Media's Latest In-Demand Job: Platforms Editor

Media companies increasingly want to publish their articles, videos and graphics directly to social networks and mobile apps like Facebook, Instagram and Snapchat. Call it modern syndication.Facebook, for instance, is talking with media companies about publishing articles within the social network. A prototype involving content from The New York Times, BuzzFeed, National Geographic and possibly other publishers is expected soon. Already, publishers new and old are putting videos on Facebook, images on Instagram and screenshots from their text articles on Twitter.To determine how best to carry out this social and mobile syndication strategy, publishers are looking to hire a "platform editor." The New York Times is on the hunt for one who will be, according to its job listing, "a journalist, a technophile, a creative thinker and an evangelist The person in this role will be expected to oversee projects that shape the way our news report is published on all platforms." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-13 00:00:00 UTC ]
News tagged with: #mobile apps #national geographic #job listing

Other Publishing stories related to: 'Media's Latest In-Demand Job: Platforms Editor'


Manhattan Media hits the block

Manhattan Media, publisher of local weeklies Our Town and The West Side Spirit whose CEO Tom Allon is running for mayor, is on the block, according to two people with knowledge of the situation. Since its founding 11 years ago by Mr. Allon and Richard Burns, managing partner of Isis Venture... Continue reading at Crains New York

[ Crains New York | 2012-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #city hall


We Love This Book editor moves to Sphere

Ed Wood, editor of We Love This Book, is to join Sphere as senior editor for men's... Continue reading at The Bookseller

[ The Bookseller | 2012-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join sphere #ed wood


Hachette Books taps editor as CEO

One of the country's top publishers has turned to a man from the editorial side to run its business. Michael Pietsch, the editor of Keith Richards' Life, David Foster Wallace's The Pale King and the many novels of James Patterson, has been named CEO of Hachette Book Group. Mr. Pietsch has headed... Continue reading at Crains New York

[ Crains New York | 2012-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pulitzer prize #casual vacancy #price fixing


Kobo, Canada's answer to Kindle, debuts latest Android tablet ahead of Amazon

Just hours ahead of Amazon's debut of a new Kindle tablet on Thursday, Kobo, the ebook company that can be thought of as "Canada's Kindle" debuted a new color Android tablet called the Kobo Arc. Kobo Arc is the company's second Android tablet, following up on the Kobo Vox which debuted around... Continue reading at Betanews

[ Betanews | 2012-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle tablet #unlike amazon #ebook company #android tablet


German media giant to grab ACP

Debt-laden broadcaster Nine Entertainment confirms the sale of its magazine portfolio to the privately owned Bauer Media Group. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine portfolio


The Growth of a Regional Magazine Company: Open Sky Media

After the acquisition of San Antonio, Austin Monthly and Austin Monthly Home, Hadley Capital, a private equity firm specializing in acquisitions, leveraged buyouts, management buyouts, recapitalizations and add-on acquisitions, among other things, founded Open Sky Media in March 2011. Continue reading at Folio Magazine

[ Folio Magazine | 2012-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #san antonio


MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data reveals #magazine media


AnswerQi: Tech Info On-Demand

‘‘It’s an on-demand world,” said Glenn Nano, cofounder of startup AnswerQi. “People have unique needs and you can’t just give them off-the-shelf stuff.” Launched in May 2011, AnswerQi is a Web-based question and answer service that can provide immediate answers or detailed support for a wide... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #on-demand world #wide variety


Kobo Writing Life platform ups royalty rate

Kobo is to up the level of royalties self-published authors earn on its Writing Life platform by... Continue reading at The Bookseller

[ The Bookseller | 2012-08-24 00:00:00 UTC ]
More news stories like this |


Why Increased Competition for Marketing Spend is Bad News for Print Media

The newspaper business’s reliance on the industrial machine of printing and distributing is often understated. It’s a delicate ecosystem that can have a real effect on publisher margins – as the fluctuation in newsprint ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased competition #marketing spend #bad news #print media


Condé Nast's Latest Digital Move

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek

[ AdWeek | 2012-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital offerings #greater emphasis #print advertising #digital revenue #digital advertising


Herbert is latest 20p author

Bestselling author James Herbert is the latest to have an ebook offered for 20p on Amazon and... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
More news stories like this |


Twitter Cofounders Unveil Medium, A Publishing Platform That Feels Like Tumblr And Looks Like Pinterest

Twitter cofounders Biz Stone and Evan Williams today offered a preview of Medium, their new publishing platform. Medium is at heart a blogging service, although right now it's only open to a select few authors. The posts are organized into "collections" that use different layouts depending on... Continue reading at Fast Company

[ Fast Company | 2012-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #blogging platform


Ingram Makes Color Print-On-Demand More Economical

Ingram Content Group has announced a new “standard color” pricing model for print-on-demand technology that has reduced costs by roughly two-thirds, making color POD an economical publishing option for the first time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print-on-demand technology


Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishing #major trends #news publishers


Dwell’s Multi-Pronged Media Strategy

As print continues to decline and digital often struggles to live up to the hype, events are offering higher profits than print and, for many publishers, far higher revenues than digital. Luxury consumer magazine and media company Dwell, however, is leveraging all of these different groups and... Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print continues #business model


Media Decoder Blog: Tina Brown on 'Scaremongering' and Newsweek

The editor of Newsweek Daily Beast wrote to reassure staff members after comments by Barry Diller about the future of a print version of the magazine. Continue reading at The New York Times

[ The New York Times | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tina brown #print version


DC Comics delays latest issue of 'Batman Inc.'

Comic book contains material deemed insensitive in light of Colorado shootings'The latest issue of a Batman comic series due to hit stores this week will be postponed in light of the shooting rampage at a Batman movie in Aurora, Colo., DC Entertainment said on Tuesday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic book #latest issue #hit stores #shooting rampage #dc entertainment


Media Decoder Blog: Penguin Acquires Self-Publishing Company

The publisher has bought a Bloomington, Ind.-based company called Author Solutions, which so far has attracted 150,000 authors releasing their own books. Continue reading at The New York Times

[ The New York Times | 2012-07-19 00:00:00 UTC ]
More news stories like this |


Media Decoder Blog: Blind Chinese Rights Activist Is Writing a Memoir

Chen Guangcheng, whose nighttime escape and conflict with the Chinese government led to a diplomatic crisis for the United States last spring, is writing a memoir to be published next year. Continue reading at The New York Times

[ The New York Times | 2012-07-18 00:00:00 UTC ]
More news stories like this |