Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great measures of our own, breaking down what the latest measurement updates mean as the NewFronts... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-04 19:17:06 UTC ]
News tagged with: #moves ahead #measurement companies #upfront season #nielsen making #big data #great measures #nielsen

Other Publishing stories related to: 'Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts'

Headline's Byrne moves to Cornerstone, Ronan promoted

Headline's UK and international sales director Aslan Byrne is moving to Random House as sales... Continue reading at The Bookseller

[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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Why Publishers Need to Collaborate with Tech Companies

At the Guadalajara Book Fair, Bill McCoy of the IDPF and Pablo Defendini of Safari Books encouraged publishers to abandon DRM, and set their own prices. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech companies #bill mccoy

Big Green Bookshop owners to open children’s bookshop

The owners of the Big Green Bookshop are to open a second premises in Brookmans Park,... Continue reading at The Bookseller

[ The Bookseller | 2012-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open children

Distribution: Bilingual Books Moving to PGW

Bilingual Books has entered into a distribution agreement with Publishers Group West for PGW to handle the U.S. sales, marketing and distribution of BBKS’ approximately 40 language-learning titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution agreement #bilingual books

Wiley and O’Reilly Make DRM-Free E-Book Distribution Deal

O'Reilly Media has become an online distributor for technology ebooks offered by John Wiley & Sons, which includes brands such as For Dummies and Sybex. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reilly media

Condon moves to Harlequin

Piatkus senior commissioning editor Donna Condon is moving to Harlequin UK as its new editorial... Continue reading at The Bookseller

[ The Bookseller | 2012-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harlequin uk

SourceMedia Offering Enhanced Data Access to Subscribers

SourceMedia will now offer clients access to a propriety data portal, allowing users to manipulate data behind the company's regular analytics reports. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allowing users

Making the Penguin Random House Merger Work

The trick to making the Random House/Penguin Group merger work will be to create a publisher that can take advantage of the resources and economies of scale a company with revenue of $4 billion brings and combine that with an editorial approach that emphasizes close cooperation with authors,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial approach

Jivox Looks to Make Mobile Campaigns Smoother

Jivox, an ad tech firm which specializes in helping companies build interactive video ads, says it has a new platform that will make executing multi-device mobile campaigns a lot easier. Specifically, the San Mateo, Calif.-based startup has rolled out a new product it claims will help... Continue reading at AdWeek

[ AdWeek | 2012-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple devices #cut short #fox news #recently named

Headline makes staff promotions

Headline has promoted two editorial staff members, with Vicki Mellor moving up to become deputy... Continue reading at The Bookseller

[ The Bookseller | 2012-10-30 00:00:00 UTC ]
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Wordery 'necessary move' for Bertrams

Bertrams' move into online retail with Wordery is necessary, the wholesaler said, although... Continue reading at The Bookseller

[ The Bookseller | 2012-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retail

Faber's Thaxton makes first signings

Faber Children's publisher Leah Thaxton has signed her first titles for the imprint.... Continue reading at The Bookseller

[ The Bookseller | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #faber children

Dunn moves to Little, Brown

Little, Brown has signed two books by bestselling historical novelist Suzannah Dunn, who was... Continue reading at The Bookseller

[ The Bookseller | 2012-10-25 00:00:00 UTC ]
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Over 60 Barnes & Noble locations victims of PIN pad tampering, customer data at risk

Book retailer Barnes & Noble this morning revealed that 63 of its stores have been victims of PIN pad tampering, following an internal investigation of "every PIN pad in every store" (just under 700 locations). B&N calls the tampering, "a sophisticated criminal effort to steal credit... Continue reading at Engadget

[ Engadget | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #purchases made #bn website #nook e-reader #full list #head past

Shepherd makes return to DK

Dan Shepherd has been announced as the new global sales and marketing director at Dorling... Continue reading at The Bookseller

[ The Bookseller | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan shepherd #global sales #marketing director

DRM-Free E-Books Makes Writers A Bundle of Cash

A group of writers are quids in following an experiment to sell a bundle of DRM-free ebooks. Sales of The Humble Bundle, which included works from authors Cory Doctorow, Neil Gaiman and the much-loved xkcd comic strip, have been anything but humble, with over 84,000 bundles sold, earning the... Continue reading at Fast Company

[ Fast Company | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #included works #neil gaiman #bought separately #lauren beukes #zoo city

Confronting the Big Issues in Indian Publishing

A lack of trained professionals, of distribution channels for books, of good infrastructure, and piracy plague Indian publishers, but a dialogue for change has begun. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big issues #indian publishing #distribution channels

Harris in Quercus move

Walker Books sales and trade marketing director Jane Harris is to join Quercus as executive... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join quercus

Australia to Play Big Role in News Corp.'s Publishing SpinOff

In splitting News Corp. into two companies, Rupert Murdoch is creating something he hasn't had in years: an Australian media company. By some measures, the publishing company to emerge from the division of News Corp. sometime next year will have ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing spinoff #rupert murdoch