Marketers are still into Facebook Live

Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-01 00:00:00 UTC ]
News tagged with: #post marketers #facebook live #recent months #marketing side

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Facebook purged over 800 accounts and pages pushing political messages for profit

Facebook said Thursday that it has purged more than 800 U.S publishers and accounts for flooding users with politically oriented content that violated the company's spam policies, a move that could reignite accusations of political censorship. The accounts and pages, with names like Reasonable... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-12 00:00:00 UTC ]
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Hansen: radical textbook subscription service could transform US market

Cengage c.e.o. Michael Hansen says his firm’s new "Netflix for textbooks" subscription model is "a radical solution" for the US market which he "hopes and believes" others will emulate. Continue reading at The Bookseller

[ The Bookseller | 2018-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael hansen #subscription model


Building for People: Facebook’s Approach to Publisher Monetization

Today, people on average spend nearly a third of their day engaging with digital content, according to Adobe's 2018 Consumer Content Survey. Navigating audiences across various platforms is a constant challenge for publishers. At Facebook, we believe in building community for people across... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #size fits


Recycling an old scam: Facebook book exchange chain letter rip-off returns

Another day, another scam doing the rounds on Facebook - although this time, this one is being recycled.  Continue reading at Stuff

[ Stuff | 2018-10-11 00:00:00 UTC ]
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Frankfurt’s First Conference on the Evolving Audio Market

At the debut edition of Frankfurt's Audiobook Conference, experts from several markets presented data and trends on this growing segment of publishing. The post Frankfurt’s First Conference on the Evolving Audio Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook conference #post frankfurt #growing segment


PTC Influencer Marketing Breakfast: Meet our Panelists

The first PubTech Connect Breakfast Panel will cover a topic that is changing book marketing. Meet our moderator and several of our esteemed panelists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-11 00:00:00 UTC ]
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The Markets Conference 2018: Revenue and Readers

At Frankfurt's The Markets conference, publishing experts spoke about revenue models in the book business and the need to better understand consumers. The post The Markets Conference 2018: Revenue and Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue models #readers appeared #markets conference #book business


PRH Children's taps into biography trend with Extraordinary Lives series

Penguin Random House Children’s is tapping into the trend for non-fiction books about historical figures with a new Extraordinary Lives series. Continue reading at The Bookseller

[ The Bookseller | 2018-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh children #non-fiction books #historical figures


‘The Markets’ Keynote at Frankfurt: Charlie Redmayne on Realistic Innovation

HarperCollins UK CEO Charlie Redmayne, in preparation for his keynote address at Frankfurter Buchmesse's 'The Markets' conference: 'It's ways of taking storytelling into new areas.' The post ‘The Markets’ Keynote at Frankfurt: Charlie Redmayne on Realistic Innovation appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-05 00:00:00 UTC ]
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Keynotes announced for FutureBook Live

Hachette UK chief executive David Shelley, spoken-word poet Sophia Thakur, executive digital producer Muki Kulhan, and trends forecaster Tracey Follows, are to headline this year’s FutureBook Live Conference. Continue reading at The Bookseller

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #keynotes announced #futurebook live


Scott Galloway: Amazon is 'beating up' on Google, Facebook and Apple

Scott Galloway's book "The Four" is about tech giants Google, Facebook, Apple and Amazon and how they pose a threat to just about every other business on the planet. But he's mulling a sequel, because he now thinks the first three need to fear the fourth."Amazon is beating up on the other three... Continue reading at Advertising Age

[ Advertising Age | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media business #original content #job openings #entire company #largest spender


Unilad: Facebook viral publisher goes into administration

Hundreds of jobs at risk with parent company owing £6m and administration loomingUnilad, one of the biggest publishers on Facebook, has gone into administration, putting hundreds of jobs at risk and casting doubt on whether outlets that rely on the social media platform for distribution can... Continue reading at The Guardian

[ The Guardian | 2018-10-04 00:00:00 UTC ]
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At Frankfurt’s ‘The Markets’ Conference: Brazil’s Gustavo Lembert

Gustavo Lembert of the Brazilian book club startup TAGLivros will outline how he's done it on October 9 at Frankfurter Buchmesse's 'The Markets' conference. The post At Frankfurt’s ‘The Markets’ Conference: Brazil’s Gustavo Lembert appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse


‘We’re giving them a harder time’: Axel Springer tries to turn up heat on Facebook

Publishers like Axel Springer are giving Facebook a harder time after user trust in Facebook dipped following the Cambridge Analytica scandal. The post ‘We’re giving them a harder time’: Axel Springer tries to turn up heat on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-02 00:00:00 UTC ]
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Facebook data breach: 4 simple steps to stay safer right now

Data breaches can make us feel helpless, but there are things you can do to protect your online accounts. Since Facebook reported last week that hackers had stolen access tokens to almost 50 million accounts, there have been no signs that the perpetrators leaked any user data online or published... Continue reading at Fast Company

[ Fast Company | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data breaches #published content


Facebook says 50 million user accounts have been affected by a security breach

Nearly 50 million Facebook accounts have been affected by a security breach that enabled hackers to take over users’ accounts, the social media giant announced Friday. The new breach comes as Facebook strives to convince its more than 2 billion users that it can be trusted. It is grappling with... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-29 00:00:00 UTC ]
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Facebook shares more details about its massive security breach -- after blocking people from sharing news about it

The Guardian was among many outlets to write about the huge Facebook vulnerability and attack reported yesterday, and people were understandably keen to share the story on the social network. However, many people found that they were unable to do. Large numbers of Facebook users who tried to... Continue reading at Betanews

[ Betanews | 2018-09-29 00:00:00 UTC ]
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Facebook's new offer to advertisers: Safe videos at lower prices

Facebook is giving brands assurances that their commercials will only run in a thoroughly vetted video environment as part of a new program that focuses on premium content. The new ad offering is also coming down in price since Facebook first started testing the program earlier this... Continue reading at Advertising Age

[ Advertising Age | 2018-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium content #started testing #video service #reality show #tv studios #place ads #buy ads


BookNet Survey Finds Facebook is Favorite in Canada

Facebook is the top social media platform used by book buyers in Canada, according to a new report on social media use by book buyers from BookNet Canada. YouTube is second. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booknet canada #book buyers


Former content moderator files lawsuit against Facebook, claims the job gave her PTSD

A woman who worked as a content moderator for Facebook has filed a lawsuit against the social media giant, claiming she developed post-traumatic stress disorder as a result of “disturbing” images the job required her to watch. The suit, filed in San Mateo County last week, alleges negligence and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-25 00:00:00 UTC ]
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