Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but her eyes twinkling with delight, introduced us to post-modernism, existentialism, and the absurd. It’s one of the only mass-market paperbacks I’ve ever seen issued by Vintage, the venerable publisher of trade (large-format) paperbacks, and though its cover is so very 1980s, the interior features Emil Antonucci’s evocative 1971 drawings of the monster: in repose, bellowing in agony, brooding about the cruel hand fate has dealt him. Continue reading at 'Slate'

[ Slate | 2013-08-05 00:00:00 UTC ]
News tagged with: #modern literature #high school

Other Publishing stories related to: 'Mass-Market Marathon'


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Though several publishers have been hit hard by the economic impact of coronavirus, one that has been thriving during this period is Chelsea Green Publishing (CGP), which specialises in non-fiction books on the politics and practice of sustainable living. CGP was launched by American... Continue reading at The Bookseller

[ The Bookseller | 2020-07-26 22:38:39 UTC ]
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Troy Young Resigns; Inside the Rebirth of Halo Marketing: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Hearst Magazines President Resigns... Continue reading at AdWeek

[ AdWeek | 2020-07-24 10:45:52 UTC ]
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Spain’s Book Market: 40 Percent More Online Buying During Lockdown

A new study of the book market in Spain shows consumers are reading more during the pandemic lockdown, buying more books online, and still prefer print over digital. The post Spain’s Book Market: 40 Percent More Online Buying During Lockdown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-21 14:30:43 UTC ]
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US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2

Politically related biography and memoir gained, and children's print gained 12 percent over the second quarter of 2019 in unit sales. The post US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 17:15:16 UTC ]
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Coronavirus Impact: Russian Book Market Struggling Despite Reopenings

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[ Publishing Perspectives | 2020-07-20 15:49:57 UTC ]
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One of Tampa Bay's largest marketing firms is officially public

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[ Silicon Valley Business Journal | 2020-07-17 16:47:40 UTC ]
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Print market volumes up 18% year on year since bookshops reopened

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[ The Bookseller | 2020-07-17 09:17:49 UTC ]
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Why Marketers and Publishers Struggle With Messaging

There have never been so many extremely personal ways to communicate with your user base. Social media, email, push notifications—we’ve never had more options, and the ability to personalize based on medium and preferences.  But it’s hard to manage all these messaging platforms and then... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-15 16:27:23 UTC ]
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Shafak translated in 54 international markets

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[ The Bookseller | 2020-07-13 07:55:23 UTC ]
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Coronavirus Impact: The Börsenverein’ Report on the German Market

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[ Publishing Perspectives | 2020-07-09 14:42:48 UTC ]
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Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller

[ The Bookseller | 2020-06-26 00:05:47 UTC ]
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Vice Media Urges Marketers to Reassess ‘Antiquated’ Blocklists  

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[ AdWeek | 2020-06-24 17:00:52 UTC ]
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Bookouture promotes Crow and hires in marketing and non-fiction

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[ The Bookseller | 2020-06-24 13:05:34 UTC ]
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[ AdWeek | 2020-06-22 12:41:43 UTC ]
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Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-19 11:00:02 UTC ]
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Lockdown learning helps education market rise as study guides’ sales surge

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[ The Bookseller | 2020-06-18 19:58:31 UTC ]
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Welbeck appoints Brown as VP of sales and marketing for US

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[ The Bookseller | 2020-06-18 18:08:56 UTC ]
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FBF confirmed to be unaffected by Germany's mass events ban

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[ The Bookseller | 2020-06-17 22:45:01 UTC ]
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China Bestsellers April 2020: A Watchful Market, a Reawakening Chart

As extensive coronavirus testing continues, China's book market charts a restart in April, with 'Higashino Heat' for a favorite Japanese author. The post China Bestsellers April 2020: A Watchful Market, a Reawakening Chart appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-11 09:56:41 UTC ]
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[ AdWeek | 2020-06-10 16:18:57 UTC ]
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