A number of big print publishers have ventured onto YouTube, with mixed success. So when Mental Floss, a tiny trivia magazine put out by Dennis Publishing, decided to extend its brand to online video, it hoped to beat the odds by partnering with John and Hank Green, whose YouTube shows, Crash Course and Sci Show and the popular Vlog Brothers channel, have amassed over 300 million views. The Green brothers will be in charge of much of the production of the Mental Floss channel, which features rapid-fire trivia "megalists" (50 things you didn't know about the presidents, etc.) and quiz show-style videos. "The partnership alleviates a lot of the financial stresses," Mental Floss founder Will Pearson said. "Our investment now is more in the time and the resources, and it's a huge help having them come in and fund the production of the show." Print brands' digital video efforts have had varying degrees of success. Hearst's Hello Style channel, rolled out last April, is now up to over 85,000 subscribers and nearly 12 million video views. Meredith's Digs hasn't fared as well, with 32,000 subscribers and less than 2 million views. However, others like Vice Magazine have been able to transition to the YouTube audience. Vice Media's channel has over 1.1 million subscribers, and its top 21 videos have all raked in over 1 million views. In its first two days, the Mental Floss channel had already collected nearly 43,000 subscribers and 110,000 video views. Getting views is no... Continue reading at 'AdWeek'
[ AdWeek | 2013-03-18 00:00:00 UTC ]
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Amazon is kicking off this year's holiday shopping season with its Prime Early Access Sale. This Prime Day "part two" of sorts is the second members-only sale event of the year that Amazon has had in 2022, and Prime subscribers will find thousands of items on sale at record-low prices. This is... Continue reading at Engadget
[ Engadget | 2022-10-11 20:30:23 UTC ]
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Sotheby’s describes 17th-century Cervantes editions as a ‘once in a lifetime’ opportunity for collectorsOne day in the early 1930s, a young Bolivian diplomat named Jorge Ortiz Linares walked into the illustrious Maggs Bros bookshop in London to ask if they might have a particularly fine edition... Continue reading at The Guardian
[ The Guardian | 2022-10-06 13:44:15 UTC ]
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From daily email newsletters to quick hacks, this is how to get a constant stream of Kindle book deals to fuel your reading. Continue reading at Book Riot
[ Book Riot | 2022-10-06 10:34:00 UTC ]
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‘A Good Man Is Hard to Find’ is one of the best-known short stories by Flannery O’Connor (1925-64), who produced a string of powerful stories during her short life. First published in the collection A Good Man Is Hard to Find in 1955, the story is about an American family […] Continue reading at Interesting Literature
[ Interesting Literature | 2022-09-26 14:00:41 UTC ]
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Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-26 08:52:00 UTC ]
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"The Unfolding," by A.M. Homes, is a witty satire about wealthy Republicans plotting to set America straight after Barack Obama defeats John McCain. Continue reading at The Washington Post
[ The Washington Post | 2022-09-13 17:40:49 UTC ]
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Here’s a quick look at some notable books—new titles from Maggie O’Farrell, Margaret Wilkerson Sexton, A.M. Homes, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions
[ The Millions | 2022-09-06 09:59:04 UTC ]
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Ellen Barker, a debut novelist, explores America’s racial realities through fiction. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-05 04:00:00 UTC ]
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In the absence of in-person regional trade shows and conferences the past few years, two Midwestern booksellers who craved connection began organizing in-person bookseller gatherings on their own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
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Based on Anne Deveson’s 1991 memoir about her son’s experience with schizophrenia, this play can be achingly sad. But it also offers hope. Continue reading at The Conversation
[ The Conversation | 2022-08-26 01:01:35 UTC ]
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A pioneer of the “video essay” format, Evan Puschak's YouTube videos, in which he critiques fine art, film, literature and more, have over 223 million views. Continue reading at The Washington Post
[ The Washington Post | 2022-08-23 13:00:29 UTC ]
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Taste of Home offers three new home-cook compendiums to usher in a delicious fall and holiday season. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-22 04:00:00 UTC ]
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Taymour Soomro’s debut novel Other Names for Love begins with a son flinching at the sound of his father’s voice. Sixteen-year-old Fahad has been ordered to spend the summer with Rafik, his authoritarian father who manages their family farm in Sindh, Pakistan. It’s on the train ride there that... Continue reading at Electric Literature
[ Electric Literature | 2022-08-02 11:00:00 UTC ]
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Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-25 08:52:18 UTC ]
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Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek
[ AdWeek | 2022-07-21 14:50:01 UTC ]
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Finding audiobook narrator jobs for beginners can really be hard especially if you don’t know where to start. Here’s where to find them. Continue reading at Book Riot
[ Book Riot | 2022-07-13 10:37:00 UTC ]
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Too much work, too little money, and career decisions made in response to health care precarity: this is the reality of people with disabilities in book publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-08 04:00:00 UTC ]
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Lee is set to appear in conversation with Lynn Nguyen from the Los Angeles Public Library. The live stream is set for Tuesday, July 5th at 1 PM ET. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-24 04:00:00 UTC ]
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Families of people who live in a privately owned Winnipeg personal care home want to know why two care aides were allowed to work for months after allegations were brought forward that they had abused 15 residents. Continue reading at CBC
[ CBC | 2022-06-22 20:00:25 UTC ]
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Angela Garbes thinks the pandemic offers a chance to change our approach to mothering and caregiving. Continue reading at The Washington Post
[ The Washington Post | 2022-06-10 12:00:09 UTC ]
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