Maxim magazine is cutting the paid circulation it guarantees advertisers from 2.5 million to 2 million next year, a 20% drop, and reducing its publishing frequency to 10 issues next year from 11 this year. Last year Maxim published 12 issues. Maxim President Ben Madden said the magazine continues to occupy a solid position among men's monthlies. "We're falling all the way to No. 1," Mr. Madden said. (Or to a tie, at least: ESPN The Magazine also promises advertisers paid circulation of 2 million, Mr. Madden added.) With the circulation cut, Maxim will abandon a rate base it has maintained since 2001, when it was a white-hot challenger to established men's magazines. Many publishers have been reevaluating the benefits and costs of maintaining larger circulations, particularly as digital media competes for advertising and consumers. Established magazines that head the other way have become exceptions. There are benefits to maintaining large circulation, but that's not the only factor, Mr. Madden added. "It's about being the most efficient and the best." Maxim has been working on efforts to expand on digital platforms, where it had an average of 79,447 individually paid subscriptions in the first half, as well as in areas such as events. Maxim is hosting 70 events this year, a spike from about 50 last year and the number will expand next year, Mr. Madden said. The title also expects to publish two Salute to the Military newsstand specials next year following the publication... Continue reading at 'Crains New York'
[ Crains New York | 2012-09-21 00:00:00 UTC ]
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Safiya Sinclair was raised to be Rastafari; instead, she became a poet. Why it took her more than a decade to write the lyrical memoir 'How to Say Babylon' Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-08-28 15:00:14 UTC ]
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The season’s most anticipated releases run the gamut, from rediscovered literary gems to spine-tingling suspense to candid memoir. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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#candid memoir
From the Pulitzer and Booker to the Walter Scott Prize and more, these award-winning historical fiction books are the best in the genre! Continue reading at Book Riot
[ Book Riot | 2023-08-24 10:36:00 UTC ]
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#historical fiction
Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek
[ AdWeek | 2023-08-16 11:53:00 UTC ]
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On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek
[ AdWeek | 2023-07-18 11:31:59 UTC ]
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Want to read more historical fiction set in Mexico? We've got you covered with these 20 absolute must-read books! Continue reading at Book Riot
[ Book Riot | 2023-07-11 10:31:00 UTC ]
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India is a land of great linguistic, cultural, and religious diversity. Here are 20 of the best examples of historical fiction set in India. Continue reading at Book Riot
[ Book Riot | 2023-06-15 10:32:00 UTC ]
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The Los Angeles Times says it is cutting 74 jobs due to economic challenges as the newspaper strives to transform itself into a digital media organization Continue reading at ABC News
[ ABC News | 2023-06-07 20:06:25 UTC ]
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HBO Max is completing its transformation into Warner Bros. Discovery's "Max" streaming service today, and it's launching with a new tier especially made for 4K ultra HD viewing. The Ultimate Ad-Free tier will set you back $20 a month or $200 if you're paying for a whole year, making it the... Continue reading at Engadget
[ Engadget | 2023-05-23 09:27:56 UTC ]
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These must-read short stories on audio will help you break out of reading slumps and give you a taste of an author's style, like Some People Have Real Problems by Brit Bennett. Continue reading at Book Riot
[ Book Riot | 2023-05-17 10:36:00 UTC ]
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Digital publisher and owner of Vice News and Vice TV was once valued at $6bn but has agreed sale for $225mVice, the once high-flying media startup that reached a peak valuation of nearly $6bn (£5bn), has filed for bankruptcy protection in the US as the digital publisher engineers a cut-price... Continue reading at The Guardian
[ The Guardian | 2023-05-15 09:23:50 UTC ]
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Pulitzer Prize winning digital media outlet BuzzFeed News is being shut down as part of a cost-cutting drive by its corporate parent that's shedding about 15% of its entire staff Continue reading at ABC News
[ ABC News | 2023-04-20 23:02:36 UTC ]
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These compelling Indigenous historical fiction books cover hundreds of years and take place all across North America. Continue reading at Book Riot
[ Book Riot | 2023-04-11 10:36:00 UTC ]
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As April rolls around and scattered showers might keep us indoors (or nudge us to a sheltered spot outdoors), it’s a great time to revisit the books we had been meaning to read. Whether you choose to read indoors or out—and I support both—a list of some intriguing books that will be released in... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-31 11:47:44 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-03-20 13:42:08 UTC ]
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Author and songwriter Alice Randall sells a book to Simon & Schuster’s Black Privilege imprint; Little, Brown picks up a title on a California tribe’s struggle for river restoration; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Our favorite books coming out this week include new titles from Tim Seeley, Aaron Campbell, and Jim Terry, Moses Ose Utomi, and Laura Spence-Ash. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Taylor Jenkins Reid climbs the charts with Daisy Jones & the Six, now streaming as a limited series. Plus fantasy author Hannah Whitten makes her hardcover debut with The Foxglove King, and the GMA Book Club makes a stop on Pineapple Street. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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From sweeping epics of ancient history to stories set in the 1990s, here are 20 beautiful Chinese historical fiction books to read now. Continue reading at Book Riot
[ Book Riot | 2023-03-16 10:31:00 UTC ]
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"Just use your library" is not the solution to the new price hikes and benefit decreases in Barnes & Noble's membership changes. Continue reading at Book Riot
[ Book Riot | 2023-03-01 12:57:36 UTC ]
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