This episode we talk to Will Lee, SVP/Head of Digital for the Meredith Entertainment Group, about how the PEOPLE and Entertainment Weekly teams are adapting digital content strategy and driving audience engagement during the pandemic. Plus, Lee addresses the industry-wide advertising struggle right now while looking ahead to new ways of scaling products, growing viewership, and attracting marketers. Continue reading at 'Publishing Executive'
[ Publishing Executive | 2020-05-04 12:34:44 UTC ]
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#digital content
Are digital sellers undermining the move to automated buying? For a long time, online publishers have worried that the shift to programmatic would undercut their premium business. Some have even created their own private exchanges and are c ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
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In much of the INMA network worldwide, the focus is on big news brands producing life-changing, business-building journalism that transforms democracies and speaks truth to power. Yet among the other 99% of news publishers worldwide, the challeng ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
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As digital publishing slowly but surely comes to eclipse traditional, printed media a big question arises: what happens to the publishing schedule when there are no fixed dealines? This is a problem being tackled head on by the Financial Time ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-14 00:00:00 UTC ]
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#digital publishing
#printed media
#publishing schedule
Andrews McMeel Publishing has moved quickly to produce and promote Lang Leav’s Love & Misadventure, a 176-page volume containing 75 poems, as well as prose and illustrations, in which the author ruminates upon the highs and lows that inevitably accompany romantic relationships. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-13 00:00:00 UTC ]
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#moved quickly
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Otis Chandler, Richard Nash, Dominique Raccah, Charlie Redmayne, John Sargent are the five personalities in the running for FutureBooks' Most Inspiring Digital Person. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
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#dominique raccah
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In the world of books, 10 October is Super Thursday - the day many publishing houses release what they hope will be their biggest sellers for the Christmas market. The BBC's Will Gompertz reports. Continue reading at BBC World
[ BBC World | 2013-10-10 00:00:00 UTC ]
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#christmas market
While digital distribution has roiled the newspaper, book publishing and music industries, a different story may be playing out in the world of comic books. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2013-10-10 00:00:00 UTC ]
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#digital distribution
#comic books
#book publishing
Cosmopolitan has recently named Laura Brounstein special projects director. Brounstein formerly served as the editorial director for the Teen Group at Bauer Publishing. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-10 00:00:00 UTC ]
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John Wiley president and chief executive officer Stephen Smith told the Contec digital conference... Continue reading at The Bookseller
[ The Bookseller | 2013-10-09 00:00:00 UTC ]
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Seeking answers to life's most complex questions in the pages of Homer's Iliad seems like an ancient luxury, especially when they can be so easily obtained with a five–second web search. The Internet gods have both blessed and cursed us an insatiable palate for instant gratification––and browser... Continue reading at Fast Company
[ Fast Company | 2013-10-09 00:00:00 UTC ]
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#traditional means
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#facebook users
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Read the complete Frankfurt Book Fair 2013 Digital Spotlight in this Scribd reader Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-08 00:00:00 UTC ]
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In 2012, global ebook retailers descended on Brazil. This year, the big story is about education and the shift to digital books in schools. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-08 00:00:00 UTC ]
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#big story
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Whether following from abroad or tweeting from the conferences, here are the essential hashtags for The Frankfurt Book Fair. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-07 00:00:00 UTC ]
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The varied views from digital publishers on display at Berlin's Rewrite the Web event revealed one commonality: content always takes precedent over platform. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-07 00:00:00 UTC ]
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Uncertainty is one big obstacle holding publishers back from outsourcing their distribution, observes CEO Gareth Cuddy of ePubDirect. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-05 00:00:00 UTC ]
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As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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The real problem with ebooks is that they're more 'e' than book, so an entirely different set of rules govern what someone can and can't do with them compared to physical books, especially when it comes to pricing. The collusion in pricing has been a public issue for a while, but we need to talk... Continue reading at Wired
[ Wired | 2013-10-02 00:00:00 UTC ]
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#real problem
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Whether publishers want it or not, the Netflix model is coming to the book business.The San Francisco startup Scribd, best known as a site for posting PDFs of documents, announced Tuesday it is launching a multi-platform digital book subscription service that will provide access to a wide range... Continue reading at Crains New York
[ Crains New York | 2013-10-02 00:00:00 UTC ]
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#literary agent
#message directly
#forrester research
#attractive option
This past summer media and entertainment company The Chernin Group (founded by former News Corp. president and COO Peter Chernin) released a digital reality series that took the notion of digital media and ran with it.Mr. Parks: The first thing I did was call all my favorite smartest people... Continue reading at Advertising Age
[ Advertising Age | 2013-10-01 00:00:00 UTC ]
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For digital publishers, effectively harnessing data can turn a large but poorly understood audience into the targets advertisers covet, or help predict when certain consumers will be most likely to buy. The Weather Company has figured this out -- noticing that drops in summer temperatures, for... Continue reading at Advertising Age
[ Advertising Age | 2013-09-26 00:00:00 UTC ]
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#digital publishers
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