Marketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform

In a BookExpo presentation, Goodreads explicated a publisher's elevation of a title to 'Times' bestseller status using the platform's amplification. The post Marketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-06-04 00:00:00 UTC ]
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Amazon.co.uk takes 21% of entertainment market

E-book sales have helped Amazon to gain a 21.1% share of the entertainment market in the UK,... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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Kobo to enter Italian market with Mondadori

Kobo is to launch into the Italian market, bolstered by a partnership with the Mondadori Group,... Continue reading at The Bookseller

[ The Bookseller | 2012-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mondadori group


Bloomberg Businessweek Eyes Push Into UK Market

Bloomberg Businessweek has signalled its intention to make greater inroads into the UK market and become a “real global brand” by increasing its circulation in Europe and Asia by 80,000 copies a week. The US-based magazine giant ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
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Print book sales hit 2012 high

Thanks to the record-breaking popularity of E L James' Fifty Shades trilogy, printed book... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
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Cultivating Book Sales At Farmers’ Markets

It used to be that offering customers coffee, tea, or occasionally wine or beer with their books was enough. But in some communities, books go better with heirloom tomatoes, sweet corn, and local organic meat. Outdoor marketplaces may not work for everyone—Powell’s Books in Portland, Ore.,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
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New App Publishing Platform for Niche Publishers

While big-name magazines have held a presence on Apple’s Newsstand since its inception, small to medium-sized publishers have had a harder time breaking through. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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Market slips despite 50 Shades

E L James' Fifty Shades trilogy has once again shattered records, as The Bookseller reported... Continue reading at The Bookseller

[ The Bookseller | 2012-06-27 00:00:00 UTC ]
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EL James hits one million mark on Kindle in UK

EL James has been revealed as Amazon.co.uk’s bestselling ebook author ever, with her debut... Continue reading at The Bookseller

[ The Bookseller | 2012-06-26 00:00:00 UTC ]
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Vintage scoops BMS Best Marketing Campaign award

Vintage has won the best marketing campaign of the year award at the Book Marketing Society's... Continue reading at The Bookseller

[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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Big players slip as emerging markets rise

The top 10 publishers in the world had their lowest combined market share last year in the Livres... Continue reading at The Bookseller

[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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Amazon Audible hits WP 7.5: gesture controlled audiobooks, but no voice control

It didn't land in the Marketplace yesterday as announced, but Amazon's Audible audio book app for Windows Phone 7.5 is now available for download. This Metro-fied version of the app is free to install (including some short samples to get you started), and signing in with your Amazon account lets... Continue reading at Engadget

[ Engadget | 2012-06-22 00:00:00 UTC ]
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Headline shoots for younger market for Scarrow

Headline is aiming to draw in younger male readers with a new look and website for historical... Continue reading at The Bookseller

[ The Bookseller | 2012-06-21 00:00:00 UTC ]
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Design and marketing targeted at Creativity Day

Next Thursday will see the largest gathering of book marketing professionals this year as 170... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Biteback scoops St Ermin's Hotel award

Vadim Birstein’s SMERSH: Stalin’s Secret Weapon (Biteback) has won the inaugural St... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Forbes’ AdVoice Platform

A couple years ago, Forbes broke ground on what it calls its “most significant re-architecture” in its 90-plus years of existence. The goal, according to chief product officer Lewis D’Vorkin, was to “increase the interaction between content creators, audiences and marketers.” Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-06 00:00:00 UTC ]
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MJ chases erotica market

Hot on the heels of Cornerstone’s Fifty Shades of Grey, Penguin’s Michael Joseph has... Continue reading at The Bookseller

[ The Bookseller | 2012-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #michael joseph


HarperCollins distribution hit after systems change

The switchover to a new computer system at HarperCollins’ Glasgow distribution centres has... Continue reading at The Bookseller

[ The Bookseller | 2012-05-31 00:00:00 UTC ]
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BMS shortlists for Best Marketing Campaign

The Book Marketing Society has announced the shortlists for its inaugural Best Marketing Campaign... Continue reading at The Bookseller

[ The Bookseller | 2012-05-29 00:00:00 UTC ]
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First adult St John to Orion

Orion has bought the first adult novel from the Blue Peter award-winning children's author... Continue reading at The Bookseller

[ The Bookseller | 2012-05-24 00:00:00 UTC ]
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Urbanite magazine seeks investor to expand digital platform

Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
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