Nearly 8 Million Viewers Watched Kamala Harris’ Fox News Interview

The gamble paid off for Vice President Kamala Harris. The Democratic presidential candidate's contentious Wednesday evening interview on Fox News returned nice dividends from a ratings perspective. According to final numbers from Nielsen Media Research, 7.8 million total viewers and 1.126 million views in the advertiser-coveted Adults 25-54 demo viewers tuned in to see Harris... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-17 22:55:45 UTC ]
News tagged with: #gamble paid #ratings perspective #final numbers #nielsen

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The Essex Serpent beats Beatrix and Harry Potter to book prize

Sarah Perry's novel The Essex Serpent is named Waterstones Book of the Year ahead of a Beatrix Potter manuscript and a Harry Potter playscript. Continue reading at BBC News

[ BBC News | 2016-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #book prize #sarah perry #essex serpent #year ahead


Bookstore News: November 30, 2016

New stores open in New York, Oklahoma, and Texas; a store preps for an Indiana opening in a former Borders location; Binc launches a year-end fundraiser; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #stores open #store preps #borders location


Bookstore News: November 28, 2016

New bookstores opened in Alabama, Maine, New York, and Tennessee; a suspicious fire temporarily closes a Barnes & Noble in Arizona; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #barnes noble


Catching Their Ad Tech in Bed With Fake News, Marketers Ask Fraud Fighters for Help

Ad buyers are joining the fight against the "fake news" that many people blame for misinforming voters during the presidential campaign.Although the focus intially fell on Facebook and Google, where made-up headlines became easy to find, pressure has also come to bear on lesser-known companies... Continue reading at Advertising Age

[ Advertising Age | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential campaign #programmatic advertising #false stories #fake traffic


Syrian girl thanks JK Rowling for sending Harry Potter books

A seven-year-old girl who reads "to forget the war" has been sent the Harry Potter books by the author. Continue reading at BBC News

[ BBC News | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #syrian girl #jk rowling


Major Ad-Technology Company Bars Breitbart News for Hate Speech

AppNexus, a major advertising technology provider, has barred Breitbart News from using its ad-serving tools because the conservative online publisher violated its hate speech rules.AppNexus scrutinized Breitbart's website after president-elect Donald Trump tapped Steve Bannon, former executive... Continue reading at Advertising Age

[ Advertising Age | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hate speech #executive chairman


NBC Universal Makes Another $200 Million Investment in BuzzFeed

Comcast Corp.'s NBC Universal has made a second $200 million investment in BuzzFeed Inc., deepening ties between the two companies in online video and advertising.The latest funding will let NBC and BuzzFeed work more closely together on ad sales, like producing more short-form digital video for... Continue reading at Advertising Age

[ Advertising Age | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online video #ad sales #person familiar #vox media #online publisher


Bookstore News: November 21, 2016

Bookstores open in Louisiana and Pennsylvania; a Japanese bookstore chain preps for its Texas debut; a Christian bookseller works to stop sex trafficking; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #bookstores open


‘A petri dish of bullshit’: Confessions of ex-Facebook news curators

The more Facebook has evolved into a digital hub with its own ecosystem of media outlets and publishers, the more it has risked associating itself with misleading, sensationalized and downright factually inaccurate stories. For our latest Digiday Confessions, we talked with two members of the... Continue reading at Digiday

[ Digiday | 2016-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital hub #media outlets


Bookstore News: November 17, 2016

A Washington, D.C. store preps for a holiday expansion; a Texas bookstore owner makes a comeback; Canadian stores get the okay to sell books and booze; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #store preps #sell books


What the Proliferation of Fake News on Google and Facebook Means for Advertisers

Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek

[ AdWeek | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lets readers #issues surrounding


Facebook blocks fake news from its advertising network

Amid mounting pressure, Facebook Inc. said it would block websites that publish fake news from accessing its advertising services. The announcement Monday came hours after Alphabet Inc.’s Google said it would also bar fake news sites from using its advertising networks. The companies faced a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising network #announcement monday


Facebook and Google take action against fake news sites

Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff

[ Stuff | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing concerns #election day #announced plans #online advertising


Bookstore News: November 16, 2016

An iconic New York City store gets a new lease on bookselling and a closing store will return; a Pennsylvania bookstore gets geeky; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news


Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #display ads #moving forward


Google, Facebook will not place ads on sites distributing fake news

Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In... Continue reading at PC World

[ PC World | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ads #audience network #fake news


Bookstore News: November 14, 2016

A Massachusetts bookstore turns publisher; a Wyoming store bans wi-fi; a New Hampshire store celebrates its first quarter century; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #quarter century


New Oliver Harris thriller series to Little, Brown

Little, Brown has acquired two books in a new thriller series from Oliver Harris at auction.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thriller series


Harry Potter helps Hachette UK to 30% third quarter sales rise

The release of the Harry Potter and the Cursed Child playscript, published by Little, Brown, has helped Hachette UK to grow its sales by 30.1% in the third quarter, according to results issued by its parent company Lagardere. Continue reading at The Bookseller

[ The Bookseller | 2016-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Bookstore News: November 11, 2016

A California bookseller tries to buy the store where he works; Barnes & Noble to open on Fifth Avenue--in Youngstown; a bookstore pops-up in the Bronx; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #barnes noble