Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great measures of our own, breaking down what the latest measurement updates mean as the NewFronts... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-04 19:17:06 UTC ]
News tagged with: #moves ahead #measurement companies #upfront season #nielsen making #big data #great measures #nielsen

Other Publishing stories related to: 'Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts'

Big children's brands push up 2012 sales

The value of the children’s physical books market last year was marginally up on 2011,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-17 00:00:00 UTC ]
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DNB-owned company takes on Norway's Notabene

Norwegian bookshop chain Notabene, which filed for bankruptcy last week, is to be taken over by a... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Debut authors make Waterstones 11

An award-winning ballet dancer and a French opera director are among the debut authors tipped for success in 2013 by book chain Waterstones. Continue reading at BBC News

[ BBC News | 2013-01-15 00:00:00 UTC ]
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Big Names Dominated Bestsellers in 2012

Parsing through the top 10 bestsellers of 2012 in a number of major publishing categories reads like a usual suspects list, as a small number of authors filled a large number of spots. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-11 00:00:00 UTC ]
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The trade makes predictions for 2013

Another year of "breakneck" digital growth, a resurgence on the high street, further... Continue reading at The Bookseller

[ The Bookseller | 2013-01-11 00:00:00 UTC ]
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Peter Pan moves to WWII in a new comic book series

Captain Hook becomes a Nazi and Peter Pan is a freedom fighter in the series 'Peter Panzerfaust.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-01-10 00:00:00 UTC ]
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Gough moves to launch list at Hodder

Hodder & Stoughton is launching a new personal development list in early 2014, and has... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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Booker nominees make Man Asian shortlist

The shortlist for the Man Asian Literary Prize was announced today (9th January) with two books... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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Reuters Gutting Web Infrastructure for 'Reuters Next,' its Big Online Retooling

Over the past few years, the media arm of Thomson Reuters has been trying to polish its 160-year-old brand to a more contemporary sheen by recruiting A-list journalists and pundits and expanding into areas like blogging, Internet TV and magazines. I ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-09 00:00:00 UTC ]
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Move to hand York libraries to social enterprise

Libraries in York could be run by community or social enterprise, after the city's council... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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The First Stirrings of Rupert Murdoch's New Company, Nickname: 'PubCo'

The leadership of the "new" News Corp., which is being referred to internally as "PubCo," continues to fall into place. Heading up communications for the standalone publishing company now led by longtime News Corp. lieutenant Robert ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-04 00:00:00 UTC ]
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Industry Stocks Posted Big Gains In 2012

Led by a 44.9% increase in the stock price of Amazon, the Publishers Weekly Stock Index jumped 23.5% in 2012, easily beating the 7.3% gain posted by the Dow Jones Industrial Average in the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-04 00:00:00 UTC ]
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Bargain Prices & Amazon Promo Equal Big Sales

Between December 3 and December 14, Amazon ran its “12 Days, 12 Books” promotion, which saw limited supplies of 12 books reduced to bargain prices over 12 days. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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Pope Benedict’s Latest Volume Scores Big

Appearing on all three November lists highlighted this week is Jesus of Nazareth: The Infancy Narratives by Pope Benedict XVI. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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Big Green Bookshop teams with Angry Robot

North London independent The Big Green Bookshop is teaming up with Angry Robot Books to offer... Continue reading at The Bookseller

[ The Bookseller | 2012-12-13 00:00:00 UTC ]
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Bonnier to Make Magazine Content Available Via Smart TV Apps

Partnership with Flingo ports video content to more than 15 million devices. With the rise of internet-connected televisions, the big screen is becoming another place for publishers to get their content in front of viewers. One recent example of this is a partnership between Bonnier and smart TV... Continue reading at Folio Magazine

[ Folio Magazine | 2012-12-13 00:00:00 UTC ]
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Data Points: Tablet Advertising

Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.’s iMonitor app-tracking service. Hearst led publishers with the most... Continue reading at AdWeek

[ AdWeek | 2012-12-05 00:00:00 UTC ]
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