Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great measures of our own, breaking down what the latest measurement updates mean as the NewFronts... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-04 19:17:06 UTC ]
News tagged with: #moves ahead #measurement companies #upfront season #nielsen making #big data #great measures #nielsen

Other Publishing stories related to: 'Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts'


National Maritime Museum looks to move into publishing

Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 16:00 The National Maritime Museum is looking to publish its "unrivalled" archive of images. The London-based museum has appointed the Creative Rights Agency to pursue publishing opportunities and also seek product licensees for the... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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At Dealmakers Summit, Execs Imagine the Media Company of the Future

Expect much higher capital expense costs and much greater need for in-house digital development skill. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #execs imagine #media company


Check Google Books data for errors, publishers warned

Written By: Caroline Horn Publication Date: Fri, 04/02/2011 - 09:01 Publishers are being warned to check their Google Books data online as thousands of titles have been mistakenly attributed to publisher BPR. Independent UK publisher Children’s Story Publishers spotted the mistake after its... Continue reading at The Bookseller

[ The Bookseller | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers warned #google books #early days


R&J titles receive a big boost

Written By: Caroline Horn and Philip Stone Richard and Judy’s children’s book club initiative, which launched a week ago, saw average sales across the 18 selected titles grow by some 226%. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big boost #caroline horn #week ago #average sales


Sphere makes Wicked acquisition

Written By: Katie Allen Little, Brown imprint Sphere has acquired a "shocking" debut novel about the murder of a little girl. Editorial director Catherine Burke acquired UK and Commonwealth rights (excluding Canada) including audio and ebook in The Wicked Girls by Alex Marwood from Laetitia... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #katie allen #wicked girls #alex marwood #laetitia rutherford


Apple Moves to Tighten Control of App Store

Sony said Apple had rejected its ebook app because it did not route book sales through Apple’s system. Continue reading at The New York Times

[ The New York Times | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple moves #app store #ebook app


Media Decoder: Hearst Makes Offer For Elle, Other Lagardère Titles

After a month of negotiations, Hearst has made an offer to buy 102 magazine titles from the French publisher. Continue reading at The New York Times

[ The New York Times | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #french publisher


Big comics line up for this autumn

Written By: Charlotte Williams Rob Brydon, Steve Coogan and John Bishop are among the latest big-name celebrities to have been snapped up for autobiographies, as comedians look set to dominate the hardback celebrity memoir market again this autumn. “Gavin and Stacey” star Rob Brydon’s memoir is... Continue reading at The Bookseller

[ The Bookseller | 2011-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #steve coogan #john bishop #michael joseph


Pearson moves into online tutoring

Sanchia Berg reports on the publishing company Pearson who have bought a majority stake in an Indian online tutoring company Tutorvista Continue reading at BBC News

[ BBC News | 2011-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority stake