NBA dials back late starting times to help boost East Coast ratings

The NBA is kicking the tires on a new scheduling initiative designed to give East Coast hoops fans a reprieve from having to stay up until the wee hours of the morning to keep tabs on the league’s Western Conference superstars. Beginning this season, the NBA is slashing the number of nationally televised games that will tip off at 10:30 p.m., scheduling 33 such meetings versus the 56 late starts featured during the 2018-19 campaign. Pushing up the starting time of so many West Coast showdowns could go a long way toward keeping fans of LeBron James and the Los Angeles Lakers locked into the action for the lion’s share of the telecasts, which in turn should help boost the ratings on TNT and ESPN. Per the NBA schedule released this afternoon, the Lakers will appear in 10 late-doubleheader games that tip off at 10:30 p.m. ET, down from 19 such starts last season. Shifting LeBron and the new-look Lakers to the occasional 10 p.m. ET and 9:30 p.m. ET starts is expected to help the NBA and its TV partners keep the spotlight on a player (and a franchise) that have long had an outsized impact on the Nielsen ratings. Also seeing a reduction in 10:30 p.m. start times are the Golden State Warriors, which will play in 11 such games, down from 19 in 2018-19. The NBA’s decision to help fans in basketball-mad towns such as New York, Boston and Philadelphia grab a little more shuteye comes on the heels of a ratings-erosion trend that may have been precipitated by James’ move to the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-13 10:00:00 UTC ]
News tagged with: #high demand #nielsen

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Digital ‘US Book Show’ Announces Panels for Late May

A three-day digital program, the US Book Show–which lies on the calendar where BookExpo did–is announcing panel discussions. The post Digital ‘US Book Show’ Announces Panels for Late May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-14 17:07:57 UTC ]
More news stories like this | News stories tagged with: #post digital #book show #bookexpo


Time to rewatch this iconic performance of Where the Wild Things Are.

Today, April 9th, marks the fifty-eight publication anniversary of Maurice Sendak’s Where the Wild Things Are. Perhaps the most beloved children’s book of the latter half of the 20th century, Sendak’s gorgeously-illustrated tale of a young boy in a wolf suit who, upon being sent to bed with no... Continue reading at Literrary Hub

[ Literrary Hub | 2021-04-09 16:58:23 UTC ]
More news stories like this | News stories tagged with: #maurice sendak #wild things #beloved children #20th century #young boy #children’s book


Stop being ‘nice’, start doing good: 15 steps to doing better

Having collected views from Black people across the publishing industry for the past year, the Black Agents and Editors’ Group has outlined 15 steps for how those in the trade can do better. Continue reading at The Bookseller

[ The Bookseller | 2021-04-09 07:18:36 UTC ]
More news stories like this | News stories tagged with: #black people #publishing industry


Get 'Machine Learning for Cybersecurity Cookbook' ($31.99 value) FREE for a limited time

Organizations today face a major threat in terms of cybersecurity, from malicious URLs to credential reuse, and having robust security systems can make all the difference. With Machine Learning for Cybersecurity Cookbook you'll learn how to use Python libraries such as TensorFlow and... Continue reading at Betanews

[ Betanews | 2021-04-01 11:33:09 UTC ]
More news stories like this | News stories tagged with: #machine learning #limited time #ll learn #libraries #cookbook


Trade Publishing Segments Have Fast Start to 2021

A 29.2% sales increase in adult trade titles and a 11.8% gain in sales in the children’s/young adult segment led to a 10.3% increase in January industry sales over January 2020 for the 1,359 publishers who report results to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fast start #3% increase #report results


Seven Dials sizzles with Linda McCartney’s Family Kitchen

Seven Dials will publish Linda McCartney’s Family Kitchen: Over 90 Plant-based Recipes to Save the Planet and Nourish the Soul, by Linda, Paul, Mary and Stella McCartney.   Continue reading at The Bookseller

[ The Bookseller | 2021-03-26 11:58:07 UTC ]
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PRH Starts Extended Payment Plan for Indie Bookstores

Penguin Random House will allow independent bookstores in the United States to take an additional month to pay their invoices to the publisher, the company announced on Wednesday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie bookstores #independent bookstores #company announced #penguin random house


In ‘Red Island House,’ an American woman is enchanted, then repelled, by her time in Madagascar

Andrea Lee’s superb fiction often describes the collisions between people from different cultures. Her new novel widens the scope. Continue reading at The Washington Post

[ The Washington Post | 2021-03-23 13:00:00 UTC ]
More news stories like this | News stories tagged with: #american woman


It is once again time to kill for future Texas governor Matthew McConaughey.

