Communications agency Midas has launched a new brand identity as it expands into fresh business areas under c.e.o. Jason Bartholomew. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-09-22 17:44:05 UTC ]
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#brand identity
#jason bartholomew
Bon Appétit’s "Hot 10" list of the best new restaurants in the country began as a typical magazine feature when it made its debut in BA's September restaurants issue in 2009. The following year, the magazine threw a party to honor and celebrate the restaurants, inviting them to New York to cook... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-27 19:55:46 UTC ]
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#daily podcast
#hotel chain
#100th anniversary
#selma blair
#associate professor
#syracuse university
#bonnier
Hearst's new imprints draw on its magazines to build lifestyle and children's books, the worldwide distribution contract going to PRH Publisher Services. The post Hearst Launches Two Book Imprints, Partners with PRH on Distribution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-09-27 02:23:26 UTC ]
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#book imprints
#hearst
Zed Books is launching a new division targeting the scholarly market, Zed Scholar. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 15:25:38 UTC ]
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#zed books
StorySign, a free mobile app that translates children’s books into sign language, has launched on Apple iOS. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 00:27:16 UTC ]
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#sign language
David Cameron will be the inaugural guest on "Ideas Matter", the new podcast from William Collins when it launches this week. Continue reading at The Bookseller
[ The Bookseller | 2019-09-23 17:42:22 UTC ]
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#david cameron
#william collins
Lee Brackstone’s new imprint for Orion, White Rabbit, will launch in April 2020 with twelve titles scheduled for its inaugural year, including memoirs from music industry legends Carl Cox, Richard Russell, Annie Nightingale and Chris Frantz. Continue reading at The Bookseller
[ The Bookseller | 2019-09-23 04:12:12 UTC ]
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#lee brackstone
#white rabbit
#inaugural year
Employees at ad agencies, tech companies and brands skipped work today to join the Global Climate Strike, a protest of government and corporate inaction on climate change. Today's strike, scheduled just ahead of the U.N. Climate Action Summit in New York, is the third event in a series of... Continue reading at Advertising Age
[ Advertising Age | 2019-09-20 22:10:02 UTC ]
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#climate activism
#social impact
#public policy
#nielsen
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Whassup?... Continue reading at Advertising Age
[ Advertising Age | 2019-09-19 10:00:00 UTC ]
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#nielsen ratings
#kamala harris
#incredibly powerful
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Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. Outdoor retailer REI today launched Uncommon Path, a quarterly print magazine, in partnership with HearstMade, the division of Hearst Magazines that produces Airbnb Magazine with... Continue reading at Advertising Age
[ Advertising Age | 2019-09-17 18:14:21 UTC ]
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#inspire readers
#mission statement
#hearst titles
#hearst
For every copy of Dishoom: From Bombay with Love bought, Bloomsbury will make a donation towards the price of a meal for a hungry child to Dishoom’s charity partners, Magic Breakfast and The Akshaya Patra Foundation. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 15:50:26 UTC ]
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Simon & Schuster Children’s UK is partnering with specialist book suppliers Peters to launch the ‘Love Your Library’ campaign, supported by the Great School Libraries campaign, the School Library Association, CILIP and CILIP’s School Libraries Group. Continue reading at The Bookseller
[ The Bookseller | 2019-09-11 18:20:15 UTC ]
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#library campaign
#libraries
Greystone Books will launch a UK children’s list which will focus on environmental and inclusive titles next year. Continue reading at The Bookseller
[ The Bookseller | 2019-09-11 17:56:48 UTC ]
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#greystone books
#uk children
#inclusive titles
“ALA’s goal is to send a clear message to Macmillan CEO John Sargent,” said ALA executive director Mary Ghikas, announcing the launch of a national e-book advocacy campaign. "Libraries have millions of allies out there, and we’re inviting them to take action.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
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#clear message
#macmillan
#e-book
Margaret Atwood officially launched her follow-up to The Handmaid’s Tale, The Testaments (Chatto & Windus), to cheers of delight at a packed-out Waterstones Piccadilly last night. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 17:45:08 UTC ]
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#waterstones piccadilly
The Booksellers Association (BA) has launched the last of three rounds of Diversity & Inclusiveness Grants for its members. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 16:43:33 UTC ]
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#booksellers association
Hachette UK and the Booksellers Association have launched a new £5,000 Sceptre Bookshop Award for stores that make an outstanding contribution to their community. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 10:33:41 UTC ]
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#hachette uk
#outstanding contribution
#booksellers association
#bookshop
It’s 2019, so naturally every person in advertising feels the need to casually drop buzzwords into every conversation they have. All “thought leaders" do everything “holistically,” for example, as if that means anything to anyone. But what’s buzzier than all the buzz right now? Arguably,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-06 17:46:10 UTC ]
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#latin america
#leo burnett
#managing directors
#digital media
Pan Macmillan has launched a major marketing campaign for Jeffrey Archer’s new novel, including an online treasure hunt and partnership with the National Gallery. Continue reading at The Bookseller
[ The Bookseller | 2019-09-06 16:21:32 UTC ]
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#treasure hunt
#jeffrey archer
#national gallery
#pan macmillan
Audible will launch a new narrative non-fiction project in February 2020 from social care worker Shane Dunphy, shining a light on Irish gangs. Continue reading at The Bookseller
[ The Bookseller | 2019-09-05 21:17:03 UTC ]
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Author Monique Roffey has launched a Crowdfunder campaign to help finance the PR campaign for her next novel. Continue reading at The Bookseller
[ The Bookseller | 2019-09-05 05:28:08 UTC ]
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#pr campaign