Report commissioned by HarperCollins shows that uptake in YA fiction in older readers is due to behavioural changes described as ‘emerging adulthood’ or delaying ‘adult’ lifeYoung adult fiction such as The Hunger Games, A Good Girl’s Guide to Murder and the Heartstopper graphic novels might be aimed at teenagers – but new research has shown that more than a quarter of readers of YA in the UK are over the age of 28.Research commissioned by publisher HarperCollins, in collaboration with Nielsen Book, the UK book industry’s data provider, suggests that a growing number of adult readers have been reading YA fiction since 2019. According to the report, 74% of YA readers were adults, and 28% were over the age of 28. The research suggests this is due to behavioural changes described as “emerging adulthood”: young people growing up more slowly and delaying “adult” life. The feelings of instability and “in-betweenness” this can cause has led to young adults seeking solace in young adult fiction – and for some these books remain a source of comfort as they grow older. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2024-04-30 11:59:14 UTC ]
The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday
[ Digiday | 2021-11-24 05:01:00 UTC ]
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C3, TV's standard metric for commercial measurement since 2007, could be on its last legs. Nielsen said today it will create more precise Nielsen Individual Commercial Metrics, in which its audience estimates will be based on each individual ad, instead of overall commercial minutes. The switch,... Continue reading at AdWeek
[ AdWeek | 2021-11-22 14:00:00 UTC ]
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After years of complaints, NBCUniversal and its peers are looking for other ways to count viewers, with or without the ratings giant. Continue reading at The New York Times
[ The New York Times | 2021-11-12 10:00:19 UTC ]
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Nielsen and two colleagues were suspended by WPP following a whistleblower’s allegations. Continue reading at Media Week
[ Media Week | 2021-11-11 20:15:28 UTC ]
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HarperCollins has scooped four new novels from Cara Hunter, including two books in the DI Adam Fawley series, plus two standalone novels. Continue reading at The Bookseller
[ The Bookseller | 2021-11-10 10:09:02 UTC ]
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Myleene Klass has written an “essential” modern household manual for HarperCollins imprint HQ, based on her TikTok series. Continue reading at The Bookseller
[ The Bookseller | 2021-11-09 21:35:14 UTC ]
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New polling from the Publishers Association (PA) has revealed 61% of respondents feel proud when a UK book has global success, as the organisation continues to urge against copyright changes. Continue reading at The Bookseller
[ The Bookseller | 2021-11-08 22:10:30 UTC ]
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Today, the American Library Association announced the 2022 shortlist for the Andrew Carnegie Medals for Excellence in Fiction and Nonfiction. The awards, established in 2012, celebrate the best books in fiction and nonfiction for adult readers, and will honor each winner with $5000. The... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-08 16:19:31 UTC ]
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A $50 million contribution from its purchase of the Houghton Mifflin Harcourt trade division and higher backlist sales were two of the key drivers in increasing sales at HarperCollins by 19%, and profits by 20%, in the quarter ended August 31. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-05 04:00:00 UTC ]
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Known for her debut novel Testament, the Ian Fleming fanatic has been approved to write new novels set in 007’s world but without the agent himselfA new generation of Double O agents has been authorised by the estate of Ian Fleming, with Bond aficionado and novelist Kim Sherwood set to pen a new... Continue reading at The Guardian
[ The Guardian | 2021-11-04 09:49:02 UTC ]
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Combined accounts worth £53m in annual billings in 2020, according to Nielsen data. Continue reading at Media Week
[ Media Week | 2021-11-03 11:07:53 UTC ]
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Ryan Pazdur, previously associate publisher and executive editor, has been promoted to v-p and publisher of HarperCollins Christian’s Zondervan Reflective imprint as well as the Study Resources publishing program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-02 04:00:00 UTC ]
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Why is Lantana expanding into fiction in 2022? It was always in the back of our minds. We love picture books but we also love midde-grade. We thought it was the right time for two reasons: we received a submission that we thought could be the first book in our fiction list, Starlet Rivals by... Continue reading at The Bookseller
[ The Bookseller | 2021-10-31 19:53:35 UTC ]
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HarperCollins UK is buying Pavilion Books, in a deal which will see it acquire the imprints Collins & Brown, Pavilion, Portico, Robson, National Trust and Pavilion Children’s. Continue reading at The Bookseller
[ The Bookseller | 2021-10-30 10:03:47 UTC ]
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COP26, the UN’s climate change conference billed as “the world’s last best chance” to prevent the most disastrous effects of global warming, kicks off in Glasgow on Sunday. Delegates from around the world will convene to hammer out another round of emission reduction targets with a goal of... Continue reading at Engadget
[ Engadget | 2021-10-29 17:00:38 UTC ]
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HarperCollins Children's Books has signed a new four-book deal with picture book creator Emma Chichester Clark. Continue reading at The Bookseller
[ The Bookseller | 2021-10-26 17:42:17 UTC ]
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The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
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J K Rowling's The Christmas Pig (Little, Brown) has notched up a second week in the UK Official Top 50 number one spot, with 31,565 copies sold through Nielsen BookScan's Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2021-10-26 07:52:25 UTC ]
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HarperCollins imprint Farshore has announced the winners of its annual Reading for Pleasure Teaching Awards. Continue reading at The Bookseller
[ The Bookseller | 2021-10-21 20:31:36 UTC ]
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Parallel to concerns and talks on sustainability during Frankfurter Buchmesse this week, HarperCollins has engaged London's Brite Green. The post HarperCollins Targets 2022 To Be Carbon-Neutral in Operational Emissions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-10-20 00:28:24 UTC ]
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