If the last year has taught us anything, it’s that Austin’s (Lincoln-drivin’, Wild Turkey-suppin’, Longhorns-boostin’, emergency-broadcastin’, naked bongo-playin’, UT professorin’) favorite son, Matthew David McConaughey, is actually a far busier man than his famously laid-back public persona... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-19 18:40:38 UTC ]
More news stories like this | News stories tagged with: #book tour


Independent bookstore owners look back at a year spent trying to stay afloat. Not all of them succeeded.

Bouncers, hand deliveries and debt became the new reality for shop owners across the country. Continue reading at The Washington Post

[ The Washington Post | 2021-03-15 12:00:00 UTC ]
More news stories like this | News stories tagged with: #stay afloat #bookstore


Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.  One year later Good morning! We have now been living with the threat of... Continue reading at Advertising Age

[ Advertising Age | 2021-03-12 11:00:00 UTC ]
More news stories like this | News stories tagged with: #day campaign #tote bags #staying safe #cmo strategy #newsletters galore #corporate subscriptions #@adage #—including access #digital content


Passage of American Rescue Plan Boosts IMLS, Federal Library Funding

The bold $1.9 trillion measure signed into law yesterday includes $200 million in pandemic relief funding for the Institute of Museum and Library Services, the largest single increase in the agency's history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #library services


March Starts with 34% Pop in Print Unit Sales

Fueled by huge gains for a host of Dr. Seuss titles, as well as solid results for several new books, unit sales of print books soared 34.2% in the week ended Mar. 6, 2021, over the comparable week in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #huge gains #seuss titles #solid results #dr. seuss


Watch Viet Thanh Nguyen discuss 'The Committed' at the L.A. Times Book Club

Watch author Viet Thanh Nguyen talk about "The Committed" at the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-03-11 00:19:23 UTC ]
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If writing’s got you down, remember that James Patterson’s first book was rejected 31 times.

Unless you’re a disgraced politician, trying to get a book published can be difficult, nerve-wracking, soul-denting work. If you’re anything like me, though, it really helps to hear that rejection is the rule in the publishing industry, rather than the exception. When my novel was out on... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-10 17:04:17 UTC ]
More news stories like this | News stories tagged with: #james patterson #publishing industry #book published


The many anniversaries of the start of the pandemic

Recently, Lulu Garcia-Navarro, of NPR, asked her Twitter followers to share when and where they first realized that the coronavirus would upend all our lives, and tag their recollections using the hashtag #TheMoment. Responses poured in. “Pi Day,” a tweeter named Beth Ochsner wrote. “We always... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-03-09 13:16:14 UTC ]
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Make Time For 15 of the Best Erotic Short Stories and Novellas

Short, fun erotic short stories that will leave you wanting more! Check out the best erotic short stories that you need to pick ASAP. Continue reading at Book Riot

[ Book Riot | 2021-03-05 11:35:00 UTC ]
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Tough times need indie spirit

When I left the publishing industry at the end of 2007, the first Kindle had gone on sale just a month earlier, Apple had not yet launched the iPad and few people in publishing knew what an app was. It was a very different world. Continue reading at The Bookseller

[ The Bookseller | 2021-03-05 11:09:47 UTC ]
More news stories like this | News stories tagged with: #tough times #kindle #publishing industry


15 Online Book Clubs to Boost Your Reading in 2021

All the books, all the conversation, and no deciding which literary-themed mask to wear. These are the best online book clubs to check out. Continue reading at Book Riot

[ Book Riot | 2021-03-04 11:33:00 UTC ]
More news stories like this | News stories tagged with: #online book


Sunak's budget announces restart grants, furlough and business rates holiday extension

Chancellor Rishi Sunak has laid out his budget, announcing £6,000 “restart” grants for shops alongside an extension of furlough and the business rates holiday. Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 20:51:28 UTC ]
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