The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at 'Digiday'
[ Digiday | 2023-04-20 04:01:00 UTC ]
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This post contains moderate spoilers for the first episode and slight spoilers for episode two of ‘Star Trek: Prodigy.’How do you make a series that can draw in newcomers while still appealing to long-time fans? In the case of Star Trek: Prodigy, you set it in a place where the United Federation... Continue reading at Engadget
[ Engadget | 2021-10-28 07:00:33 UTC ]
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The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
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Cambridge historian Sujit Sivasundaram's "truly powerful" book Waves Across the South: A New History of Revolution and Empire (William Collins) has won the £25,000 British Academy Book Prize for Global Cultural Understanding. Continue reading at The Bookseller
[ The Bookseller | 2021-10-26 09:16:59 UTC ]
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Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 18:43:56 UTC ]
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The latest augmented and virtual reality technology will be brought to 15 libraries across the country next summer, as part of a new project to help support libraries recover from the coronavirus pandemic. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 11:42:41 UTC ]
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Mr. Pinkney brought new life to old fairy tales — and to children’s literature as a whole — with his radiant illustrations in more than 100 picture books. Continue reading at The Washington Post
[ The Washington Post | 2021-10-22 13:28:42 UTC ]
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The following bookstore profiles are from Bibliophile: Diverse Spines, by Jamise Harper and Jane Mount. * LOYALTY BOOKSTORE Silver Spring, Maryland, USA / Washington, DC, USA Instagram: @loyaltybooks What began as a pop-up shop has since become one of the most treasured bookstores in the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-10-19 08:55:55 UTC ]
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Nielsen is getting a new look, with its first brand refresh in five years and a new logo for the first time since 2007. The media measurement company sold its Global Connect business, Nielsen IQ, to Advent International in March, and the new campaign is designed to update the marketplace's view... Continue reading at AdWeek
[ AdWeek | 2021-10-18 11:00:00 UTC ]
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The Irish author of "Beautiful World, Where Are You" has been open about her opposition to Israeli government policies. Continue reading at The Washington Post
[ The Washington Post | 2021-10-12 11:46:18 UTC ]
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New York Comic Con returned to the Javits Convention October 7-11, welcoming back tens of thousands of fans to the newly expanded convention center. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-12 04:00:00 UTC ]
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Octopus Books imprint Hamlyn has picked up Can You Make That Gluten-Free?, the first cookbook from reality TV star and "Celebrity Masterchef" finalist Megan McKenna. Continue reading at The Bookseller
[ The Bookseller | 2021-10-11 21:23:27 UTC ]
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A new children’s bookshop in Hitchin is specialising in inclusive titles, including books that celebrate neurodiversity. Continue reading at The Bookseller
[ The Bookseller | 2021-10-11 14:30:39 UTC ]
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In her new memoir, “Hooked,” the star of “Younger” and “Thoroughly Modern Millie” explains how her hobbies became so much more. Continue reading at The Washington Post
[ The Washington Post | 2021-10-09 12:00:00 UTC ]
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Canada's first Indigenous governor general, Mary May Simon, is to include Frankfurt Book Fair in her state visit to Germany this month. The post Canada’s Governor General, Mary May Simon, Announces She’ll Attend Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-10-08 12:27:05 UTC ]
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Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-08 04:01:00 UTC ]
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The 2021 Digiday Technology Awards are recognizing the tech companies driving the digital media industry forward. See this year's nominees. The post Yieldmo, Quotient and InMobi join this year’s Digiday Technology Awards nominees appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-05 18:30:00 UTC ]
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When it comes to haunted houses, House Beautiful thinks the ghosts have gotten all the attention. To compensate, on Wednesday the Hearst title launched the first podcast in its 125-year history, a free, five-episode product called Dark House, which will explore the stories and architecture... Continue reading at AdWeek
[ AdWeek | 2021-10-01 12:00:00 UTC ]
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The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers... Continue reading at Digiday
[ Digiday | 2021-09-30 19:04:53 UTC ]
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Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-09-29 04:01:00 UTC ]
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As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek
[ AdWeek | 2021-09-28 13:00:00 UTC ]
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