Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at 'Digiday'

[ Digiday | 2023-04-20 04:01:00 UTC ]
News tagged with: #marketing ecosystem #newly launched #miami beach #digital media

Other Publishing stories related to: 'Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible'


Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing

The Good Housekeeping Institute set the precedent for Hearst UK and the new Hearst Institute is looking to replicate those successes across all its brands. The post Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-03 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst uk #good housekeeping #product testing #hearst


Why two brothers are betting on creating new brands and e-commerce to grow their media company

Former Bonnier Corp. CEO Eric Zinczenko is the new COO/president of his brother David Zinczenko's company Galvanized Media. The post Why two brothers are betting on creating new brands and e-commerce to grow their media company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-02 04:01:00 UTC ]
More news stories like this | News stories tagged with: #media company #bonnier corp #bonnier


US marketing tech company acquires Bloodhound Books

US-based marketing tech company Open Road Media (OR/M) has acquired UK e-book specialist indie Bloodhound Books for an undisclosed sum. Continue reading at The Bookseller

[ The Bookseller | 2021-07-27 20:12:24 UTC ]
More news stories like this | News stories tagged with: #e-book


Notes on Craft

Poet Oli Hazzard on writing his debut novel Lorem Ipsum, which is made up of one single 50,000-word sentence. The post Notes on Craft appeared first on Granta. Continue reading at Granta

[ Granta | 2021-07-22 08:54:09 UTC ]
More news stories like this | News stories tagged with: #post notes #debut novel


The popular books that brought Americans together in a common culture

The canon of popular American literature not only unified the culture, it helped create the national narrative of individualism and self-reliance. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2021-07-16 14:03:05 UTC ]
More news stories like this | News stories tagged with: #popular books #helped create #national narrative #american literature


Bonnier appoints Power to head children's marketing and publicity

Bonnier Books UK has appointed Rob Power to head marketing and publicity for its children's and YA trade division. Continue reading at The Bookseller

[ The Bookseller | 2021-07-10 01:13:24 UTC ]
More news stories like this | News stories tagged with: #bonnier


HarperCollins Christian Publishing Centralizes Sales, Marketing

Doug Lockhart will oversee sales and marketing at HCCP in the newly created role of senior-v-p for sales and centralized marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
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Audacity branded 'possible spyware' after controversial privacy policy update

Popular open source audio editor Audacity has become rather more familiar with controversy recently than it is probably comfortable with. Concerns built up following the software's acquisition by Muse Group and subsequent changes to telemetry and privacy settings. With the latest changes to its... Continue reading at Betanews

[ Betanews | 2021-07-05 09:03:53 UTC ]
More news stories like this | News stories tagged with: #independent publisher


Brand-new doctors, enlisted to battle the pandemic

What six med school graduates saw as the coronavirus tore through New York hospitals. Continue reading at The Washington Post

[ The Washington Post | 2021-07-02 12:00:00 UTC ]
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YMU’s Harris on crossing the aisle to agenting and building non-fiction brands

Having been responsible for much of Orion’s non-fiction output for more than a decade, Amanda Harris’ switch to agenting came as a surprise to some. She discusses her first 18 months at YMU, and explains why it has been a rewarding endeavour.   Continue reading at The Bookseller

[ The Bookseller | 2021-07-01 10:03:00 UTC ]
More news stories like this | News stories tagged with: #amanda harris


A Flight Attendant Drafted Her Novel on Cocktail Napkins. It Took Off.

T.J. Newman received a seven-figure advance for “Falling,” her debut book imagining what could happen in not-so-friendly skies. Continue reading at The New York Times

[ The New York Times | 2021-06-30 15:05:08 UTC ]
More news stories like this | News stories tagged with: #seven-figure advance #debut book


2020 North American Comics Sales Grow to $1.28 Billion

Combined sales of comics periodicals and graphic novels in North American in 2020 climbed to approximately $1.28 billion, according to a joint estimate by pop culture trade news sites ICv2 and Comichron. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #combined sales #comics periodicals #graphic novels #north american #approximately $1 #joint estimate


Russian Book Market: Paper Shortages and Prices Challenge Recovery

Despite having more than 20 percent of the world's forests, Russia is market with a paper shortage that means higher book prices. The post Russian Book Market: Paper Shortages and Prices Challenge Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-29 15:08:58 UTC ]
More news stories like this | News stories tagged with: #paper shortages #paper shortage #russian book


Harvill Secker snaps up 'ingenious' cultural history of eyeliner by Hankir

Harvill Secker has snapped up an "ingenious" cultural history of eyeliner by Zahra Hankir. Continue reading at The Bookseller

[ The Bookseller | 2021-06-25 20:32:21 UTC ]
More news stories like this | News stories tagged with: #cultural history #harvill secker


The True Meaning of Hamlet’s ‘Frailty, Thy Name is Woman’

‘Frailty, thy name is woman’ is one of dozens of famous expressions that have entered common speech, but which originated in William Shakespeare’s Hamlet. The old quip about Hamlet, that it’s ‘too full of quotations’, wittily sums up the play’s influence on not just English literature but on the... Continue reading at Interesting Literature

[ Interesting Literature | 2021-06-24 17:00:06 UTC ]
More news stories like this | News stories tagged with: #true meaning #william shakespeare #wittily sums #english literature


In Joshua Henkin’s ‘Morningside Heights,’ a married couple copes with an unexpected illness

As with his previous novels, Henkin pays compassionate attention to modern human predicaments. Continue reading at The Washington Post

[ The Washington Post | 2021-06-22 12:00:00 UTC ]
More news stories like this | News stories tagged with: #previous novels


Clout culture

The idea of ‘cancel culture’ as something new and uniquely threatening is a red herring. There has always been 'cancel culture' – newspapers and current affairs shows, for example, have long defined the boundaries of acceptable discourse and freely expressible thought in our society. And they... Continue reading at The Bookseller

[ The Bookseller | 2021-06-22 02:59:08 UTC ]
More news stories like this | News stories tagged with: #cancel culture


ABA Brings Back #BoxedOut Marketing Campaign

Ahead of Amazon's Prime Day sales event, set for June 21 and 22, the ABA is reviving its #BoxedOut campaign, which is aimed at highlighting the danger that Amazon's dominance of online retailing continues to pose for local communities and independent stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #local communities #independent stores


The greatest prison escape ever? ‘The Confidence Men’ tells a sensational true story.

Margalit Fox’s new book is an enthralling tale about two British officers who broke out of a World War I POW camp with the help of a Ouija board. Continue reading at The Washington Post

[ The Washington Post | 2021-06-16 16:00:00 UTC ]
More news stories like this | News stories tagged with: #margalit fox #world war #pow camp


Beat Technology Is Developing Romania’s First Audiobook Program

Publishing houses in Romania are working together to produce the Echo audiobook subscription platform, a first in its market. The post Beat Technology Is Developing Romania’s First Audiobook Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-14 04:05:13 UTC ]
More news stories like this | News stories tagged with: #beat technology #audiobook program #publishing houses #audiobook