Maxim magazine is cutting the paid circulation it guarantees advertisers from 2.5 million to 2 million next year, a 20% drop, and reducing its publishing frequency to 10 issues next year from 11 this year. Last year Maxim published 12 issues. Maxim President Ben Madden said the magazine continues to occupy a solid position among men's monthlies. "We're falling all the way to No. 1," Mr. Madden said. (Or to a tie, at least: ESPN The Magazine also promises advertisers paid circulation of 2 million, Mr. Madden added.) With the circulation cut, Maxim will abandon a rate base it has maintained since 2001, when it was a white-hot challenger to established men's magazines. Many publishers have been reevaluating the benefits and costs of maintaining larger circulations, particularly as digital media competes for advertising and consumers. Established magazines that head the other way have become exceptions. There are benefits to maintaining large circulation, but that's not the only factor, Mr. Madden added. "It's about being the most efficient and the best." Maxim has been working on efforts to expand on digital platforms, where it had an average of 79,447 individually paid subscriptions in the first half, as well as in areas such as events. Maxim is hosting 70 events this year, a spike from about 50 last year and the number will expand next year, Mr. Madden said. The title also expects to publish two Salute to the Military newsstand specials next year following the publication... Continue reading at 'Crains New York'
[ Crains New York | 2012-09-21 00:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-02-20 16:40:35 UTC ]
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Our favorite books coming out this week include new titles from Rebecca Makkai, Veronica Roth, and Matt Ruff. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Heather Gay, one of the 'Real Housewives of Salt Lake City,' makes her debut with the memoir 'Bad Mormon,' the #1 book in the Mountain region of the U.S. Plus two February book club picks hit our lists: 'Someone Else’s Shoes' by Jojo Moyes and Sadeqa Johnson’s 'The House of Eve.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Simon & Schuster buys a self-help guide from TikTok star Tinx, the chief diversity officer at Google sells a book to Holt, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Weeks after Fox merger scrapped investors say market value languishing because of underperforming businesses in portfolioThe shrinking of Rupert Murdoch’s News Corporation by 1,250 roles after a plunge in profits of almost a third serves as a stark reminder that the billionaire mogul’s abortive... Continue reading at The Guardian
[ The Guardian | 2023-02-10 16:37:18 UTC ]
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Reduced ad spends due to rising inflation and higher interest rates have battered Rupert Murdoch’s media conglomerateMedia conglomerate News Corp said on Thursday that it would cut 1,250 jobs after it missed estimates for second-quarter earnings due to weakness in its news and digital real... Continue reading at The Guardian
[ The Guardian | 2023-02-09 22:30:39 UTC ]
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OpenAI’s ChatGPT’s AI chatbot is so good, too many people are using it, crushing its servers. So the company is debuting a paid ChatGPT Plus service, which will launch in the coming weeks. ChatGPT will cost $20 per month, but don’t despair. OpenAI says that it still plans to offer a... Continue reading at PC World
[ PC World | 2023-02-01 21:57:26 UTC ]
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The publisher, which has been embroiled in a labor standoff since November, will lay off 5% of its North American staff by June 30, the end of its current fiscal. CEO Brian Murray said the company was facing lagging demand and “unprecedented supply chain and inflationary pressures." Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-30 05:00:00 UTC ]
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Among the week's headlines: eight states so far in 2023 have new bills seeking to expose librarians and educators to criminal prosecution for obscenity violations; why a bestselling author with a new kids’ book was barred from speaking at a Texas school; and the first new state e-book bill of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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The 2022 figures suggest that demand for digital resources in libraries continues to be robust even as the rate of growth slows from pandemic levels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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Publisher Doug Seibold’s personal and professional goals haven’t changed since he incorporated his company in Illinois in the fall of 2002: he Seibold wants to publish books that he is passionate about and that fill a niche, and he wants to make the industry more inclusive. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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Traditional TV shunned in favour of digital media and last-minute promotional campaignsMore than two-thirds of the UK’s biggest advertisers intend to cut back spending on traditional TV next year, as the recession fuels a shift to digital media and last-minute bursts of promotion.A survey of 59... Continue reading at The Guardian
[ The Guardian | 2022-11-21 00:01:39 UTC ]
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As part of a companywide effort to reduce costs, Amazon has eliminated an unspecified number of jobs in its Books business. Word of the reductions came in a letter sent yesterday to employees from CEO Andy Jassy describing “role eliminations” in the company's Books and Devices units. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-18 05:00:00 UTC ]
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After a large job cut in mid-July, Callisto Media made another significant staff reduction on Monday in a move to cut costs during an uncertain economic climate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-25 04:00:00 UTC ]
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Sri Lankan author Shehan Karunatilaka spent seven years writing The Seven Moons of Maali Almeida, which won the prestigious award on Monday, and asks readers to honour the work put into itBooker prize-winning author Shehan Karunatilaka has asked people not to circulate pirated versions of his... Continue reading at The Guardian
[ The Guardian | 2022-10-21 13:11:21 UTC ]
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There's no better time to read horror short stories than October. With Halloween fast approaching, dive into these 20 spooky tales. Continue reading at Book Riot
[ Book Riot | 2022-10-17 10:31:00 UTC ]
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The moves at the nation’s largest newspaper publisher include a week of mandatory unpaid leave and voluntary buyouts. Continue reading at The New York Times
[ The New York Times | 2022-10-12 21:51:53 UTC ]
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Kindle e-readers are already on sale for Prime Day, but the offer just got sweeter if you're looking to buy more than one. Amazon is offering an additional $20 off if you buy two of the latest Kindle Paperwhite or Kindle Oasis devices, including variants like the Kids models. You can get a... Continue reading at Engadget
[ Engadget | 2022-10-12 13:30:31 UTC ]
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Drawn from a pool of 233 books, this year's longlist will lead to a winner named on October 17 at the Kaisersaal of the Römer in Frankfurt. The post The German Book Prize Releases Its 20-Title Longlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-08-23 14:35:52 UTC ]
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The best YA book deals of the day, sponsored by All Ways Black and Penguin Random House. `All Ways Black and Penguin Random... Continue reading at Book Riot
[ Book Riot | 2022-08-20 10:30:00 UTC ]
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#/giveaways/enter-now-for-a-chance-to-win-the-blackexcellence-collection/`https
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