NBCUniversal is certifying eight companies in audience measurement—and Nielsen didn't make the list. Continue reading at 'Advertising Age'
[ Advertising Age | 2022-03-22 15:00:00 UTC ]
News tagged with:
#nielsen
Meet Miniware, the eco-friendly (and sharply designed) alternative to plastic cups and dishes. My mother’s set of Corelle dishes has lasted her more than 22 years. We have a china set that’s been passed down generation by generation in my family. So why do we treat kids’ dinnerware like a... Continue reading at Fast Company
[ Fast Company | 2020-02-17 07:00:30 UTC ]
More news stories like this | News stories tagged with:
#bonnier
A survey of diversity – or lack of it – in the US books industry makes for dismal reading once moreThe results of a survey of diversity in the world of US publishing were released last month. The figures cover executives, editorial staff, sales, publicity and marketing as well as reviewers,... Continue reading at The Guardian
[ The Guardian | 2020-02-08 07:00:31 UTC ]
More news stories like this | News stories tagged with:
#editorial staff
#literary agents
The year in drinking is shaping up to be fizzy and bright-colored. The good people at Nielsen measure more than TV viewership: They also know a lot about drinking! Here’s what they say you can expect to see in beer aisles and bars and restaurants this year.Read Full Story Continue reading at Fast Company
[ Fast Company | 2020-01-29 12:43:50 UTC ]
More news stories like this | News stories tagged with:
#good people
#nielsen
Sometimes you just have to read between the lines—the felines, that is! There’s something about books and cats that just go together. You’ve probably met your fair share of bookshop cats, but have you ever stumbled into a store looking for A Tale of Two Cities and left with two kitties? Otis and... Continue reading at Literrary Hub
[ Literrary Hub | 2020-01-16 18:38:25 UTC ]
More news stories like this | News stories tagged with:
#fair share
#bookshop
Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen... Continue reading at AdWeek
[ AdWeek | 2020-01-07 14:00:50 UTC ]
More news stories like this | News stories tagged with:
#company today
#beta version
#nielsen
The London Review of Books has launched a new website, rounding off its 40th anniversary celebrations with a comprehensive overhaul of the paper’s online presence, with its archive freely accessible for a month. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 18:58:24 UTC ]
More news stories like this | News stories tagged with:
#london review
#40th anniversary
#thelondon review
#online presence
Nielsen Holdings has announced that Jacqueline Woods will be joining the company as chief marketing officer of its Global Connect division, which provides CPG manufacturers and retailers with data insights on consumer trends. "I am humbled and excited to join the team, as we begin to create the... Continue reading at AdWeek
[ AdWeek | 2019-11-21 17:13:28 UTC ]
More news stories like this | News stories tagged with:
#nielsen holdings
#nielsen
YouTube added television data from Nielsen to its Reach Planner, which it rolled out in April 2018 to aid brands planning their media campaigns on YouTube and other video platforms. Product manager for video ads Dacheng Zhao said in a blog post that advertisers can now see how different... Continue reading at AdWeek
[ AdWeek | 2019-11-20 18:20:54 UTC ]
More news stories like this | News stories tagged with:
#video platforms
#product manager
#ad spend
#nielsen
CBS won television’s weekly Nielsen crown, despite not having a prime-time football game, primarily because games on rival NBC and Fox had relatively lackluster showings Continue reading at ABC News
[ ABC News | 2019-11-19 21:25:56 UTC ]
More news stories like this | News stories tagged with:
#nielsen
Audiobook sales have rocketed in 2019, and look set to achieve another record year, as the sector continues to attract first-time listeners. Continue reading at The Bookseller
[ The Bookseller | 2019-11-15 08:43:01 UTC ]
More news stories like this | News stories tagged with:
#recent growth
#audiobook sales
#record year
#audiobook
#nielsen
Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 23:07:47 UTC ]
More news stories like this | News stories tagged with:
#nielsen
The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses.... Continue reading at AdWeek
[ AdWeek | 2019-11-07 18:41:04 UTC ]
More news stories like this | News stories tagged with:
#strategic review
#market research
#nielsen
The move was prompted by pressure from activist investor Elliott Management Corp. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 15:26:55 UTC ]
More news stories like this | News stories tagged with:
#nielsen
A list of the top 20 prime-time programs in the Nielsen ratings for Oct. 28-Nov. 3 Continue reading at ABC News
[ ABC News | 2019-11-05 22:49:32 UTC ]
More news stories like this | News stories tagged with:
#nielsen ratings
#top programs
#nielsen
Embattled ad tech company Criteo has tapped 15-year Nielsen veteran Megan Clarken as its new CEO -- described a smart operator who 'gets stuff done.' The post ‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-31 04:00:58 UTC ]
More news stories like this | News stories tagged with:
#business appeared
#nielsen
The Nielsen company says the five games so far of the Washington-Houston matchup is the least-watched World Series ever Continue reading at ABC News
[ ABC News | 2019-10-29 21:44:42 UTC ]
More news stories like this | News stories tagged with:
#nielsen company
#nielsen
The former United States Secretary of Homeland Security is attending the event in Washington D.C. and a number of people are not pleased. Power is an intangible commodity with a fluid definition. Among the participants in Fortune’s Most Powerful Women Summit in Washington DC this week are CEO’s... Continue reading at Fast Company
[ Fast Company | 2019-10-22 14:45:41 UTC ]
More news stories like this | News stories tagged with:
#washington dc
#homeland security
#world order
#boldface names
#nielsen
A list of the top 20 prime-time programs in the Nielsen ratings for Sept. 30-Oct. 6 Continue reading at ABC News
[ ABC News | 2019-10-08 21:42:01 UTC ]
More news stories like this | News stories tagged with:
#nielsen ratings
#top programs
#nielsen
Natalie Beach, who came out as the ghost writer for Instagram-influencer-turned-failed-memoirist Caroline Calloway in an article on the 'Cut,' is now being represented by CAA—and her viral piece has become a hot commodity in Hollywood. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-18 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#ghost writer
Margaret Atwood’s follow-up to The Handmaid’s Tale was subject of intense media scrutiny and—as its publisher and agent reveal—repeated hacking attacks and tight security processes. Continue reading at The Bookseller
[ The Bookseller | 2019-09-13 02:10:01 UTC ]
More news stories like this | News stories tagged with:
#margaret atwood