that publishers lean into, such as, in years past, brand safety, augmented reality and branded content. But this year's most overused phrase won't likely have anything to do with digital publishing at all. Instead, let’s take a shot every time someone mentions “Game of Thrones.” It's worth noting, during a week dedicated to home-grown digital content, the thing on everyone's mind is a traditional TV show. 3:40 p.m. ET Late night antics  Comedian David Spade announces his new digital late-night series. “I apologize for hugging Kelly Day,” Spade says, adding that he doesn’t want to get in trouble for hugging the president of Viacom Digital Studios. The show will include interviews with actresses Lori Loughlin and Felicity Huffman, Spade jokes, referring to the two women who are named in a... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-04-29 00:00:00 UTC ]
News tagged with: #global head #rupert murdoch #ben winkler #long night

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[ Publishing Perspectives | 2013-11-19 00:00:00 UTC ]
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Book Groups Back Bill to Restore Privacy Protections

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[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
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Egmont's Jelly Pie brings humour to kids with YouTube and mobile games

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[ The Guardian | 2013-11-12 00:00:00 UTC ]
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Privacy Isn’t a Right

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[ Slate | 2013-11-07 00:00:00 UTC ]
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Ender’s Game

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[ Slate | 2013-11-02 00:00:00 UTC ]
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You Talked About These New TV Shows, but Did You Watch? Mostly, Yes

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[ Advertising Age | 2013-11-01 00:00:00 UTC ]
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The Atlantic: Can We Stop Talking About the Scientology Thing?

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[ Digiday | 2013-10-22 00:00:00 UTC ]
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[ Editor & Publisher | 2013-10-14 00:00:00 UTC ]
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Bridget Jones: first-day sales 'topped 46,000'

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[ The Bookseller | 2013-10-14 00:00:00 UTC ]
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[ Publishers Weekly | 2013-10-11 00:00:00 UTC ]
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[ Fast Company | 2013-10-10 00:00:00 UTC ]
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Could A New "Privacy Generation" Change Our Surveillance Politics?

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[ Fast Company | 2013-10-09 00:00:00 UTC ]
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Frankfurt Book Fair 2013: Redmayne Talks New Storytelling Models and Competing With PRH

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[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
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Star Wars Reads Day is being held for the second time

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[ The Christian Science Monitor | 2013-10-05 00:00:00 UTC ]
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[ Advertising Age | 2013-10-02 00:00:00 UTC ]
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Scribd CEO Aims for $1 Billion in Revenue from Ebook Subscriptions

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[ Publishing Perspectives | 2013-10-02 00:00:00 UTC ]
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[ PC World | 2013-10-01 00:00:00 UTC ]
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[ Engadget | 2013-09-30 00:00:00 UTC ]
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How Did Newspapers Blow It? Not Enough Engineers, NYT Publisher Says

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[ Editor & Publisher | 2013-09-19 00:00:00 UTC ]
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James Patterson will donate $1 million to indie bookstores

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[ The Christian Science Monitor | 2013-09-18 00:00:00 UTC ]
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